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# Train Retail

Sales & Management Training

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## Posts

- [The 51% That Makes or Breaks Your Store](https://trainretail.com/2025/10/06/the-51-that-makes-or-breaks-your-store/) - Centurion News Appleton, WI--This last weekend in Chicago, I was reminded once again that there’s really nothing new under the sun in our industry. The same challenges keep showing up in jewelry stores year after year—and the number one culprit behind most of them isn’t inventory, marketing or even the economy. It’s communication. Independent jewelers
- [When the Best Moments Happen](https://trainretail.com/2025/08/10/when-the-best-moments-happen/) - By Jimmy DeGroot, Train Retail | August 07, 2025 Centurion Jewelry News Appleton, WI--Sometimes the most valuable training doesn’t happen in a formal meeting—it happens during the real-life moments when we’re setting up the store, brewing coffee, and dusting displays. That’s why today, I want to encourage you to turn your setup time into productive conversation time.
- [How to Sell Fashion in 2025](https://trainretail.com/2025/07/14/how-to-sell-fashion-in-2025/) - Centurion Jewelry News July 9, 2025 Appleton, WI--I feel like the last guy in the world to be talking about the fashion trends because on any given day you’ll find me in a pair of Public Rec Everyday pants (they’re comfy as all get out and look great with a t-shirt or a dress shirt),
- [Be the Store They Remember](https://trainretail.com/2025/07/08/be-the-store-they-remember/) - https://news.centurionjewelry.com/sales-strategy/detail/jimmy-degroot-pick-one-this-to-work-on Appleton, WI--Last Friday during morning training, we talked about something Harry Friedman once said, “Salespeople have to be memorable.” I know this seems like an obvious sentiment, but when was the last time someone sold you something and remained prominent in your brain? Perhaps it was a kindness, a very helpful hint, or maybe
- [What’s Next? Isn’t About Retirement, It’s About Purpose](https://trainretail.com/2025/06/29/whats-next-isnt-about-retirement-its-about-purpose/) - By Jimmy DeGroot and Kyle Bullock, Train Retail | June 23, 2025 (0 comments) Appleton, WI--If you’ve ever caught yourself daydreaming about retirement—fishing pole in hand, business in the rearview mirror—this one’s for you. In our latest Slow Growth podcast, Kyle Bullock and I sat down to talk about Jesse, a jewelry store owner from Abilene, Texas, who’s beginning to
- [Your Purpose is NOT Your Product](https://trainretail.com/2025/06/19/your-purpose-is-not-your-product/) - Centurion Magazine May 28, 2925 Appleton, WI--Again, drawing from Garry Ridge’s book “Any dumbass can do it” we’re drilling down to the true function of our business by looking at a toaster. What is the function of a toaster? Sure, it’s to toast bread. But why? Because toasted bread is tasty. But why? Because the
- [Turning Jewelry Service Into Relationships (and Sales!)](https://trainretail.com/2025/06/19/turning-jewelry-service-into-relationships-and-sales/) - By Jimmy DeGroot, Train Retail | June 04, 2025 Appleton, WI--Out of all the training videos I’ve made over the years, the one that’s still topping the charts on YouTube is Turning Jewelry Service into Sales. And yeah, I had more hair and questionable wardrobe choices back then—but with over 20,000 views, it’s clear: service traffic is gold. We
- [How Much Friction Does Your Store Have?](https://trainretail.com/2025/06/19/how-much-friction-does-your-store-have/) - By Jimmy DeGroot, Train Retail | June 11, 2025 Appleton, WI--Think for a moment how much more profitable, more happiness, more sales, more team lifers, and more peace the entire team and you would have if you had a friction free environment. Of course friction free is a panacea and a little friction can be a good
- [How to Hold a Meaningful Conversation](https://trainretail.com/2025/06/19/how-to-hold-a-meaningful-conversation/) - By Jimmy DeGroot, Train Retail for Centurion Jewelry News Appleton, WI--Have you ever found yourself on a plane, earbuds in, zoning out, when suddenly someone leans over and wants to chit chat? And you realize—uh oh—I am not in the mood or even ready for this conversation? Kyle Bullock and I had a training conversation
- [I Just Spent $600,000 on a Teaching Moment](https://trainretail.com/2025/05/27/i-just-spent-600000-on-a-teaching-moment/) - Centurion Jewelry News, May 22, 2025 Appleton, WI--Drawing from his leadership experience at WD-40 Company, Garry Ridge recalls a story that’s been passed down from early IBM leadership where an employee made a very expensive mistake valued at $600,000. Naturally when the mistake was discovered the employee thought he was going to get fired. But
- [What if Negative Nellie has deeper issues?](https://trainretail.com/2025/05/19/what-if-negative-nellie-has-deeper-issues/) - May 14, 2025 The Centurion Appleton, WI--Last week we discussed that person on your team who’s always a sourpuss, bringing everybody down. But what if she has issues going on at home? What if her life is a shambles and the only light at the end of the tunnel for her is your store? Should you
- [Is Negative Nellie Holding Your Business Hostage?](https://trainretail.com/2025/05/14/is-negative-nellie-holding-your-business-hostage/) - May 07, 2025 Centurion Jewelry News Appleton, WI--Too many independent jewelers are allowing their stores to be held hostage by Nellie. She’s constantly bringing everyone down to her world of misery, but she sells a lot Perhaps she’s even the top salesperson. We’ll call her male counterpart Ned. Yet you continue to let this person “rule
- [What to Do When Customers Ask for Brands You Don’t Stock](https://trainretail.com/2025/05/07/what-to-do-when-customers-ask-for-brands-you-dont-stock-2/) - April 30, 2025 Centurion Magazine Appleton, WI--What happens when Sally walks through your door and asks for a brand you don’t carry? Perhaps you’re a self-branded store and you don’t carry the big-name brands that are heavily advertised? The first thing your team should do is trash the brand they’re asking for as much as possible
- [Why Metrics Matter for Managerial Success](https://trainretail.com/2025/05/01/why-metrics-matter-for-managerial-success/) - April 16, 2025 (0 comments) Appleton, WI.--If you want to begin moving your manager from a management by seat of your pants style to a more planned, systematic approach, just start being accountable to some key metrics. It’s simple to set up. All you need to do is write down the areas of the business you
- [Real-Time Coaching for Sustainable Business Growth](https://trainretail.com/2025/05/01/real-time-coaching-for-sustainable-business-growth/) - This episode delves into the importance of moving away from traditional one-on-one meetings and instead adopting a dynamic, on-the-floor coaching approach. https://www.podbean.com/player-v2/?from=embed&i=6g8bi-188758d-pb&share=1&download=1&fonts=Arial&skin=1&font-color=auto&rtl=0&logo_link=episode_page&btn-skin=7&size=150 WELCOME TO THE Slow Growth Business podcast, where business coaches Jimmy DeGroot and Kyle Bullock guide you through the art of leading your business towards consistent success by embracing real-time coaching. This episode delves into
- [Build Success with the Team You Already Have](https://trainretail.com/2025/05/01/build-success-with-the-team-you-already-have/) - April 22, 2025 (0 comments) From The Slow Growth Business Podcast with Jimmy DeGroot and Kyle Bullock Appleton, WI--When is it time to hire someone new? A piece of advice from Kyle Bullock is to look at your current people and ask yourself, “Can I work with and elevate the team I already have?” This is
- [What to Do When Customers Ask for Brands You Don’t Stock](https://trainretail.com/2025/05/01/what-to-do-when-customers-ask-for-brands-you-dont-stock/) - April 30, 2025 (0 comments) Appleton, WI--What happens when Sally walks through your door and asks for a brand you don’t carry? Perhaps you’re a self-branded store and you don’t carry the big-name brands that are heavily advertised? The first thing your team should do is trash the brand they’re asking for as much as possible
- [Find a Million Dollar Idea at Your Next Trade Show](https://trainretail.com/2025/05/01/find-a-million-dollar-idea-at-your-next-trade-show/) - By Kyle Bullock You’re standing at the entrance of a trade show, the vast sea of vendors and experts at their booths before you. The goods you will buy here will stock your store shelves in hopes of returning a big profit. But no matter what you spend on merchandise there is something more valuable
- [The Sparkle Strategy for Social Media](https://trainretail.com/2025/04/13/the-sparkle-strategy-for-social-media/) - March 27, 2025 Centurion Magazine Green Bay, WI--A jeweler’s social media can be more than a marketing tool, it can be a sales engine. Below I’ve outlined some simple ways you can train your staff to use social platforms to drive foot traffic, boost in-store purchases, and strengthen brand loyalty. Let’s start off with showcasing
- [Sharon Sets Her New Employees Up for Success](https://trainretail.com/2025/04/13/sharon-sets-her-new-employees-up-for-success/) - The Centurion Magazine April 02, 2025 (0 comments) Green Bay, WI--Sharon always wants her new team members to start off with a bang. So the first thing she does when hiring someone new is to take them out to lunch. It’s here where she blows past the interview chatter and really gets to know her new
- [You Can't Afford NOT to Train](https://trainretail.com/2025/04/13/you-cant-afford-not-to-train/) - Green Bay, WI--Tyler changes my oil in my Enclave and undergoes regular training and coaching to keep up with the latest models. Last week I was asking him about his training and he said, “We do it because the cost of not training could not only be our jobs, but potentially thousands in repairs for
- [The Benefits of Bringing Your Staff to Trade Shows](https://trainretail.com/2025/04/13/the-benefits-of-bringing-your-staff-to-trade-shows/) - Green Bay, WI--It was 1997 and Larry and Joe brought me and two other salespersons to Vegas for a whole week to attend the JCK Show. Now that was exciting. A 26-year-old kid who was at the beginning of his career in jewelry and these guys thought enough of me to bring me to Vegas.
- [Mastering the Art of Slowing Down, A Key to Better Sales and Communication](https://trainretail.com/2025/04/13/mastering-the-art-of-slowing-down-a-key-to-better-sales-and-communication/) - https://news.centurionjewelry.com/sales-strategy/detail/jimmy-degroot-mastering-the-art-of-slowing-down-a-key-to-better-sales-and-communication February 19, 2025 (0 comments) Green Bay, WI--In this week’s Train Retail sales training, we focus on a powerful yet simple concept: slowing down. Inspired by Daniel Pink’s book To Sell is Human, we explore how improvisational techniques used by actors can enhance communication and sales effectiveness. One key technique is “Yes/And,” which encourages active listening
- [Writing NUCLEAR Thank You Notes](https://trainretail.com/2025/03/26/writing-nuclear-thank-you-notes/) - The benefit of nuclear technology is exponential output that far exceeds the energy of the input. In fact it’s an output ratio of 20,000x the input. So, what if we could truly touch people’s hearts and minds exponentially for our thank you note writing efforts? Seems to me like a much better ROI in
- [Don't you wish they could all think like you?](https://trainretail.com/2025/03/26/dont-you-wish-they-could-all-think-like-you/) - I’ve often said that the most frequent question I get from retailers starts with the words; “Jimmy, how can I get my people to…?” Well thank the Lord they don’t because then your store would be filled with folks just like you and there would be a few terrible holes in your business. You’ve heard
- [November crew check](https://trainretail.com/2025/03/26/november-crew-check-2/) - Okay folks! We’re entering the final two months (8 weeks) of the year and right now you should have all promotional, inventory, team and training plans in motion. So here’s a little checklist to see if your team is truly ready to make this Christmas the best it can absolutely be. Outreach happens now Everyone
- [Your culture can make or break Decemeber](https://trainretail.com/2025/03/26/your-culture-can-make-or-break-decemeber/) - During the next two months, our stores transform into a bustling arena filled with eager shoppers and heightened competition. Keeping a positive workplace culture is imperative for a great season and one negative attitude or a rift between two salespeople can really squash the entire vibe. Business consultant and author, Seth Godin, says “business is
- [I failed Mindy and I'll never do that again](https://trainretail.com/2025/03/26/i-failed-mindy-and-ill-never-do-that-again/) - Mindy was a young lady I hired on gut instinct. She was a happy, confident gal who attracted people and she started off as a very promising retail sales professional… until things started going south. It turns out that her bright, happy demeanor came along with the kind of confidence that made her think that
- [Spoil your team for the holidays](https://trainretail.com/2025/03/26/spoil-your-team-for-the-holidays/) - One of my favorite activities during the holidays was to make a plan of how I was going to pamper my team. We all know they work hard with long hours on their feet and I actually had a budget for how I was going to show my appreciation to them for it. To kick
- [No plan ever survives contact with the enemy](https://trainretail.com/2025/03/26/no-plan-ever-survives-contact-with-the-enemy/) - Each year I go back into my WWII geek out phase and dive into Stephen Ambrose and many other authors. The quote I found intriguing from General Eisenhower regarding the D-Day invasion of Normandy is “No plan ever survives contact with the enemy.” Of course the Allies were planning for years for this great invasion
- [We're not Scrooges, are we?](https://trainretail.com/2025/03/26/were-not-scrooges-are-we/) - Watch any presentation of A Christmas Carol and you’ll see in the beginning that Ebenezer Scrooge rarely, if ever looked up from his work to engage with his employee, Bob Cratchit. Of course, as the story develops we learn that he can have his best life by investing in OTHERS. If you’re a leader of
- [We get the sale for THE STORE](https://trainretail.com/2025/03/26/we-get-the-sale-for-the-store/) - This time of year we really don’t concern ourselves much with closing the sale because the volume of business places a nice band-aid over the lost sales we really don’t have to. But what if we could turn our “just lookers” into buyers? What could that do to our month? Make it 5% better? 10%?
- [Don't let inflation get the best of your store](https://trainretail.com/2025/03/26/dont-let-inflation-get-the-best-of-your-store/) - A retailer recently asked Kyle Bullock and I how his store can deal with inflation. We are currently discussing this subject at length in our SLOW GROWTH BUSINESS PODCAST. As with any problem you may have, it’s important to both define it and then determine your specific concerns. In the podcast, Kyle asked me my
- [But Jimmy, my costs of cashews have tripled!](https://trainretail.com/2025/03/26/but-jimmy-my-costs-of-cashews-have-tripled/) - A retailer recently asked Kyle Bullock and I how his store can deal with inflation. We are currently discussing this subject at length in our SLOW GROWTH BUSINESS PODCAST. I told Kyle about a local bakeshop that makes incredible delights for people with food allergies. They make amazing, gluten free baked goods with delicious dairy
- [The best salespeople are extroverts... right?](https://trainretail.com/2025/03/26/the-best-salespeople-are-extroverts-right/) - You don’t get along with everybody, do you? I know I don’t. There are some people that rub me the wrong way, even just looking at them. Just like our lack of love for all people of the world, we don’t like buying from some people and some folks don’t like buying from us. It’s
- [The NEW Self TALK](https://trainretail.com/2025/03/26/the-new-self-talk/) - In his book, The Greatest Salesman in the World, Og Mandino wrote “I am nature’s greatest miracle! I am the greatest sales professional the world has ever known!” In Napoleon Hill’s book, Think and Grow Rich, one of the best selling American Books of the last century, the author writes that the first step in
- [Compliance vs. Cooperation](https://trainretail.com/2025/03/26/compliance-vs-cooperation/) - One of the most frequent questions I get asked by owners is how to get their staff to do what they want them to do. Every action we take in life, whether personal or professional, is guided by purpose. The first step is clarity. We need to ask ourselves, “Is this about compliance, or is
- [The role of today's retail sales professional](https://trainretail.com/2025/03/26/the-role-of-todays-retail-sales-professional/) - The days of sitting in the retail store, waiting for customers to walk in are over, that is of course you’re in a very high traffic area and you’re busy enough just helping the throngs. But even in that case, there will still be down time and sales professionals must be actively creating sales. The
- [Bring your team to trade shows](https://trainretail.com/2025/03/26/bring-your-team-to-trade-shows/) - It was JCK 1997 and Larry and Joe brought me and two other salespeople to Vegas for a WHOLE WEEK! Now THAT was excitement! A 26 year old kid who just started his career in jewelry and these guys thought enough of ME to bring me to Vegas! I had such a great time learning
- [They likely won't hang around forever](https://trainretail.com/2025/03/26/they-likely-wont-hang-around-forever/) - You’ve probably figured out by now that it’s not likely your amazing team isn’t going to stick around forever. I learned this the hard way time and time again until one day I just realized that people always have to act in their best interest, and often that is not YOUR best interest. Life happens:
- [Jimmy's Sparkle Strategy for Social Media](https://trainretail.com/2025/03/26/jimmys-sparkle-strategy-for-social-media/) - A retailer's social media can be more than a marketing tool, it can be a sales engine. Below I’ve outlined some simple ways you can train your staff to use social platforms to really drive foot traffic, boost in-store purchases, and strengthen brand loyalty. Let’s start off with showcasing new, exciting products. Don’t just
- [As Eisenhower Says, ‘No Plan Ever Survives Contact](https://trainretail.com/2024/12/04/as-eisenhower-says-no-plan-ever-survives-contact/) - Published in The Centurion November 20, 2024 Green Bay, WI--Each year I go back into my WWII geek out phase and dive into Stephen Ambrose and many other authors. The quote I found intriguing from General Eisenhower regarding the D-Day invasion of Normandy is “No plan ever survives contact with the enemy.” Of course, the
- [See the Holidays through Your Younger Eyes](https://trainretail.com/2024/12/04/see-the-holidays-through-your-younger-eyes/) - Jimmy DeGroot: November 26, 2024 Green Bay, WI--The older I get and the more distance that separates me from the magic of the holidays as a child, the harder I must work to keep that magic alive. I realize that running a business can REALLY make it more difficult. But today I just want to
- [Plan to Spoil Your Team](https://trainretail.com/2024/11/26/plan-to-spoil-your-team-2/) - https://news.centurionjewelry.com/sales-strategy/detail/jimmy-degroot-plan-to-spoil-your-team November 14, 2024 (0 comments) Green Bay, WI--One of my favorite activities during the holidays was to make a plan of how I was going to pamper my team. We all know they work hard with long hours on their feet, and I actually had a budget for how I was going to show my
- [Plan to SPOIL your team](https://trainretail.com/2024/11/12/plan-to-spoil-your-team/) - One of my favorite activities during the holidays was to make a plan of how I was going to pamper my team. We all know they work hard with long hours on their feet and I actually had a budget for how I was going to show my appreciation to them for it. To kick
- [I Failed Mindy and I’ll Never Do it Again](https://trainretail.com/2024/11/12/i-failed-mindy-and-ill-never-do-it-again/) - The Centurion November 06, 2024 Mindy was a young lady I hired on gut instinct. She was a happy, confident gal who attracted people and she started off as a very promising jewelry sales professional… until things started going south. It turns out that her bright, happy demeanor came along with the kind of confidence
- [NOVEMBER CREW CHECK](https://trainretail.com/2024/10/23/november-crew-check/) - https://news.centurionjewelry.com/sales-strategy/detail/jimmy-degroot-november-crew-check Okay folks! We’re entering the final two months (8 weeks) of the year and right now you should have all promotional, inventory, team and training plans in motion. So here’s a little checklist to see if your team is truly ready to make this Christmas the best it can absolutely be. Outreach happens now
- [Write NUCLEAR Thank You Notes](https://trainretail.com/2024/10/08/write-nuclear-thank-you-notes/) - https://news.centurionjewelry.com/sales-strategy/detail/jimmy-degroot-write-thank-you-notes-that-have-nuclear-impact Write Nuclear Thank You Notes The benefit of nuclear technology is exponential output that far exceeds the energy of the input. In fact it’s an output ratio of 20,000x the input. So, what if we could truly touch people’s hearts and minds exponentially for our thank you note writing efforts? Seems to me
- [Want Change? Low and Slow is the Way To Go](https://trainretail.com/2024/10/01/want-change-low-and-slow-is-the-way-to-go/) - History proves time and again, whether you’re making a Grand Canyon, getting in shape or barbecuing, taking it slowly gets things done. Kyle Bullock and I are starting a podcast called, The Slow Growth Podcast and when he sent me his idea for the name, I didn’t like it. But 30 seconds into my analysis
- [Got a Trouble Spot?  Dive into it](https://trainretail.com/2024/09/27/got-a-trouble-spot-dive-into-it/) - As a store manager, my favorite part of my job was being out with my team, helping customers, helping them, just interacting. I loved it. Then our back office gal quit and left a huge whole in our business that we all needed to fill at least temporarily. So I took over Quickooks. I hated
- [Kayla lost her focus - Retail Salesperson Stopped Growing](https://trainretail.com/2024/09/27/kayla-lost-her-focus-retail-salesperson-stopped-growing/) - Lisa called me last week because one of her salespeople wasn’t hitting her monthly goals. She told me “She’s always been a great salesperson, but her closing ratio has dipped well below the store’s average and I don’t know how I can help her.” I had a n opportunity to chat with Kayla about
- [The Gold Standard: A Great Read](https://trainretail.com/2024/09/27/the-gold-standard-a-great-read-2/) - My greatest serendipity in being involved with jewelers success is the relationships I enjoy and I consider every one of them partners. So it’s not unusual for me to receive text messages about great ideas and books that help us all have better lives and businesses. Jim Woodard sent me this little diddy a few
- [How to get your sales staff to sell more](https://trainretail.com/2024/09/27/how-to-get-your-sales-staff-to-sell-more/) - I’m often asked how retailers can get their sales staff to sell more and be proactive in selling?” After listening a bit longer, I learn that they’re using intimidation and threats to motivate their people. If you’re a retail business owner, you’re likely a great entrepreneur but not necessarily a great manager of people. So the
- [One way to encourage your sales staff](https://trainretail.com/2024/09/27/one-way-to-encourage-your-sales-staff/) - I’m often asked how to encourage your sales staff and my best answer is that you do it through coaching numbers or metrics. If we tell Sandy that her sales are down compared to Patrick’s, now we’ve created hurt feelings and animosity. Rather if we say, Sandy your average sale is 12 percent below the
- [The Gold Standard: A Great Read](https://trainretail.com/2024/09/25/the-gold-standard-a-great-read/) - My greatest serendipity in being involved with jewelers success is the relationships I enjoy and I consider every one of them partners. So it’s not unusual for me to receive text messages about great ideas and books that help us all have better lives and businesses. Jim Woodard sent me this little diddy a few
- [How do you motivate a lazy salesperson](https://trainretail.com/2024/09/11/how-do-you-motivate-a-lazy-salesperson/) - Laziness is usually just a symptom of a person who’s motivations aren’t being addressed. For example if Tom’s motivation is to be in front of customers because he feeds on the interaction with others and he’s stuck doing odd chores and reports, he’s going to quickly become unmotivated or lazy. Find out what your people’s
- [A Sales Coaching Tip](https://trainretail.com/2024/09/11/a-sales-coaching-tip/) - I’m often asked how to encourage your sales staff and my best answer is that you do it through coaching numbers or metrics. If we tell Sandy that her sales are down compared to Patrick’s, now we’ve created hurt feelings and animosity. Rather if we say, Sandy your average sale is 12 percent below the

## Pages

- [Train Retail - Jewelry Sales,  Leadership and Specialty Training](https://trainretail.com/) - One-On-One Consulting One-On-One Consulting Silver Level: $900/mo Once a month call (1 to 1.5 hours) Twice-a-year leadership group intensives with Dr. Andy Wood The Profit Growth Plan dashboard measuring key KPIs One-on-one business coaching with Jimmy and Kyle Sales training platform with weekly videos for your sales people SIGN UP Gold Level: $1800/mo Twice a
- [GOLD FORUM](https://trainretail.com/goldforum/)
- [Sign Up](https://trainretail.com/sign-up/) - Use Coupon code: freemonth for your first month free!
- [Management Explainer](https://trainretail.com/management-explainer/)
- [Login Landing Page](https://trainretail.com/login-landing-page/) - Lets Get Training! JewelrySalesVIEW CLASSES managementLeadershipVIEW CLASSES JewelryRepairVIEW CLASSES PRODUCTKNOWLEDGEVIEW CLASSES BASICTRAININGVIEW CLASSES
- [One on One Consulting](https://trainretail.com/business-leadership-coaching/) - One-On-One Consulting Plans One-On-One Consulting No contract or obligation – start or stop at any time. Silver Level $900/mo Once a month call (1 to 1.5 hours) Twice-a-year leadership group intensives with Dr. Andy Wood Profit Growth Plan dashboard with KPI insights One-on-one coaching with Jimmy and Kyle Sales training platform with weekly videos Sign
- [THE SLOW GROWTH PODCAST](https://trainretail.com/the-slow-growth-podcast/)
- [Basic Training Series](https://trainretail.com/basic-training-series/) - How do you start your new people? Most jewelers send a brand new person out on the sales floor and tell them to follow everyone and watch what they do. I’ve created this Basic Training video series to get your new people started out with a BANG. It will get them selling jewelry the first
- [Contact](https://trainretail.com/contact/) - We'd love to hear from you! Phone 920-492-1191 Address PO Box 271 Little Chute, WI 54140 Socials How can we help your business?
- [About This Training](https://trainretail.com/about-training/) - Here's What we're about This is training from EXPERIENCE, not theory. Anyone teaching on this platform has years of success doing what they teach. The subscription plan for both the Leadership and Sales training is weekly because after years of paying for high-priced consultants to come in and train, without regular weekly follow up, business
- [Jewelry Basic Training](https://trainretail.com/basic-training/) - Log in or Sign up to watch this video series Title Goes Here Colorway: Style Code: Release Date: MSRP:
- [Content restricted](https://trainretail.com/content-restricted/)
- [Blog](https://trainretail.com/blog/) - Articles posted in industry publications The Centurion InStore Magazine Jeweller Magazine Southern Jewelry News
- [Train Retail - Weekly Training for Retail Sales Teams](https://trainretail.com/home/) - Retail management best practices taught by two experts in the industry who have been on your side of the counter and have implemented everything they teach.
- [Shop](https://trainretail.com/shop/)
- [Refund and Returns Policy](https://trainretail.com/refund_returns/) - This is a sample page. Our refund and returns policy lasts 30 days. If 30 days have passed since your purchase, we can’t offer you a full refund or exchange. To be eligible for a return, your item must be unused and in the same condition that you received it. It must also be in
- [Archive](https://trainretail.com/archive/) - Archive

## Management

- [Remake Old Stock with Inspiration](https://trainretail.com/management/remake-old-stock-with-inspiration/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1208555658/a57c76b56a?share=copy&fl=sv&fe=ci
- [How to Run and Delegate a Fast Seller Report](https://trainretail.com/management/how-to-run-and-delegate-a-fast-seller-report-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1200250554/578b4254df?share=copy&fl=sv&fe=ci
- [Using Ai to Decide Your Store Hours](https://trainretail.com/management/using-ai-to-decide-your-store-hours/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1198457330/591c0da21f?share=copy&fl=sv&fe=ci
- [Create a Tiffany's Style Marketing Campaign](https://trainretail.com/management/create-a-tiffanys-style-marketing-campaign/) - https://vimeo.com/1185996463/73e2810036?share=copy&fl=sv&fe=ci
- [Jewelry Marketing Trends (A Sales & Management training video)](https://trainretail.com/management/jewelry-marketing-trends-a-sales-management-training-video/) - https://vimeo.com/1177075690/feae06bd46?share=copy&fl=sv&fe=ci
- [Developing Your Leadership Skills 2 of 2](https://trainretail.com/management/developing-your-leadership-skills-2-of-2/) - https://vimeo.com/1182064326/0e66c813a3?share=copy&fl=sv&fe=ci
- [Developing Your Leadership Skills 1 of 2](https://trainretail.com/management/developing-your-leadership-skills-1-of-2-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1181276357/dd9e2373a7?share=copy&fl=sv&fe=ci
- [Growing Your Bridal Business #4 Super Charging Your Bridal Sales](https://trainretail.com/management/growing-your-bridal-business-4-super-charging-your-bridal-sales/) - https://vimeo.com/1177045335/13c44681e0?share=copy&fl=sv&fe=ci
- [Growing Your Bridal Business - Coaching Your Team](https://trainretail.com/management/growing-your-bridal-business-coaching-your-team/) - https://vimeo.com/1168965781/6309f24632?share=copy&fl=sv&fe=ci
- [Growing Your Bridal Business #2 - Case Set-Up](https://trainretail.com/management/growing-your-bridal-business-2-case-set-up/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1164108992/116894d759?share=copy&fl=sv&fe=ci
- [Growing Your Bridal Business #1](https://trainretail.com/management/growing-your-bridal-business-1/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1162234168/909fcf88f2?share=copy&fl=sv&fe=ci
- [#1 Your Unique Appeal](https://trainretail.com/management/1-your-unique-appeal/) - https://vimeo.com/947175414?share=copy
- [63 When a New Hire Doesn't Fit](https://trainretail.com/management/63-when-a-new-hire-doesnt-fit/) - https://vimeo.com/1154739464/2c87302603?share=copy&fl=sv&fe=ci
- [New Year Sales Goals and Selling Plan in 11 Minutes](https://trainretail.com/management/new-year-sales-goals-and-selling-plan-in-11-minutes/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1152254564/192a1a6a32?share=copy&fl=sv&fe=ci
- [61 A Guide to Active Listening](https://trainretail.com/management/61-a-guide-to-active-listening/) - https://vimeo.com/1136613575/a9408891fa?share=copy&fl=sv&fe=ci
- [60 No Stress for Scrap](https://trainretail.com/management/60-no-stress-for-scrap/) - https://vimeo.com/1134313300/fc7e68829f?share=copy&fl=sv&fe=ci
- [59 Recipe for Simplification](https://trainretail.com/management/59-recipe-for-simplification/) - https://vimeo.com/1134314742/37f1a627cd?share=copy&fl=sv&fe=ci
- [58 Getting Christmas Sales in November](https://trainretail.com/management/58-getting-christmas-sales-in-november/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1130262727/c46d8634c1?share=copy&fl=sv&fe=ci
- [57 Measure Your Loss Leaders for Success](https://trainretail.com/management/57-measure-your-loss-leaders-for-success/) - https://vimeo.com/1130006664/18184fed79?share=copy&fl=sv&fe=ci
- [56 Turn features into benefits that sell](https://trainretail.com/management/56-turn-features-into-benefits-that-sell/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1125933177/3f3e3ec644?share=copy
- [55 New Salesperson Starter Kit](https://trainretail.com/management/55-new-salesperson-starter-kit/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1123018196/b2e3f4ac3e?share=copy
- [54 Making Real Money with Repairs](https://trainretail.com/management/54-making-real-money-with-repairs/) - Click Here for your Notes https://vimeo.com/1118222998/42db04a082?share=copy
- [53 What is Clientelling?](https://trainretail.com/management/what-is-clientelling/) - https://vimeo.com/1116607929/b32cf56335?share=copy
- [52 Prepping Your Store for Christmas](https://trainretail.com/management/52-prepping-your-store-for-christmas/) - https://vimeo.com/1110612910/0e44f8b0ef?share=copy
- [51 How Much Should Jewelry Sales Professionals be Paid](https://trainretail.com/management/51-how-much-should-jewelry-sales-professionals-be-paid/) - https://vimeo.com/1106890011/b2e9d97aa8?share=copy
- [How Tiffany and Co Displays their Fine Jewelry](https://trainretail.com/management/how-tiffany-and-co-displays-their-fine-jewelry/) - https://youtu.be/iHI5gsSrcqY
- [What Fine Jewelry Stores Should Ditch in 2025](https://trainretail.com/management/what-fine-jewelry-stores-should-ditch-in-2025/) - https://youtu.be/p_JXKoxoe9g?si=74RtQwsBECVnnVqs
- [Your Daily Activity Report](https://trainretail.com/management/your-daily-activity-report/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/963274734/9cbf4d6cb0?ts=0&share=copy
- [48 Fast Seller Team Training](https://trainretail.com/management/48-fast-seller-team-training/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1082239396/9be728c254?share=copy
- [47 My Team is Doing NOTHING!](https://trainretail.com/management/47-my-team-is-doing-nothing/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1076179670/5bb7498e90?share=copy
- [46 Events Slowing Down?  An Influencer Plan](https://trainretail.com/management/46-my-team-is-doing-nothing/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1074522931/d69d14d46f?share=copy
- [45 Terminating Employees Part 2 of 2](https://trainretail.com/management/45-terminating-employees-part-2-of-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1072712245/6cc12506ae?share=copy
- [43 Tariffs & Economic Uncertainty](https://trainretail.com/management/43-tariffs-economic-uncertainty/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1067833162/dbe19b577e?share=copy
- [42 Four Important Meetings](https://trainretail.com/management/42-four-important-meetings/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1065631470/81ae7428b7?share=copy
- [41 Recruit to Alleviate Problems](https://trainretail.com/management/41-recruit-to-alleviate-problems/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1063334286/6f608b4822?share=copy
- [40 Five Questions that will Better your Website](https://trainretail.com/management/40-five-questions-that-will-better-your-website/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1061317470/1d0c057f2d?share=copy
- [32 Starting Anew With a Solid Foundation](https://trainretail.com/management/32-starting-anew-with-a-solid-foundation/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1043795859/1d0666fcbb?share=copy
- [29 Christmas Coaching - Prioritize Others](https://trainretail.com/management/29-christmas-coaching-prioritize-others/) - https://vimeo.com/1033577596/b23089b58e
- [31 Christmas Coaching - Weighing the Cost of Growth](https://trainretail.com/management/31-christmas-coaching-weighing-the-cost-of-growth/) - https://vimeo.com/1038407331/f56bb928cc
- [30 Get Outside Your Comfort Zone - Christmas Coaching](https://trainretail.com/management/30-get-outside-your-comfort-zone-christmas-coaching/) - https://vimeo.com/1036151360/701443ecfb
- [28 Atomic Thank You Notes for Owners and Managers](https://trainretail.com/management/28-atomic-thank-you-notes-for-owners-and-managers/) - https://vimeo.com/1032457460/efe3276c7f
- [27 Sell Old Merchandise at Christmas](https://trainretail.com/management/27-sell-old-merchandise-at-christmas/) - https://vimeo.com/1029756102/cecbcf1bc1
- [26 Your Relationship with Your Inventory](https://trainretail.com/management/26-your-relationship-with-your-inventory/) - https://vimeo.com/1026238393/1a6404a891
- [25 Large Ticket Add-On Strategy](https://trainretail.com/management/25-large-ticket-add-on-strategy/) - https://vimeo.com/1025237587/2bab0aeaa4
- [24 Serve More by Selling Less](https://trainretail.com/management/24-serve-more-by-selling-less/) - https://vimeo.com/1021873566/60b7edbdd7
- [23 Build Team Cohesion](https://trainretail.com/management/23-build-team-cohesion/) - https://vimeo.com/1021072722/2bf9313e67
- [22 Coaching Veteran Salespeople](https://trainretail.com/management/22-coaching-veteran-salespeople/) - https://vimeo.com/1018430126/2aab681cff
- [21 When Could 'FREE' Grow Your Business?](https://trainretail.com/management/21-when-could-free-grow-your-business-2/) - https://vimeo.com/1014933720/6f0b4fd8ab
- [20 Why Incentives May Not Work - Chasing Squirrels](https://trainretail.com/management/20-why-incentives-may-not-work-chasing-squirrels/) - https://vimeo.com/1013241001
- [19 Increase Your Average Retail - An Inventory Excercise](https://trainretail.com/management/19-increase-your-average-retail-an-inventory-excercise/) - https://vimeo.com/1011402598/dc7f22b800
- [18 Getting Reviews - Recipe Maker](https://trainretail.com/management/18-getting-reviews-recipe-maker/) - https://vimeo.com/1008913218/3437865661
- [17 Wearing Failure as a Badge of Honor](https://trainretail.com/management/17-wearing-failure-as-a-badge-of-honor/) - https://vimeo.com/1005924162/17d52158b8
- [16 Celebrate the Smallest Victories](https://trainretail.com/management/16-celebrate-the-smallest-victories/) - https://vimeo.com/1003369882/a9a36a3dd0
- [15 Taking Messages - Recipe Maker](https://trainretail.com/management/15-taking-messages-recipe-maker/) - https://vimeo.com/1001377095/caef3b7d0a
- [14 Writing a Recipe for Discounting](https://trainretail.com/management/14-writing-a-recipe-for-discounting/) - https://vimeo.com/999194892/d86b304fd2
- [13 Recipe Maker: End of Month Review](https://trainretail.com/management/13-recipe-maker-end-of-month-review/) - https://vimeo.com/996777980/b90defb803?share=copy
- [12 - Handling Customer Complaints, Part 2 of 2](https://trainretail.com/management/12-handling-customer-complaints-part-2-of-2/) - https://vimeo.com/990261706/bbb95c456b?share=copy
- [11 Handling Customer Complaints about an Employee Part 1 of 2](https://trainretail.com/management/11-handling-customer-complaints-about-an-employee-part-1-of-2/) - https://vimeo.com/987743079/f141b7bb03
- [10 Create a Profit Generating Sales Event Part 3 - After the Event](https://trainretail.com/management/10-create-a-profit-generating-sales-event-part-3-after-the-event/) - https://vimeo.com/984461381/bbbf57161b
- [9 Create a Profit Generating Sales Event Part 2 - During the Event](https://trainretail.com/management/9-create-a-profit-generating-sales-event-part-2-during-the-event/) - https://vimeo.com/981572130/2a019c01c0
- [8 Create a Profit Generating Sales Event Part 1 - Before the Sale](https://trainretail.com/management/8-create-a-profit-generating-sales-event-part-1-before-the-sale/) - https://vimeo.com/974438829/efab3ecdb1
- [7 Keeping Customers Active](https://trainretail.com/management/7-keeping-customers-active/) - https://vimeo.com/968277016/3205d01f2b
- [6 Your Daily Activity Report as a Coaching Tool](https://trainretail.com/management/6-your-daily-activity-report-as-a-coaching-tool/) - https://vimeo.com/957918986
- [5 Spring Cleaning with Your Team](https://trainretail.com/management/5-spring-cleaning-with-your-team/) - https://vimeo.com/957918986
- [4 The First 30 Minutes of Your Day](https://trainretail.com/management/4-the-first-30-minutes-of-your-day/) - https://vimeo.com/953674139?share=copy
- [3 Feeling Stuck?  A Solution to Moving Forward](https://trainretail.com/management/3-feeling-stuck-a-solution-to-moving-forward/) - https://vimeo.com/952007317?share=copy
- [2 How to Lead Those Resisting Change](https://trainretail.com/management/2-how-to-lead-those-resisting-change/) - https://vimeo.com/948465208?share=copy
- [Leadership Foundations 3](https://trainretail.com/management/leadership-foundations-3/) - https://vimeo.com/943677326?share=copy
- [Leadership Foundations 2](https://trainretail.com/management/leadership-foundations-2/) - https://vimeo.com/943674753?share=copy
- [Leadership Foundations #1](https://trainretail.com/management/leadership-foundations-1/) - https://vimeo.com/943672626?share=copy
- [21 When could "FREE" grow your business?](https://trainretail.com/management/21-when-could-free-grow-your-business/) - https://vimeo.com/1014933720/6f0b4fd8ab?share=copy
- [39 Month-End Post Mortem Team Meeting](https://trainretail.com/management/39-month-end-post-mortem-team-meeting/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1057907597/c8e44a4b8a?share=copy
- [38 Necessary Endings](https://trainretail.com/management/38-necessary-endings/) - https://vimeo.com/1055635812/b2e22a6a92?share=copy
- [37 A Very Effective Direct Mail Campaign](https://trainretail.com/management/37-a-very-effective-direct-mail-campaign/) - https://vimeo.com/1054248468/4bab0d330f?share=copy
- [34 Profit Planning Part 2](https://trainretail.com/management/33-profit-planning-part-2/) - CLICK HERE FOR YOUR SPREADSHEET https://vimeo.com/1047231349/eac11a584c?share=copy https://vimeo.com/1047272031/b4c0fd4f4e?share=copy
- [33 Profit Planning  Part 1 of 2](https://trainretail.com/management/32-profit-planning-part-1-of-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1045054392/31f9062411?share=copy CLICK HERE FOR YOUR NOTES https://vimeo.com/1045405532/568ee99621?share=copy
- [36 Jump Start your Goals Part 2 - Helping your team set goals](https://trainretail.com/management/36-jump-start-your-goals-part-2-helping-your-team-set-goals/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1048967938/dafdb375f4?share=copy
- [35 Jump Start Your Goals](https://trainretail.com/management/35-how-to-jump-start-your-goals/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1048967938/dafdb375f4?share=copy

## Products

- [Retail Sales Team Weekly Training 1-5](https://trainretail.com/product/jewelry-store-training-1-5/) - Monthly subscription to the Jewelry Store Training video series.
- [Retail Sales Team Weekly Training 6-10](https://trainretail.com/product/jewelry-store-training-6-10/) - Monthly subscription to the Jewelry Store Training video series.
- [Sales & Management Training](https://trainretail.com/product/combo-sales-management-training/)
- [Management Leadership Training](https://trainretail.com/product/management-leadership-training/) - Monthly subscription to the Jewelry Store Training video series.
- [Retail Sales Team Weekly Training 11+](https://trainretail.com/product/jewelry-store-training-11/) - Monthly Subscription to the Jewelry Store Training Video series.

## Repair Training

- [Problems with Diamonds with Points](https://trainretail.com/jewelry-repair/problems-with-diamonds-with-points/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1204883789/118043968a?share=copy&fl=sv&fe=ci
- [When it's a good idea to solder a bridal set together](https://trainretail.com/jewelry-repair/when-its-a-good-idea-to-solder-a-bridal-set-together/) - https://vimeo.com/1194453392/4e449692be?share=copy&fl=sv&fe=ci
- [How to Refinish Jewelry](https://trainretail.com/jewelry-repair/how-to-refinish-jewelry/) - https://vimeo.com/1185273681/fb4e7fe3bc?share=copy&fl=sv&fe=ci
- [How To Solder A Joint](https://trainretail.com/jewelry-repair/how-to-solder-a-joint/) - https://vimeo.com/1185275136/f13e5dba0f?share=copy&fl=sv&fe=ci
- [How to Inspect Jewelry Before Repairing](https://trainretail.com/jewelry-repair/how-to-inspect-jewelry-before-repairing/) - https://vimeo.com/1185273682/6aa83fa043?share=copy&fl=sv&fe=ci
- [Setting a Diamond](https://trainretail.com/jewelry-repair/setting-a-diamond/) - https://vimeo.com/1185275884/0278a23f28?share=copy&fl=sv&fe=ci
- [Sizing a customer's finger](https://trainretail.com/jewelry-repair/sizing-a-customers-finger/) - https://vimeo.com/1185273684/1adc4f6fae?share=copy&fl=sv&fe=ci
- [Repair Training #6 EARRINGS](https://trainretail.com/jewelry-repair/repair-training-6-earrings/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1176647511/809e7c8bed?share=copy&fl=sv&fe=ci
- [Repair Training #5 BRACELETS](https://trainretail.com/jewelry-repair/repair-training-5-bracelets/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1168218229/af106204f8?share=copy&fl=sv&fe=ci
- [Repair Training #4 - Pendants, Chains & Necklaces](https://trainretail.com/jewelry-repair/repair-training-4-pendants-chains-necklaces/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1166098058/8e85d539c5?share=copy&fl=sv&fe=ci
- [Repair Training #3 - RINGS](https://trainretail.com/jewelry-repair/repair-training-3-rings/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1164465916/f5f97b31ee?share=copy&fl=sv&fe=ci
- [Repair Training #2 - The Tools You Need](https://trainretail.com/jewelry-repair/repair-training-2-the-tools-you-need/) - https://vimeo.com/1161886205/3a5fbd8439?share=copy&fl=sv&fe=ci
- [Repairs for New People #1 Mindset and Emotion](https://trainretail.com/jewelry-repair/repairs-for-new-people-1-mindset-and-emotion/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1154407032/dff5810a9b?share=copy&fl=sv&fe=ci

## Product Training

- [What to Look for in a Diamond](https://trainretail.com/product-knowledge/what-to-look-for-in-a-diamond/) - https://vimeo.com/1195725252/481f50ef4c?share=copy&fl=sv&fe=ci
- [Introduction to Diamond Reports](https://trainretail.com/product-knowledge/introduction-to-diamond-reports/) - https://vimeo.com/1192356664/ab727e0cb4?share=copy&fl=sv&fe=ci
- [Diamonds Part 2](https://trainretail.com/product-knowledge/diamonds-part-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1174871385/67a731c6b7?share=copy&fl=sv&fe=ci
- [Diamonds Part 1](https://trainretail.com/product-knowledge/diamonds-part-1/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1172651141/5b2d106954?share=copy&fl=sv&fe=ci

## Sales Training

- [583 Keep it Personal & Relational](https://trainretail.com/training/583-keep-it-personal-relational/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/836642939
- [582 Making a great immediate connection](https://trainretail.com/training/582-making-a-great-immediate-connection/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/834146143
- [738 Let's Beat Porsche Customer Service](https://trainretail.com/training/738-lets-beat-porsche-customer-service/) - https://vimeo.com/1202607340/c75e3960cb?share=copy&fl=sv&fe=ci
- [737 Emotion is Your Secret Weapon - Sales Master Class](https://trainretail.com/training/737-emotion-is-your-secret-weapon-sales-master-class/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1200823243/f58afe394c?share=copy&fl=sv&fe=ci
- [736 Discovery Questions - Sales Master Class](https://trainretail.com/training/736-discovery-questions-sales-master-class/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1198174697/4f58a1057e?share=copy&fl=sv&fe=ci
- [A Special Invitation to the Gold Forum - Helping Jewelers Innovate](https://trainretail.com/training/a-special-invitation-to-the-gold-forum-helping-jewelers-innovate/) - https://www.youtube.com/watch?v=J8pbV5gsZ9w
- [735 High Risk Low Risk Relationship Integrity - Sales Master Class](https://trainretail.com/training/735-high-risk-low-risk-relationship-integrity-sales-master-class/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1194160911/68c109203f?share=copy&fl=sv&fe=ci
- [734 The Greeting - Sales Master Class](https://trainretail.com/training/734-the-greeting-sales-master-class/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1191696386/c91b6a41ba?share=copy&fl=sv&fe=ci
- [733 Selling Loose Diamonds](https://trainretail.com/training/733-selling-loose-diamonds/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1190929801/3cd83173e4?share=copy&fl=sv&fe=ci
- [732 Falling in love with "NO"](https://trainretail.com/training/732-falling-in-love-with-no/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1188149162/5cee3b3f32?share=copy&fl=sv&fe=ci
- [731 Jewelry Marketing Trends](https://trainretail.com/training/731-jewelry-marketing-trends/) - https://vimeo.com/1177075690/feae06bd46?share=copy&fl=sv&fe=ci
- [730 Next Level Outreach](https://trainretail.com/training/730-next-level-outreach/) - https://vimeo.com/1184165799/58c6461eed?share=copy&fl=sv&fe=ci
- [729 Throw Away Your Business Cards](https://trainretail.com/training/729-throw-away-your-business-cards/) - https://vimeo.com/1181317736/69bf25647b?share=copy&fl=sv&fe=ci
- [727 Displaying Your Jewelry to SELL!](https://trainretail.com/training/727-displaying-your-jewelry-to-sell/) - https://youtu.be/Mw-wNqhRrq8 CLICK HERE FOR THE LINK TO THIS WEBSITE FOR ALL TRAINING OPTIONS https://youtu.be/MUgrcv2mOFY?si=Sw4jdBiDBWCgKYa3&t=473
- [728 Big Diamond Tiny Ring Issue and Opportunity](https://trainretail.com/training/728-big-diamond-tiny-ring-issue-and-opportunity/) - https://youtu.be/G_qldXZhRY0
- [726 Bridal #6 Don't Sell From Your Own Wallet](https://trainretail.com/training/726-bridal-6-dont-sell-from-your-own-wallet/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1172999201/b6d5d4f6bf?share=copy&fl=sv&fe=ci
- [725 - How Keri Upgraded to a 2.40 Natural](https://trainretail.com/training/725-how-keri-upgraded-to-a-2-40-natural/) - https://youtu.be/a-3f18ETVLU
- [724 Growing Your Bridal Business #5 Advice from Top Sellers](https://trainretail.com/training/724-growing-your-bridal-business-5-advice-from-top-sellers/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1170074448/d996ba0383?share=copy&fl=sv&fe=ci
- [723 Bridal Series #4 Getting Jewelry in Their Hands](https://trainretail.com/training/723-bridal-series-4-getting-jewelry-in-their-hands/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1166108939/20015f34e1?share=copy&fl=sv&fe=ci
- [720 Bridal Series #1 - Situational Awareness](https://trainretail.com/training/720-bridal-presentation-situational-awareness/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1157755808/d4a39cdd52?share=copy&fl=sv&fe=ci
- [721 Bridal Series #2 - Are you memorable?](https://trainretail.com/training/bridal-series-2-are-you-memorable/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1159743762/f4cf2d038a?share=copy&fl=sv&fe=ci
- [722 Bridal Series #3 - Sell what you have in the store](https://trainretail.com/training/bridal-series-3-sell-what-you-have-in-the-store/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1162234168/909fcf88f2?share=copy&fl=sv&fe=ci
- [NEW EXCITING CHANGES TO OUR PLATFORM](https://trainretail.com/training/new-exciting-changes-to-our-platform/) - https://youtu.be/e86laNdT298
- [719 The One Question that Changes Everything](https://trainretail.com/training/719-the-one-question-that-changes-everything/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1155165401/0bf4565b85?share=copy&fl=sv&fe=ci
- [New Year Sales Goals and Selling Plan in 11 Minutes](https://trainretail.com/training/new-year-sales-goals-and-selling-plan-in-11-minutes/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1152254564/192a1a6a32?share=copy&fl=sv&fe=ci
- [Happy New Year 2026!](https://trainretail.com/training/happy-new-year-2026/) - MANY POSITIVE CHANGES in 2026!!!!! First of all the trainings for this week are all available in the email campaign on YouTube. All you need to do is click on the videos within the MailChimp email. Next, we're working on a greatly requested series of REPAIR TRAINING, where we'll be taking your new people through
- [717 Break Your Sales Glass Ceiling](https://trainretail.com/training/717-break-your-sales-glass-ceiling/) - https://vimeo.com/1147053412/cd5a04bd10?share=copy&fl=sv&fe=ci
- [716 Grow Your High End Sales Right Now](https://trainretail.com/training/716-grow-your-high-end-sales-right-now/) - https://vimeo.com/1143523528/32696089bc?share=copy&fl=sv&fe=ci
- [715 Sales Advice from Warren Buffett](https://trainretail.com/training/715-sales-advice-from-warren-buffett/) - https://vimeo.com/1140872675/398cae60ac?share=copy&fl=sv&fe=ci
- [714 Selling WOW Items for Christmas](https://trainretail.com/training/714-selling-wow-items-for-christmas/) - https://vimeo.com/1139055030/5f5aa1ecf1?share=copy&fl=sv&fe=ci
- [713 Now this is how it's SUPPOSED to go](https://trainretail.com/training/713-now-this-is-how-its-supposed-to-go/) - No Notes Today... just encouragement. https://vimeo.com/1136985936/f82c3e5fd0?share=copy&fl=sv&fe=ci
- [712 Three pieces of advice for early November](https://trainretail.com/training/712-three-pieces-of-advice-for-early-november/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1134636163/921049ff33?share=copy&fl=sv&fe=ci
- [711 It's Time for DOING](https://trainretail.com/training/711-its-time-for-doing/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1132203378/6a01d8f032?share=copy&fl=sv&fe=ci
- [710 Getting Christmas Sales in November](https://trainretail.com/training/710-getting-christmas-sales-in-november/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1130243829/256a5696a9?share=copy&fl=sv&fe=ci
- [683 Show and Sell](https://trainretail.com/training/sales-method-for-impulse-buys/) - https://vimeo.com/1080310385/4c12a8b7a2?share=copy
- [708 How to Develop Benefits Language](https://trainretail.com/training/708-how-to-develop-benefits-language/) - https://vimeo.com/1125938982/6839ba408e?share=copy CLICK HERE FOR YOUR NOTES
- [707 A Heart to Heart About Communication](https://trainretail.com/training/707-a-heart-to-heart-about-communication/) - https://vimeo.com/1124027713/369183904f?share=copy
- [706 New Salesperson Starter Kit](https://trainretail.com/training/706-new-salesperson-starter-kit/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1123021140/eb5b1f686b?share=copy
- [705 The Power of Connected Listening w/Dr. Andy Wood](https://trainretail.com/training/705-the-power-of-connected-listening-w-dr-andy-wood/) - Click here for your notes https://vimeo.com/1119495007/34b770582f?share=copy
- [703 Making "Real" Money with Repairs](https://trainretail.com/training/703-making-real-money-with-repairs/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1118222998/42db04a082?share=copy
- [702 What are your minimums?](https://trainretail.com/training/702-what-are-your-minimums/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1115598044/05e9b66c6d?share=copy
- [701 How to Become the Best Salesperson in the Store](https://trainretail.com/training/701-how-to-become-the-best-salesperson-in-the-store/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1113672072/5856646489?share=copy
- [#700 Selling Something You Don't Like](https://trainretail.com/training/700-selling-something-you-dont-like/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1112307086/e44d3ef13a?share=copy
- [699 Raise Your Average Retail](https://trainretail.com/training/699-raise-your-average-retail/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1109770993/0a213bd206?share=copy
- [698 Set Up Chat](https://trainretail.com/training/698-set-up-chat/) - 698 Set Up Chat NOTES https://vimeo.com/1107894980/6ee500c273?share=copy
- [697 Let's Get it On](https://trainretail.com/training/697-lets-get-it-on/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1105578710/e636d49e0b?share=copy
- [696 What's Not Working or Not Working Well?](https://trainretail.com/training/696-whats-not-working-or-not-working-well/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1103559584/7798354a12?share=copy
- [695 How do we handle Gwendoline?](https://trainretail.com/training/695-how-do-we-handle-gwendoline/) - NO NOTES TODAY. JUST DISCUSSION https://vimeo.com/1102287413/074102d0e9?share=copy
- [694 Your Favorite Item in the Store](https://trainretail.com/training/694-your-favorite-item-in-the-store/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1101346999/788f7c5dba?share=copy
- [693 Selling 2025 Fashion](https://trainretail.com/training/693-selling-2025-fashion/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1100009417/421d6b7ffb?share=copy
- [692 Be Memorable](https://trainretail.com/training/692-be-memorable/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1097366258/57ebd619c0?share=copy
- [691 Holy Cow! Gold is Expensive!](https://trainretail.com/training/691-holy-cow-gold-is-expensive/) - https://vimeo.com/1096724030/fda387f782?share=copy
- [690 How to Have a Meaningful Conversation](https://trainretail.com/training/690-how-to-have-a-meaningful-conversation/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1094763641/0d83ae1101?share=copy
- [689 An Exercise in Improving Store Culture](https://trainretail.com/training/689-an-exercise-in-improving-store-culture/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1092590790/69c68b1f88?share=copy
- [688 Turning Service in Sales](https://trainretail.com/training/688-turning-service-in-sales/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1091244545/c05645534a?share=copy
- [687 A Real Time Turnover Done Right](https://trainretail.com/training/687-a-real-time-turnover-done-right/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1089817055/08c20f2362?share=copy
- [686 The Most Profitable Use of Our Time](https://trainretail.com/training/686-the-most-profitable-use-of-our-time/) - No Notes Today - Just two questions to discuss https://vimeo.com/1087411410/9b0cd7e2c0?share=copy
- [685 Don't Jump the Gun on Objections](https://trainretail.com/training/685-dont-jump-the-gun-on-objections/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1084387649/6a5f87959e?share=copy
- [684 New and Fast Sellers Team Meeting](https://trainretail.com/training/684-new-and-fast-sellers-team-meeting/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1083145619/ddf699460c?ts=0&share=copy
- [682 When Customers Ask For Brands](https://trainretail.com/training/682-when-customers-ask-for-brands/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1077754007/cf995c2f6d?share=copy
- [681 New Salespeople Can Build Loyalty with Existing Customers](https://trainretail.com/training/681-new-salespeople-can-build-loyalty-with-existing-customers/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1076138236/563c5c873a?share=copy
- [680 Discounting Ends Today](https://trainretail.com/training/680-discounting-ends-today/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1074457680/8716481f31?share=copy
- [679 Sell the Other Stuff Too](https://trainretail.com/training/679-sell-the-other-stuff-too/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1071950404/aec6e2e40b?share=copy
- [677 Speak THEIR Language - CONTROL](https://trainretail.com/training/677-speak-their-language-control/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1067463102/5dd409bcdf?share=copy
- [676 The 10/12/2/4 Rule of Follow Up](https://trainretail.com/training/676-the-10-12-2-4-rule-of-follow-up/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1065226911/e3aeebfd06?share=copy
- [675 Speak Their Language PEACE](https://trainretail.com/training/675-speak-their-language-peace/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1063338297/b2874a3054?share=copy
- [674 Speak Their Language - PERFECT](https://trainretail.com/training/674-speak-their-language-perfect/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1061340979/8063830b33?share=copy https://vimeo.com/1061338197/ea61ad709f?share=copy
- [673 Slow Down](https://trainretail.com/training/673-slow-down/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1057977736/ba8e212552?share=copy
- [672 Created Sales Revisited](https://trainretail.com/training/672-created-sales-revisited/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1055353425/993380c3bb?share=copy
- [671 The Benefits of Proactive Selling](https://trainretail.com/training/671-the-benefits-of-proactive-selling/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1054270151/6f6f726ab2?share=copy
- [670 When a little NEGATIVE can be a POSITIVE](https://trainretail.com/training/670-when-a-little-negative-can-be-a-positive/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1051984448/7476e6664d?share=copy
- [667 How much value do I bring to the business?](https://trainretail.com/training/667-how-much-value-do-i-bring-to-the-business/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1045766035/d9730fbe89?share=copy
- [669 Sell the Experience](https://trainretail.com/training/669-sell-the-experience/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1050104604/349e74714c?share=copy
- [668 The NEW Self Talk](https://trainretail.com/training/668-the-new-self-talk/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1047566849/b8d72c1dae?share=copy
- [665 Who's a better salesperson?  Introverts or Extroverts?](https://trainretail.com/training/665-whos-a-better-salesperson-introverts-or-extroverts/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1043788531/808686576e?share=copy
- [664 Post Christmas Opportunities](https://trainretail.com/training/664-after-christmas-training-buffet/) - https://youtu.be/LNpARQtowIM https://youtu.be/HnqhM5chDss https://youtu.be/QX8Gv4HxEdw https://youtu.be/12c4fimCsLo
- [A Retail Christmas Story from Kyle Bullock](https://trainretail.com/training/a-retail-christmas-story-from-kyle-bullock/) - https://youtu.be/-zRthHAsZMU
- [663 Mid December - Be Present](https://trainretail.com/training/663-mid-december-be-present/) - https://vimeo.com/1038412486/e82968fc9e?share=copy
- [662 2nd Week of December / Add-Ons and Gift Giving List](https://trainretail.com/training/662-2nd-week-of-december-add-ons-and-gift-giving-list/) - https://vimeo.com/1036519576/e92b8953d0?share=copy
- [661 Training Videos for Setting Up - 1st Week of December](https://trainretail.com/training/661-training-videos-for-setting-up-1st-week-of-december/) - There are no notes for this video https://vimeo.com/1034571077/19652ceddc?share=copy
- [#659 Holiday Sales Training Buffett](https://trainretail.com/training/659-holiday-sales-training-buffett/) - NEW PEOPLE TRAINING 594 ADVICE FOR NEW SALES PROFESSIONALS #1 594 Notes Click Here 595 Advice for the New Sales Professional #2 595 Notes Click Here 596 Advice for the New Sales Professional #3 596 Notes Click Here 597 Advice for the New Sales Professional #4 597 Notes Click Here 598 Advice for the New
- [#660 Merchandising to sell your hot inventory](https://trainretail.com/training/660-merchandising-to-sell-your-hot-inventory/) - https://vimeo.com/1032446749/1956e825f7?share=copy
- [658 Advice From Dad](https://trainretail.com/training/658-advice-from-dad/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1026577187/e667f33cd1?share=copy
- [#657 November December Culture Check](https://trainretail.com/training/657-november-december-culture-check/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1025166485/b08dee39ce?share=copy
- [655 Playing Together as a Team](https://trainretail.com/training/655-playing-together-as-a-team/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1020712135/076d03a2c1?share=copy
- [654 Writing Nuclear Thank You Notes](https://trainretail.com/training/654-writing-nuclear-thank-you-notes/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1018053108?share=copy
- [653 Negotiating Skills](https://trainretail.com/training/653-negotiating-skills/) - CLICK HERE FOR YOUR NOTES PLEASE WATCH THIS FIRST https://vimeo.com/899055206?share=copy
- [652 What's LOVE got to do with retail?](https://trainretail.com/training/652-whats-love-got-to-do-with-retail/) - https://vimeo.com/1014401009?share=copy
- [651 Turn Wish Lists into Sales with Emotion](https://trainretail.com/training/651-turn-wish-lists-into-sales-with-emotion/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1011425453?share=copy
- [650 Your 3 Responsibilities as a Sales Professional (a trio re-mix)](https://trainretail.com/training/650-your-3-responsibilities-as-a-sales-professional-a-trio-re-mix/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/820991507?share=copy CLICK HERE FOR YOUR NOTES https://vimeo.com/821006847 CLICK HERE FOR YOUR NOTES https://vimeo.com/821050061
- [649 Fun with Product Knowledge](https://trainretail.com/training/649-fun-with-product-knowledge/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/1007017706?share=copy
- [648 The Little Things](https://trainretail.com/training/648-the-little-things/) - No Notes This Week. Video Only https://vimeo.com/1003804857?share=copy
- [646 Negotiating Sticky Situations](https://trainretail.com/training/646-negotiating-sticky-situations/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/999165296?share=copy
- [645 Prepping NOW for 4th Quarter Sales](https://trainretail.com/training/645-prepping-now-for-4th-quarter-sales/) - CLICK HERE FOR YOUR NOTES https://youtu.be/IlkO4w2GLmE
- [644 Doing What's Expected of You](https://trainretail.com/training/644-doing-whats-expected-of-you/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/992494898?share=copy
- [643 Possibly Your Best Meeting Ever - Or at least a pretty darn good one](https://trainretail.com/training/643-possibly-your-best-meeting-ever-or-at-least-a-pretty-darn-good-one/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/986633981?share=copy
- [642 The Sales Team's Role AFTER THE EVENT](https://trainretail.com/training/642-the-sales-teams-role-after-the-event/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/986016387?share=copy
- [641 What the Sales Staff Does During the Event](https://trainretail.com/training/641-what-the-sales-staff-does-during-the-event/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/983297348/f68267add9?share=copy
- [640 A Low Cost, High ROI Event for New and Existing Customers](https://trainretail.com/training/640-a-low-cost-high-roi-event-for-new-and-existing-customers/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/975539396?share=copy
- [639 ITEM OF THE WEEK](https://trainretail.com/training/639-item-of-the-week/) - NO NOTES THIS WEEK. VIDEO ONLY https://vimeo.com/970843769?share=copy
- [638 Your Opening and Closing Checklist](https://trainretail.com/training/638-your-opening-and-closing-checklist/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/963395214?share=copy
- [637 Gathering Good Customer Data Every Time](https://trainretail.com/training/637-gathering-good-customer-data-every-time/) - 637 Gathering Good Customer Data Every Time https://vimeo.com/956773570?share=copy
- [636 Your Daily Activity Report](https://trainretail.com/training/636-your-daily-activity-report/) - CLICK HERE FOR YOUR SAMPLE REPORT https://vimeo.com/954511072?share=copy
- [635 Sell Your Trends for Greater Sell-Through](https://trainretail.com/training/635-sell-your-trends-for-greater-sell-through/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/952037641?share=copy
- [634 How'd That Go?](https://trainretail.com/training/634-howd-that-go/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/948381578?share=copy
- [633 Sales Training Tips from Jerry Seinfeld](https://trainretail.com/training/633-sales-training-tips-from-jerry-seinfeld/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/947163943?share=copy
- [631 Inviting Customers to Events with Podium (1 of 2)](https://trainretail.com/training/631-inviting-customers-to-events-with-podium-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/942435094?share=copy
- [632 Inviting Customers to Events with Podium (2 of 2)](https://trainretail.com/training/632-inviting-customers-to-events-with-podium-2-of-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/943806296?share=copy
- [630 Sell 30% TO 40% MORE with meaningful conversations](https://trainretail.com/training/630-sell-30-to-40-more-with-meaningful-conversations/) - CLICK HERE FOR YOUR NOTES jimmy@trainretail.com kyle@trainretail.com https://vimeo.com/939626770?share=copy
- [629 Mindset Checkup with Ted Lasso & Chris Traeger](https://trainretail.com/training/629-mindset-checkup-with-ted-lasso-chris-traeger/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/936811475?share=copy
- [628 Selling Natural Diamonds vs Lab Grown with Mark Pimental](https://trainretail.com/training/628-selling-natural-diamonds-vs-lab-grown-with-mark-pimental/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/933361762?share=copy
- [627 Inviting Customers to Events with Janine Conrad](https://trainretail.com/training/627-inviting-customers-to-events-with-janine-conrad/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/930013594?share=copy
- [626 How to Truly Listen to Your Customers (11 Minute Training)](https://trainretail.com/training/626-how-to-truly-listen-to-your-customers-11-minute-training/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/788825135?share=copy
- [625 Social Media that Gets Attention with George Poe (20 Minute Video)](https://trainretail.com/training/625-social-media-that-gets-attention-with-george-poe/) - There are no assisted notes for this video https://vimeo.com/926028706?share=copy
- [624 Servant Selling with Dave Brown (2 of 2)](https://trainretail.com/training/624-servant-selling-with-dave-brown-2-of-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/923485936?share=copy
- [623 Servant Selling 1 of 2 with Dave Brown](https://trainretail.com/training/623-servant-selling-1-of-2-with-dave-brown/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/920178741?share=copy
- [622 Selling High Value Merchandise 2 of 2 Kyle Bullock](https://trainretail.com/training/622-selling-high-value-merchandise-2-of-2-kyle-bullock/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/916892154?share=copy
- [621 Selling High Value Merchandise 1 of 2 Kyle Bullock](https://trainretail.com/training/621-selling-high-value-merchandise-1-of-2-kyle-bullock/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/916362356?share=copy
- [620 The NEW Consumer Decision Journey Revisited (2 videos)](https://trainretail.com/training/620-the-new-consumer-decision-journey-revisited-2-videos/) - CLICK HERE FOR YOUR NOTES FOR VIDEO #1 https://vimeo.com/706971234?share=copy CLICK HERE FOR YOUR NOTES FOR VIDEO #3 https://vimeo.com/709684721?share=copy
- [619 Handling Returns and Exchanges with Grace (12 Min Video)](https://trainretail.com/training/619-handling-returns-and-exchanges-with-grace-12-min-video/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/910915266?share=copy
- [618 When to start showing merchandise and how to do it (15 minute video)](https://trainretail.com/training/618-when-to-start-showing-merchandise-and-how-to-do-it-15-minute-video/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/909761519?share=copy
- [617 Valentine's Day - Not just a $100 holiday](https://trainretail.com/training/617-valentines-day-not-just-a-100-holiday/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/906512412?share=copy
- [614 The Art of Retail Negotiation](https://trainretail.com/training/614-the-art-of-retail-negotiation/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/899055206?share=copy
- [616 Make Recruitment a Team Effort](https://trainretail.com/training/616-make-recruitment-a-team-effort/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/904794055?share=copy
- [615 The Art of Retail Negotiation #2](https://trainretail.com/training/615-the-art-of-retail-negotiation-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/901623779?share=copy
- [613 Career Focus - Do More of What You're Good At](https://trainretail.com/training/613-career-focus-do-more-of-what-youre-good-at/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/898635711?share=copy
- [612 After Christmas](https://trainretail.com/training/612-after-christmas/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/783081416?share=copy
- [611 Final Christmas Thoughts](https://trainretail.com/training/611-final-christmas-thoughts/) - https://vimeo.com/894985733?share=copy
- [609 Ryan Torrenti - December is the BEGINNING of your year, not the end](https://trainretail.com/training/609-ryan-torrenti-december-is-the-beginning-of-your-year-not-the-end/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/889677631?share=copy
- [610 A Veritable Plethora of Christmas Sales Training](https://trainretail.com/training/610-a-veritable-plethora-of-christmas-sales-training/) - 554 Seriously? Outreach in December? 555 First Impressions 556 The Easiest Way to Speed Up A Sale 557 Some Holiday Thoughts 558 After Christmas with Brad Huisken SALES FLOOR AWARENESS CONFIDENCE & ADD-ONS
- [608 Holiday Sales Tips from Jimmy & Peter  (2 of 2)](https://trainretail.com/training/608-holiday-sales-tips-from-jimmy-peter-2-of-2/) - CLICK HERE FOR YOUR NOTES https://youtu.be/kjaJ11FWEIU?si=vQDApAdLmp1UWS7E
- [607 Holiday Sales Tips from Jimmy DeGroot and Peter Smith](https://trainretail.com/training/607-holiday-sales-tips-from-jimmy-degroot-and-peter-smith/) - CLICK HERE FOR YOUR NOTES https://youtu.be/kMHyxlZ-V4M?si=OyJwaW1B5_jIYu4T
- [606 It's time to focus on Add-On Sales](https://trainretail.com/training/606-its-time-to-focus-on-add-on-sales/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/887373097?share=copy
- [605 The POWER of CONFIDENCE](https://trainretail.com/training/605-the-power-of-confidence/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/884175023?share=copy
- [604 Get excited about your inventory with Doug Meadows](https://trainretail.com/training/604-get-excited-about-your-inventory-with-doug-meadows/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/883339120?share=copy
- [603 Interview with Super Sales Professional - Eliel Garcia](https://trainretail.com/training/603-interview-with-super-sales-professional-eliel-garcia/) - I want to encourage your team to take their own notes today and be inspired by what clicks with them. No assisted notes provided. https://vimeo.com/880936899?share=copy
- [602 Habits of the Most Successful Sales Professionals](https://trainretail.com/training/602-habits-of-the-most-successful-sales-professionals/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/878499834?share=copy
- [601 Why didn't they buy?](https://trainretail.com/training/601-why-didnt-they-buy/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/875253011?share=copy
- [600 Selling Luxury with Peter Smith](https://trainretail.com/training/600-selling-luxury-with-peter-smith/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/871579989?share=copy
- [599 Selling when you're not selling](https://trainretail.com/training/599-selling-when-youre-not-selling/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/870457319?share=copy
- [598 Advice for the New Sales Professional #5](https://trainretail.com/training/598-advice-for-the-new-sales-professional-5/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/868106614?share=copy
- [597 Advice for the New Sales Professional #4](https://trainretail.com/training/597-advice-for-the-new-sales-professional-4/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/865669173?share=copy https://youtu.be/zM0IRN2vvmc?si=zl_B9IxfRAuif2zX
- [596 Advice for the New Sales Professional #3](https://trainretail.com/training/596-advice-for-the-new-sales-professional-3/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/863307403?share=copy
- [595 Advice for the New Sales Professional #2](https://trainretail.com/training/595-advice-for-the-new-sales-professional-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/862172309?share=copy
- [594 Advice for the New Sales Professional #1](https://trainretail.com/training/594-advice-for-the-new-sales-professional-1/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/860964736?share=copy
- [593 Covering Your Store's Sweet Spot](https://trainretail.com/training/593-covering-your-stores-sweet-spot/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/856570655?share=copy
- [592 Bridal VIP Club](https://trainretail.com/training/592-bridal-vip-club/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/855116937?share=copy
- [591 Speak your Customer's Language - PEACE](https://trainretail.com/training/591-speak-your-customers-language-peace/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/850692272
- [590 Speak Your Customer's Language - FUN](https://trainretail.com/training/590-speak-your-customers-language-fun/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/850180330
- [588 Speak Your Customer's Language - CONTROL](https://trainretail.com/training/588-speak-your-customers-language-control/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/847095531
- [587 The Power or Connection _ Probably my best training yet](https://trainretail.com/training/587-the-power-or-connection-_-probably-my-best-training-yet/) - NO NOTES THIS WEEK - JUST VIDEO https://vimeo.com/845096036
- [585 Where everybody knows your name](https://trainretail.com/training/585-where-everybody-knows-your-name/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/840570300
- [586 The Power of a Compliment](https://trainretail.com/training/586-the-power-of-a-compliment/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/842992459
- [584 Coming In To Work](https://trainretail.com/training/584-coming-in-to-work/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/838732181
- [581 Unreasonable Hospitality](https://trainretail.com/training/581-unreasonable-hospitality/) - CLICK HERE FOR YOUR NOTES WILL GUIDARA'S TED TALK https://vimeo.com/832028980
- [580 Advice for Selling to Whales](https://trainretail.com/training/580-advice-for-selling-to-whales/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/830284799
- [579 Temporary Attitude Problems](https://trainretail.com/training/579-temporary-attitude-problems/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/827443892
- [578 - Your 3 Responsibilities - Sell with Integrity](https://trainretail.com/training/578-your-3-responsibilities-sell-with-integrity/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/821050061
- [577 Your 3 Responsibilities - Attempt to Add-On](https://trainretail.com/training/577-your-3-responsibilities-attempt-to-add-on/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/821006847
- [576  Your 3 Responsibilities (Attempt to Close)](https://trainretail.com/training/576-your-3-responsibilities-attempt-to-close/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/820991507
- [575 Moving from Customer Service to a SALES Mindset](https://trainretail.com/training/575-moving-from-customer-service-to-a-sales-mindset/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/819283906
- [574 Split Sales](https://trainretail.com/training/574-split-sales/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/817074334
- [573 The Created Sale](https://trainretail.com/training/573-the-created-sale/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/815486930
- [572 What to do when you hear crickets](https://trainretail.com/training/572-what-to-do-when-you-hear-crickets/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/812590521
- [571 Less Is More](https://trainretail.com/training/571-less-is-more/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/810701870
- [#570 Closing Completing the Sale #2](https://trainretail.com/training/570-closing-completing-the-sale-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/809108240
- [569 Closing/Completing the Sale #1](https://trainretail.com/training/569-closing-completing-the-sale-1/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/805542244
- [568 The Magic of the Third Voice](https://trainretail.com/training/568-the-magic-of-the-third-voice/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/804054909
- [567 The Magic of Expectation and Positive Labeling](https://trainretail.com/training/567-the-magic-of-expectation-and-positive-labeling/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/801291516
- [566 The Magic of the Law of Reciprocity](https://trainretail.com/training/566-the-magic-of-the-law-of-reciprocity/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/799261414
- [565 Sell the SIZZLE, not the steak](https://trainretail.com/training/565-sell-the-sizzle-not-the-steak/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/797481373
- [564 Dealing with Angry Customers](https://trainretail.com/training/564-dealing-with-angry-customers/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/794925626
- [563 Price Shopping and Just Hangin' Around & 2023 Encouragement (2 Videos)](https://trainretail.com/training/563-price-shopping-and-just-hangin-around-2023-encouragement-2-videos/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/793100490 https://vimeo.com/793122607
- [562 Price Shopping Customers](https://trainretail.com/training/562-price-shopping-customers/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/790911155
- [561 How to Listen to Your Customers](https://trainretail.com/training/561-how-to-listen-to-your-cuetomers/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/788825135
- [560 What you should be doing right now](https://trainretail.com/training/560-what-you-should-be-doing-right-now/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/786350733
- [559 What type of salesperson am I?](https://trainretail.com/training/559-what-type-of-salesperson-am-i/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/785081785
- [558 After Christmas](https://trainretail.com/training/558-after-christmas/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/783081416
- [557 Some Last Minute Holiday Thoughts](https://trainretail.com/training/557-some-last-minute-holiday-thoughts/) - There are no notes for this video, just sage advice! https://vimeo.com/780466018
- [556 Easiest Way to Speed Up a Sale](https://trainretail.com/training/556-easiest-way-to-speed-up-a-sale/) - CLICK HERE FO YOUR NOTES https://vimeo.com/778183637
- [A Quick Note about December Training](https://trainretail.com/training/a-quick-note-about-december-training/) - We are uploading all of the training for December the first week of December for you to pick and choose when to watch them. We want to give you options. HAPPY HOLIDAYS!!!! Jimmy DeGroot & Brad Huisken
- [555 First Impressions](https://trainretail.com/training/555-first-impressions/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/778182980
- [554 Seriously?  Outreach in December?](https://trainretail.com/training/554-seriously-outreach-in-december/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/775921888
- [553 Holiday Goal Setting](https://trainretail.com/training/553-holiday-goal-setting/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/773853316
- [552 Tis' The Season for Add-Ons](https://trainretail.com/training/552-tis-the-season-for-add-ons/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/772126288
- [551 Why & How to Build TRUST](https://trainretail.com/training/551-why-how-to-build-trust/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/769602385
- [550  How Selling Retail is Like Playing in a Band](https://trainretail.com/training/550-how-selling-retail-is-like-playing-in-a-band/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/767429776
- [549 They're Not Coming Back](https://trainretail.com/training/549-theyre-not-coming-back/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/764709539
- [548 Security Checkup](https://trainretail.com/training/548-security-checkup/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/310658079
- [547 Customers in a Bad Mood](https://trainretail.com/training/547-customers-in-a-bad-mood/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/760075268
- [546 Fall Outreach - What you Should be doing RIGHT NOW](https://trainretail.com/training/546-fall-outreach-what-you-should-be-doing-right-now/) - CLICK HERE FOR Y OUR NOTES https://vimeo.com/757702549
- [545 CONFIDENCE](https://trainretail.com/training/545-confidence/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/755290468
- [544 Be Likable](https://trainretail.com/training/544-be-likable/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/752303222
- [543 Helping Customers Decide](https://trainretail.com/training/543-helping-customers-decide/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/750057873
- [542 Opportunities in Appraisals with Susan Barnett](https://trainretail.com/training/542-opportunities-in-appraisals-with-susan-barnett/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/748101316
- [541 Add Ons with Closing Ratios](https://trainretail.com/training/541-add-ons-with-closing-ratios/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/745531793
- [540 Why & How to Measure Closing Ratios](https://trainretail.com/training/540-why-how-to-measure-closing-ratios/) - CLICK HERE FOR YOUR NOTES CLICK HERE FOR SAMPLE CLOSING RATIO FORM CLICK HERE FOR THE DAILY REPORT LOG CLICK HERE FOR CLOSING RATIO REPORT https://vimeo.com/743582386
- [539 Sales Floor Awareness in Today's Retail Environment](https://trainretail.com/training/539-sales-floor-awareness-in-todays-retail-environment/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/741140321
- [538 What to do at the end of the sale](https://trainretail.com/training/538-what-to-do-at-the-end-of-the-sale/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/738339553
- [#464 - Sales Philosophy & Profiles 1 of 2 with Brad Huisken](https://trainretail.com/training/464-sales-philosophy-profiles-1-of-2/) - Click here for your notes.
- [#333 - Getting Ready for 4th Quarter](https://trainretail.com/training/333-getting-ready-for-4th-quarter/) - A few important tidbits to be considering for 4th quarter. Click here for your notes and quiz. Click here for the download page of this training.
- [536 Taking your sales career to the next level - Terry Sisco](https://trainretail.com/training/536-taking-your-sales-career-to-the-next-level-terry-sisco/) - CLICK HERE FOR YOUR NOTES MANAGERS AND OWNERS WATCH THIS FIRST https://vimeo.com/734421316 https://vimeo.com/734429034
- [537 Growing In The Middle of Summer](https://trainretail.com/training/537-growing-in-the-middle-of-summer/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/736976670
- [535 Add-Ons and Bump-Ups with Bill Warren](https://trainretail.com/training/535-add-ons-and-bump-ups-with-bill-warren/) - No Notes Today - Just good Discussion https://vimeo.com/732177571
- [534 The Power of Intention](https://trainretail.com/training/534-the-power-of-intention/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/730407519
- [533 Body Language](https://trainretail.com/training/533-body-language/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/728209805
- [532 Your Customer Service Standards](https://trainretail.com/training/https-trainretail-com-wp-content-uploads-2022-06-532-standards-in-customer-service-pdf/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/725739805
- [531 Saving the Sale with Turnovers Part 2](https://trainretail.com/training/531-saving-the-sale-with-turnovers-part-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/723836537
- [530 Saving the Sale with Turnovers 1 of 2](https://trainretail.com/training/530-saving-the-sale-with-turnovers-1-of-2/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/721575345
- [529 Handling PRICE Objections](https://trainretail.com/training/529-handling-price-objections/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/716838742
- [528 Saving the Sale by Handling Objections](https://trainretail.com/training/528-saving-the-sale-by-handling-objections/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/716806564
- [527 More On Establishing Value In Our Sales](https://trainretail.com/training/527-more-on-establishing-value/) - Click Here for your Notes https://vimeo.com/712190652
- [526 Establishing Value in Our Demonstrations](https://trainretail.com/training/526-establishing-value-in-our-demonstrations/) - Click HERE for your assisted notes https://vimeo.com/711830165
- [525 The Consumer Decision Journey II](https://trainretail.com/training/525-the-consumer-decision-journey-ii/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/709684721
- [524 The Consumer Decision Journey](https://trainretail.com/training/524-the-consumer-decision-journey/) - CLICK HERE FOR YOUR NOTES https://vimeo.com/706971234
- [517 Client Outreach (The Prequel)](https://trainretail.com/training/517-client-outreach-the-prequel/) - Click here for your notes.
- [Let me know what you want](https://trainretail.com/training/let-me-know-what-you-want/) - Send me a message about what you'd like to change or fix in your marketing. I'll address it in a weekly video or post. Seriously... I will.
- [A bad print ad and a not-so-bad one](https://trainretail.com/training/a-bad-print-ad-and-a-not-so-bad-one/) - Jason Druxman at Avenue Jewelers is my buddy and a great marketer. He won't mind me using him as my guinea pig (or guinea stud). At the IJO show in Tampa a few years back, I gave a talk and showed the group a bad print ad and a good one. The first ad tries
- [What can I do to get people to come in and buy TODAY?](https://trainretail.com/training/what-can-i-do-to-get-people-to-come-in-and-buy-today/) - That’s always a big question with jewelers. Let me start by asking you this; What can I say or offer to you to get you to buy a new set of tires today? If you need tires right now, all I have to do is make you a fair offer and you’ll probably bite. However,
- [Do you own BRIDAL in your market?](https://trainretail.com/training/do-you-own-bridal-in-your-market/) - How good would life be if you sold double the bridal you currently sell? How about three or four times the amount? Who owns the word DIAMONDS or BRIDAL in your market? Two scenarios exist here. Either someone owns bridal OR someone just happens to own it by default because nobody is going after it.
- [Owning Bridal in Your Market - Part 1](https://trainretail.com/training/owning-bridal-in-your-market-part-1/) - Welcome to the first installment of our web show. In this episode I show you how you can own bridal in your market. I'm going to take you through the entire process of expanding your sales of diamond engagement rings. This is only part 1, so stay tuned for even more good stuff. Brought to
- [Great on-hold messages... Cheap!](https://trainretail.com/training/great-on-hold-messages-cheap/) - There are many companies that don’t want me to share this with you, but what the heck? I’m here to help YOU grow. You can have a great on-hold message for your store that YOU can record right there at your computer. It’s cheap, personal and your customers will actually enjoy it. Here’s how you
- [A Newsletter from Garcia](https://trainretail.com/training/a-newsletter-from-garcia/) - So you’ve been told “You need to stay in touch with your customers at least once per month”, and somebody talked you into a newsletter. Next step, you find the company that will provide your content, one that looks pretty and makes you feel all warm and fuzzy when you look at the vendor-supplied pictures.
- [Advertising Doesn't Work](https://trainretail.com/training/advertising-doesnt-work/) - I’ve actually heard that there are consultants out there that are telling jewelers NOT to advertise. “Unless it shows a return.... don’t do it!” I’ve got to pull all my PC-ness off the table here are say... BULL! Even crappy advertising works. You know it does. Take a look at all the junk you see
- [Thoughts on Jewelry Advertising](https://trainretail.com/training/thoughts-on-jewelry-advertising/) - If you’re like most jewelers, you’re running the whole ball of wax. Marketing, selling, goldsmithing, accounts payable, buying…. You get the idea. So if you’ve decided to do your own advertising, I’m going to give you a few hints. Make your message relevant – You’ve got to ask yourself “Why does anyone care about what
- [Store Meeting #1 Greeting/Ups/Clean](https://trainretail.com/training/store-meeting-1-greeting/) - Meeting #1 Welcome to our first meeting! Our store meetings officially begin in June but here is our first meeting as a thank you for signing up before the Vegas show. Introducing sales goals Establishing a non-sales greeting Creating an UP system Spring cleaning Clientelling Emerald Birthstone [cc_show_to sku="guests"]To watch this video please login or
- [Store Meeting & Training #2](https://trainretail.com/training/store-meeting-training-2/) - Goals, Price Pointed Jewelry & June Birthstone In this meeting we cover more on your in-store goals, the importance of having jewelry at certain price points for higher turn, the June birthstone, more on clientelling and the UP system. We are going through a complete selling and jewelry knowledge system. These video meetings will lead
- [It was their best Christmas ever!](https://trainretail.com/training/it-was-their-best-christmas-ever/) - I don’t know Steve and Carol Sturhahn but I will someday. They pulled off a fantastic celebration of their 100th year anniversary by giving away 100 pieces of jewelry (100 Acts of Kindness) to random people in Quincy Illinois. Steve wanted to make a big splash and his goal was to thank the community for
- [The Worst Store Meeting Ever](https://trainretail.com/training/the-worst-store-meeting-ever/) - The owner of the store berated her staff, threatening and complaining that the other jewelers in town were kicking their butts. “There better be some changes around here and fast or people are gonna be losing their jobs!” Everyone got up from the meeting and went out on the sales floor all fired up to
- [Store Meeting 611-3](https://trainretail.com/training/store-meeting-611/) - This week we cover Feature and Benefits, Clutter and Emails. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Click to view/download notes and quiz. [/cc_show_to]
- [Store Meeting 618-4](https://trainretail.com/training/store-meeting-618-4/) - In this meeting we'll cover your staff personalities, the Flag Page test, plants, features and benefits and more on emails. The key to all store meetings is follow-through. Practice makes perfect! [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your
- [Store Meeting 701-5](https://trainretail.com/training/store-meeting-701-5/) - Spiders and Transactional vs Relational Customers [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Click to view/download notes and quiz. [/cc_show_to]
- [Store Meeting 708-6](https://trainretail.com/training/store-meeting-708-6/) - Your store's smell and what makes your store stand apart from the rest. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Click to view/download notes and quiz. [/cc_show_to]
- [Store Meeting "Objections, Broca’s area, sound & what’s great about your store."](https://trainretail.com/training/store-meeting-objections-brocas-area-sound-whats-great-about-your-store/) - This week we are covering your exercises on handling objections, a discussion about Broca's area of the mind, music in your store and defining what's great about your store. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to]
- [Closing Closing Closing sales and your windows](https://trainretail.com/training/closing-sales-and-your-windows/) - This week's training video is about being purposeful about your closing technique. I'm going to give you some examples and you're going to build your own closes for your store. And we'll discuss your windows, not closing them. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [Who is gonna make it? We’ll find out, in the long run.](https://trainretail.com/training/who-is-gonna-make-it-well-find-out-in-the-long-run/) - The Eagles and Sharon’s jewelry store Sharon has a nice jewelry store in the Midwest. She’s currently doing $700k in volume but she’s wanted to break that million-dollar mark since day one. She’s been stuck for years, going to trade shows, listening to the latest, greatest speakers on the new trendy ways to get more
- [Your sales floor tool kit. How and Why.](https://trainretail.com/training/your-sales-floor-tool-kit-how-and-why/) - This week we're talking about the tools you use daily on your jewelry sales floor. We discuss how and why to use them so they enhance your sales presentation. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to]
- [It's all about the ROMANCE baby!](https://trainretail.com/training/its-all-about-the-romance-baby/) - In this meeting we discuss the importance of romance in our sales presentations. One reason you may not be closing as many sales as you want is because you've left out the romance. We discuss how to begin infusing your presentations with the language of love. Oh, and we also discuss Peridot. [cc_show_to sku="guests"]To watch
- [An event that REALLY pays](https://trainretail.com/training/an-event-that-really-pays/) - Perhaps I’ve said a time or two before that I’m not crazy about special events, mainly because I see very few that really work. But I found one that is really quite amazing. My friend Nick Failla at Collected Concepts has developed one that can actually produce up to 10% of your annual sales in
- [Making the Most of Non-Selling time](https://trainretail.com/training/making-the-most-of-non-selling-time/) - What you do in your non-selling time can greatly benefit your overall sales. This week we discuss a tried and true time management device and I encourage the team to really maximize their non-selling time. We need to produce at least 10x our hourly wage. This little device will help us get our tasks done
- [Limited Time Offer: Get a week of FREE Store Meeting Videos](https://trainretail.com/training/limited-time-offer-get-a-week-of-free-store-meeting-videos/) - You couldn't run your store without a good POS system and the right inventory in your cases. You SHOULDN'T run your store without regular weekly training. You really need to see this; a weekly store training video that lasts about 15 minutes with assisted notes and a quiz. We discuss everything from clientelling to closing
- [Your store non-negotiables - Store Meeting 820-12](https://trainretail.com/training/your-store-non-negotiables-store-meeting-820-12/) - Do you have customer service standards that you do EVERY time with EVERY customer? In this meeting we discuss the importance of setting these up for your store to set you apart from all of the other jewelers out there. These everyday practices of excellence can create fantastic word-of-mouth and social media praises for your
- [The WOW factor.  Store Video Meeting](https://trainretail.com/training/the-wow-factor-store-video-meeting/) - What are you doing to create a memorable experience for your customers? This week we cover creating a WOW experience for your customers. One they will both remember and tell their friends about. This is a crucial step in staying in customer radar and growing your business. [cc_show_to sku="guests"]To watch this video please login or
- [How to ensure your big spenders return this Christmas](https://trainretail.com/training/how-to-ensure-your-big-spenders-return-this-christmas/) - Any smart jeweler understands that their top 100 customers are the bulk of their annual sales, especially at Christmas time. You definitely want them in your store in the next 4 months and here’s a proven way to get them in. Give a gift with no strings attached purely for appreciation. What company does that
- [Store Meeting 902-14  Hot Buttery Turnovers](https://trainretail.com/training/store-meeting-902-14-hot-buttery-turnovers/) - We don't do it enough and the result is that if we don't turnover sales, they get turned over to another store. So this week we discuss getting good at turning over the sale to another associate if it's just not going right. [cc_show_to sku="guests"]To watch this video please login or sign up to receive
- [Romancing The Diamond - Store Meeting 909-15](https://trainretail.com/training/romancing-the-diamond-store-meeting-909-15/) - So many salespeople lose the diamond sale because they focus on technical details. Sure they may sound impressive but when you sell based upon these, you bring your diamond to a commodity level and now the only difference between you and the other stores is a few numbers on the back of a business card.
- [There are no "be-backs" in TEAM    Store Meeting 917-16](https://trainretail.com/training/there-are-no-be-backs-in-team-store-meeting-917-16/) - This week we touch on the art and benefits of selling as a team. So often customers wind up leaving not closed because they just didn't click with the salesperson. We'll discuss how you can do team selling shower love on your customer and help them decide that YOUR STORE is where they're going to
- [The Art of the Add-on Sale  Store Meeting 924-17](https://trainretail.com/training/the-art-of-the-add-on-sale-store-meeting-924-17/) - We leave so much money on the counter by getting all excited about closing the sale that we run off to the register to ring up our precious sale. Today we discuss being deliberate about your sales presentation and taking the time to ask the next question. [cc_show_to sku="guests"]To watch this video please login or
- [It's time to Maximize your Christmas!](https://trainretail.com/training/its-time-to-maximize-your-christmas/) - A frightening number of jewelers leave thousands of dollars on the counter every Christmas season because their staffs are not fully trained. For the next three months our store meetings are going to be a sales bootcamp to make sure your staff knows how to do turnovers, clientelling, team selling, add-on sales, time management and
- [Add-on sales Part 2  Store Meeting 1001-18](https://trainretail.com/training/store-meeting-1001-18/) - There are great profits to be gained in our repair departments when we keep add-on sales as part of our sales presentation. Today we discuss a few ideas to grow our repair tickets by providing exceptional customer service at the time of the sale. [cc_show_to sku="guests"]To watch this video please login or sign up to
- [Christmas Clientelling (it start's now)  Store Meeting 1008-19](https://trainretail.com/training/christmas-clientelling-it-starts-now-store-meeting-1008-19/) - There are simple things you can do right now for free that will guarantee a great Christmas. In this meeting we go through a simple but high impact plan to make sure you have a steady flow of customers and sales this Christmas. [cc_show_to sku="guests"]To watch this video please login or sign up to receive
- [How to make an easy TWENTY GRAND this Christmas  Meeting 1015-20](https://trainretail.com/training/how-to-make-an-easy-twelve-grand-this-christmas-meeting-1014-20/) - Welcome to a special FREE Store Meeting! This week's training video features special guest is David Geller, www.jewelerprofit.com. As part of our Maximize Christmas David shows us a simple customer service technique that will add an easy twenty grand (if not more) to your bottom line. It costs nothing and it's done with customers that
- [A very profitable lesson from the chain stores](https://trainretail.com/training/a-very-profitable-lesson-from-the-chain-stores/) - [cc_show_to sku="guests"]Go to the mall and grab a flyer off any jewelry counter you see and you will have done more for the profitability of your business than most jewelers do all year long. Think about it. The chain jewelry stores have poured oodles into figuring out just exactly what consumers will by buying by
- [The power of EMOTION and PRICE POINTS in your ads](https://trainretail.com/training/the-power-of-emotion-and-price-points-in-your-ads/) - You’ll notice that around Christmastime the chain store TV ads are both emotional and price-point driven. They’re extremely effective because they tug at heartstrings but also promote the price friendliness of the jeweler. Watch this ad. Fun Bridal Ad from Creative Edge Productions on Vimeo. Here is what goes through the viewer’s mind: “Hhhmmm, that’s
- [A merchandising field trip.  Store Meeting 1022-21](https://trainretail.com/training/a-merchandising-field-trip-store-meeting-1022-21/) - In this week's store meeting we discuss some crucial merchandising tips for Christmas. Start selling multiples of these items including your diamond studs. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes
- [Without PASSION you're just a warm body  Store Meeting 1029-22](https://trainretail.com/training/without-passion-youre-just-a-warm-body-store-meeting-102-22/) - This store meeting is about fanning or igniting your passion for the business. Now's a great time to have your team take a good look at their careers and see what it takes to go to the next level. If you don't have passion, you're just a warm body costing money. [cc_show_to sku="guests"]To watch this
- [How to avoid "I'm just looking"](https://trainretail.com/training/how-to-avoid-im-just-looking/) - We've all gotten this response from time to time. In today's meeting we discuss how to avoid it but also how to break the ice with customers that don't want to engage. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update
- [Question, Response, Close - A great sales tool for customers to close themselves.  Store Meeting 1112-24](https://trainretail.com/training/question-response-close-a-great-sales-tool-for-customers-to-close-themselves-store-meeting-1112-24/) - Everyone can become a great salesperson by utilizing the sales sandwich. Today is a great refresher course for salespeople, especially those joining your staff for the holidays. Practice this method and your closing ratios will skyrocket this Christmas. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [Get your store and your staff ready    Store Meeting 1119-25](https://trainretail.com/training/get-your-store-and-your-staff-ready-store-meeting-1119-25/) - Today we discuss for making sure your store is ready and your staff can sell like crazy in December. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [Create a shopping Haven for your customers  Store Meeting 1126-26](https://trainretail.com/training/create-a-shopping-haven-for-your-customers-store-meeting-1126-26/) - Your store can be a place people can't wait to get to in order to get away from it all. We discuss ideas to create a WOW experience so customers will always look forward to walking through your doors. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to
- [What you can STILL do this week to make Christmas great](https://trainretail.com/training/what-you-can-still-do-this-week-to-make-christmas-great/) - Typically we all start freaking out between now and December 10th wondering “Where the heck is everybody?” Here’s a quick trick to help get “everybody” in this Christmas. Grab a report of your top customers and get on the phone inviting them to come in to fill out her wish list. Offer them an incentive
- [Selling at Christmas with emotion    Store meeting 1203-27](https://trainretail.com/training/selling-at-christmas-with-emotion-store-meeting-1203-27/) - When we know WHY people are in front of us, looking for a solution to what they want, we can craft our sales presentation to hit on all cylinders to give customers exactly what they're looking for. If they walk OUT of our doors in the next few weeks, there's a good reason. Today we
- [Emotion Emotion Emotion!](https://trainretail.com/training/emotion-emotion-emotion/) - Get away from emotion in both your marketing and your sales presentations and you're now dealing with metal, rocks and a price. This morning I woke up to this wonderful ad during Good Morning America and had to share it with you. It's a beautiful ad that I wish I had written myself, but it
- [Christmas Add-ons   Store Meeting 1210-28](https://trainretail.com/training/christmas-add-ons-store-meeting-1210-28/) - It's crunch time! Time to focus on maximizing every opportunity. Today we go over add-on sales, wish list phone calls and utilizing assumptive closes. Follow through on this video and you'll close more Christmas sales. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is
- [Using counter pads and trays are important to your sales](https://trainretail.com/training/using-counter-pads-and-trays-are-important-to-your-sales/) - A wonderful selling tool is right at your fingertips or probably under your jewelry cases. Here's a quick video about the importance of using a counter pad or tray in your presentations.
- [This year's Christmas winners (the preliminary results)](https://trainretail.com/training/this-years-christmas-winners-the-preliminary-results/) - George Prout lives in the sweet spot for picking out jewelry that will sell like crazy. He’s a head honcho at Gems One and they’ve been extremely successful with their Christmas and Black Friday flyers. So this morning I asked him what the hot items are for this Christmas. Here’s his report copied directly from
- [Last Minute Stuff - Store Meeting 1217-29](https://trainretail.com/training/last-minute-stuff-store-meeting-1217-29/) - This is just a quick, last-minute meeting to make sure all is covered for the Christmas rush. Have a VERRY MERRY CHRISTMAS!!!! [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and
- [Christmas Eve Store Meeting](https://trainretail.com/training/christmas-eve-store-meeting/) - Have a very merry Christmas! My hope and prayer is that you've had a fabulous Christmas season and that you and your team are ready for a great new year. Many blessings to you! Jimmy, Sean and Tony - The Jewelry Marketing Guy and Creative Edge Productions Team. [cc_show_to sku="guests"]To watch this video please login
- [What are you saying?](https://trainretail.com/training/what-are-you-saying/) - A nicely dressed man stops you on the way out of the cafe and says that he recognizes you as the owner of the jewelry store. He asks “Why should I come to your jewelry store?” Do you immediately have a good answer for him? One that won’t sound like a ho-hum, pc response? Great
- [The New Year - Store Meeting #31](https://trainretail.com/training/the-new-year-store-meeting-29/) - Today we discuss our mindset for the new year. A little on marketing and planning for 2013 and update you on the new Diamond Basics series to start out the new year. No notes or quiz today. Just a short video to discuss. [cc_show_to sku="guests"]To watch this video please login or sign up to receive
- [How to use jewelry polishing cloths in your sales presentation](https://trainretail.com/training/how-to-use-jewelry-polishing-cloths-in-your-sales-presentation/) - Proper use of jewelry cloths can be a great sales tool. Here's how and why you should use them in every sales presentation and have them as part of your jewelry selling tool kit.
- [A great Real Estate investment](https://trainretail.com/training/a-great-real-estate-investment/) - My friend Alan owns a great deal of psychological real estate in a lot of people’s minds. His store does millions. I guess that’s what advertising people would call top-of-mind awareness. I call it great real estate to own. Alan understands that marketing his jewelry store is a marathon and not a sprint. Over the
- [Diamond Basics - Store Meeting #32](https://trainretail.com/training/diamond-basics-store-meeting-0107-32/) - [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [A Fun Valentine's Day Ad](https://trainretail.com/training/a-fun-valentines-day-ad/) - Here's an ad we did to focus on fun bridal, but we can easily change the voiceover and close up shot of the ring to include YOUR voiceover and jewelry. It can be a great Valentine's Day ad and I recommend it to promote entry-level and price point bridal. Remember, Valentine's Day is a $100
- [Christmas cleanup & Diamond Basics continued - Store Meeting #33](https://trainretail.com/training/christmas-cleanup-diamond-basics-continued-store-meeting-33/) - We continue Diamond Basics and discuss some Christmas cleanup. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [The Jewelry Marketing and Sales Growth Solution](https://trainretail.com/training/the-jewelry-marketing-and-sales-growth-solution/) - For years I've searched for people that could help me market our independent jewelry store. Here's a quick video of my story and why I love helping jewelers finally market their stores for long-term, consistent growth.
- [Diamonds Basics - Store Meeting 34](https://trainretail.com/training/diamonds-basics-store-meeting-34/) - [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [A little fun](https://trainretail.com/training/a-little-fun/) - I don’t know if you’ve seen this already but watch it and have a little laugh today. This is a great example of a company that wanted to send a message to people, but do it in a way that would capture their attention and be entertaining. It has 37 million views. I don’t think
- [#36  Diamonds and Objections](https://trainretail.com/training/36-diamonds-and-objections/) - Today we re-visit covering objections and continue on diamond toughness and stability. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [#37 Objections and Morning Setup](https://trainretail.com/training/objections-and-morning-setup/) - [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [How to be the cool guy at the party](https://trainretail.com/training/991/) - Facebook is a party. And you can’t show up at that party with your trench coat full of jewelry. Roy Williams confirmed my feeling about Facebook in a recent memo. “FaceBook, for business, is a mirage. Can it successfully gather a crowd to hear a band perform at a bar? Absolutely. Social media, social event.
- [Meeting 38  Diamond Clarity & Closing Ratio](https://trainretail.com/training/meeting-38-diamond-clarity-closing-ratio/) - This week we discuss internal diamond characteristics and your sales rotation system, leading to closing ratio analysis. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. Click to view/download this
- [Diamond Inclusions and Closing Ratios](https://trainretail.com/training/diamond-inclusions-and-closing-ratios/) - Today we discuss the various types of diamond inclusions and blemishes as well as the importance of tracking your closing ratios. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz.
- [IJO Show Special - Your Free Trial Month of Store Video Training](https://trainretail.com/training/ijo-show-special-your-free-trial-month-of-store-video-training/) - Last week I had a blast speaking at the IJO Show to over 200 jewelers about the importance of training your staff on a regular basis in order to grow your bridal business. Proper sales training of your associates can be the key difference in whether or not your store grows in volume. We have
- [How to own bridal in your market & 50 YouTube video ideas jewelers can do on their own!](https://trainretail.com/training/how-to-own-bridal-in-your-market-50-youtube-video-ideas-jewelers-can-do-on-their-own/) - I sure enjoyed spending time with you all at the Tampa IJO Show. It's really neat talking with so many of you who can relate to the independent jeweler marketing dilemma. In this post I've included my presentation notes which are represented as a PDF file of my slides. Please feel free to call or
- [Meeting #40  Diamond Plotting, Enhancements and More on Closing Ratios](https://trainretail.com/training/meeting-40-diamond-plotting-enhancements-and-more-on-closing-ratios/) - I can't stress enough the importance of your team regularly determining your closing ratios. Today we discuss more on closing ratios but also look into diamond plotting marks and enhancements. Remember, the very act of self analysis is in itself a growth opportunity. If we stop improving ourselves we simply go through life expecting the
- [41 Diamond Color and Sales Analysis](https://trainretail.com/training/41-diamond-color-and-sales-analysis/) - This week we discuss diamond color, how to show diamond color and more on your sales analysis. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [How To Avoid Guilt Marketing](https://trainretail.com/training/how-to-avoid-guilt-marketing/) - “We’re having a silent auction and we’d love to have a piece from your store.” “Would you be interested in being one of our major sponsors for the wine and cheese event?” It happens almost daily in our stores and we’re torn because we’re constantly wondering if it makes good business sense (Will I
- [42 Diamond Fluorescence and Sales Gems](https://trainretail.com/training/42-diamond-fluorescence-and-sales-gems/) - Today's meeting is about and infrequently discussed topic in our diamond presentations.. fluorescence. We also cover a number of sales gems you often hear when at a trade show or sales training. Apply these gems to your sales and close more sales. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly
- [Narrow your marketing aim with your budget](https://trainretail.com/training/narrow-your-marketing-aim-with-your-budget/) - Most independent jeweler’s marketing budgets have way too many line items on them. If your budget has a little bit of this and a little bit of that and you’re talking to a bunch of people a little bit here and a little bit there, you’re throwing your money away. Sure you’re reaching them, but
- [43  Colored Diamonds and Marketing YOU](https://trainretail.com/training/43-colored-diamonds-and-marketing-you/) - Today we discuss colored diamonds as well as a few very affordable techniques for individual salesperson marketing. Also, we discuss your store marketing on YouTube. Here is an example of a video we did at J Anthony Jewelers in Neenah, WI. This was done for free using Joe's video camera and Windows Movie Maker which
- [A new way to think about BRANDING](https://trainretail.com/training/a-new-way-to-think-about-branding/) - All the big advertising firms have their definitions of branding that leave us jewelers lost in woods of big marketing words. Here is what branding is boiled down: Branding is what people think of you when they hear the name of your business. It’s that simple. The things that you have done throughout the years
- [44 How Diamonds Handle Light & Gold Buying Tips](https://trainretail.com/training/44-how-diamonds-handle-light-gold-buying-tips/) - No other gemstone in the world handles light like diamonds. Today we discuss the unique, laser shooting properties of diamonds and some tips to help you close more gold-buying deals. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [45 Store Security](https://trainretail.com/training/45-store-security/) - we're taking a short break from diamonds for two weeks while we concentrate on Store Security. An often overlooked or forgotten about part of our professions. Today we discuss some basic habit we need to have every day. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [46 Dress for Sales](https://trainretail.com/training/46-dress-for-sales-2/) - By special request from one of our friends on the West Coast. I can't believe I haven't covered this one yet. Today we cover those embarrassing things that only I can tell people. Have fun and look GREAT! [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [Have a Host with the Mostess](https://trainretail.com/training/have-a-host-with-the-mostess/) - I’ve just been secret shopping in about a dozen jewelry stores in the south and all but one have broken the number one rule of great salesmanship. Greet the customer with a warm smile within a few seconds of walking in the store. Heck, Wal-Mart seems to think it’s a good idea. Nobody was in
- [A Mother's Day TV ad that makes you go "Aaawwww!"](https://trainretail.com/training/a-mothers-day-tv-ad-that-makes-you-go-aaawwww/) - This is a cute TV ad we created a year ago and many jewelers loved it for their Mother’s Day promotion. We’ll do a custom voiceover for you as well as tag it with your logo. This is my Creative Edge partner Tony’s baby. Her name is Hosanna and she is about the most amazing
- [What a 14 year jewelry sales professional thinks about our weekly video training](https://trainretail.com/training/what-a-14-year-jewelry-sales-professional-thinks-about-our-weekly-video-training/) - I'm so excited about these videos! The neatest part is when jewelers tell me that their profitability is going up because we are hitting on best practices for their staff. Yup, I have a horn and I'm tootin' it (or rather a jeweler is tootin' it for me). This is an unsolicited (I promise) video
- [47 Diamond Manufacturing and Buddy Selling](https://trainretail.com/training/47-diamond-manufacturing-and-buddy-selling/) - Today we discuss the basics of diamond manufacturing from cleaving to the brillianteer as well as selling with a buddy in your store. We remind you of a few items that may have been forgotten. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is
- [48 Diamond Makes and Closing Sales](https://trainretail.com/training/48-diamond-makes-and-closing-sales/) - Today we discuss the parts of an rbc diamond, ideal cuts and the reasons we're not closing enough sales. I hope you're hungry because we also discuss the sales closing sandwich. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your
- [How to handle objections once and for all!](https://trainretail.com/training/how-to-handle-objections-once-and-for-all/) - How many sales objections are there really? If you start writing them down, you could probably come up with 20. If you can think of more than that I’ll bet each additional objection is just a re-phrase of a prior one. Now yes I’m the Jewelry Marketing Guy, but your sales closing ratios are so
- [We need your help with Brass & Glass](https://trainretail.com/training/i-need-your-help-with-brass-glass/) - Brass & Glass, Models, Sample lines.... We love the idea of not laying out a fortune to fill our showcases. But what's the secret to moving that product? It seems some jewelers have it figured out and others don't move it at all. If you would, please take a moment to tell me your thoughts,
- [49 Field Trip to David Douglas Diamonds](https://trainretail.com/training/49-field-trip-to-david-douglas-diamonds/) - As jewelers and staff, we rarely get to get out and see other jewelers. For this meeting, I thought it would be fun to give you a tour of David Douglas Diamonds in Marietta Georgia. Doug Meadows is a great friend of mine and while he was out at a meeting I filmed this video.
- [50 PEOPLE SKILLS from Dale Carnegie](https://trainretail.com/training/50-people-skills-from-dale-carnegie/) - Today we look at ten rules from Dale Carnegie's How to Win Friends and Influence People. Today's video is People Skills 101 and I think you'll agree you can think of many people that need to see it. Your team will enjoy today's exercise that replaces the quiz. If you don't currently have an account,
- [51 Diamond Tables, Girdles and Spring Sales Opportunities](https://trainretail.com/training/51-diamond-tables-girdles-and-spring-sales-opportunities/) - Today we get back to diamonds and also discuss those spring sales opportunities that are coming through our door. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click to view/download notes and quiz. [/cc_show_to]
- [FREE Store Training Video - Learn valuable people skills for your sales team](https://trainretail.com/training/free-store-training-video-learn-valuable-people-skills-for-your-sales-team/) - Due to the overwhelming popularity of this week's store training video, we've decided to make it available to everyone! Dale Carnegie's How to Win Friends and Influence People is the bible of people skills. This store training video discusses several key topics from this popular book and how they can relate to your staff and your store.
- [52 Pavilion Depths and Features & Benefits](https://trainretail.com/training/52-pavilion-depths-and-features-benefits/) - This week we're discussing pavilion depths, fish eyes and nail heads. Plus an exercise in features and benefits of your current products. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]
- [53 Culet, Symmetry and Sample Lines](https://trainretail.com/training/53-culet-symmetry-and-sample-lines/) - Today we discuss the forgotten facet on the bottom of the diamond. We look at things that make a diamond symmetrical and we discuss seven points about sample lines and how to make them perform for your store. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [Getting more out of your Samples & Live Catalog](https://trainretail.com/training/getting-more-out-of-your-samples-live-catalog/) - Recently I posted a question to you all about your sample lines. Some of you love them, some of you hate them and want nothing to do with them and yet others have them but have no activity. Here is a short video highlighting the 7 points you told me are important to you in
- [54  Carats, Melee & Punctuality](https://trainretail.com/training/54-carats-melee-punctuality/) - The elephant in the room is about to be revealed. Today is a new day and we discuss how important being on time is to your team. Oh and we also talk about diamonds. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired!
- [55 Take-in Procedures](https://trainretail.com/training/55-take-in-procedures/) - We do it every day and if we don't brush up on our skills, we can become sloppy. Today we talk about a few good suggestions on jewelry and diamond take-in procedures. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update
- [56 Custom & Financing](https://trainretail.com/training/56-custom-financing/) - Most of us independent jewelers do custom work and probably not enough of us offer financing consistently in our sales presentations. Today we discuss both to improve profits in custom and bridal. We do it every day and if we don't brush up on our skills, we can become sloppy. Today we talk about a
- [Financing grows your bridal sales](https://trainretail.com/training/are-you-being-consistent-in-offering-financing/) - Many independent jewelers overlook the importance of including financing as part of the sales presentation. In the stores across the country that are selling bridal like gangbusters, they have an eloquent way including financing options in every sales presentation.
- [Thank You Very Much!](https://trainretail.com/training/thank-you-very-much/) - Thank you so much for believing in me week after week to inspire your staff! I'd like to offer you a free month of videos for every jeweler you refer to us that signs up on our program. Successful jewelers love telling their friends about what's working in their store and if you do that
- [57 Tablets & YouTube](https://trainretail.com/training/57-tablets-youtube/) - Today we put our marketing hats on and discuss utilizing tablets in our bridal presentations and creating YouTube Videos to capture more bridal sales. (This weeks meeting is below the two videos.) David Douglas Diamonds Gold Buying You Tube Video J Anthony Jewelers $2,500 One Carat Diamond Video [cc_show_to sku="guests"]To watch this video please login
- [NOW is the time to get your jewelry store on YouTube](https://trainretail.com/training/its-time-to-get-your-jewelry-store-on-youtube/) - I could fill this post with tons of words to try and describe how important it is to market to the tablet and smartphone generation, but this picture says it all. PLEASE consider utilizing videos of your store on You Tube. I’ll be happy to help you make great ones. If there is enough interest,
- [58 Fun Country](https://trainretail.com/training/58-fun-country/) - We begin our very exciting series on knowing yourself so you can then know your customer and speak to them in THEIR language. The result will be much higher closing ratios. Let's stop spewing out closes that we memorize but don't work on most personality types. Rather, let's become fluid per each individual customer. Today
- [59 Control Country](https://trainretail.com/training/59-control-country/) - These are people that get things done. Today we discuss this personality in depth in order to better understand what makes them tick. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your notes
- [Sharpen your marketing budget to own an audience](https://trainretail.com/training/sharpen-your-marketing-budget-to-own-an-audience/) - So many marketing budgets have way too many line items. The result is jewelers trying to reach the world effectively with their non-world-reaching budgets. This video gives you a few tips to sharpen your focus and win the hearts and minds of an audience..... So they come into your store and buy a diamond.
- [60 Peace Country](https://trainretail.com/training/60-peace-country/) - In this meeting we discuss a very important group of people, Peace Country people. In fact most of our customers are Peace people but when we use Control or Fun language with them, we lose them. We learn about what motivates Peace people and how to best communicate with them. [cc_show_to sku="guests"]To watch this video
- [How to shoot TV ads for your jewelry store](https://trainretail.com/training/how-to-shoot-tv-ads-for-your-jewelry-store/) - Learn how create great TV ads that cut through the same 'ol same 'ol of advertising. Here are a few tips to help your store stand out.
- [61 Perfect Country](https://trainretail.com/training/61-perfect-country/) - In this meeting we discuss the Perfect Country people in our jewelry stores. These are the detail oriented people in our stores. They love order and are great system developers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [62 Countries Wrap Up](https://trainretail.com/training/62-countries-wrap-up/) - NOW DOWNLOADABLE! Because of special request from Darren in Ontario, we are now making these meetings downloadable for you to have more media sharing options with your staff. Today we wrap up our COUNTRIES discussion with a lot of help from Richard DuBois of the About Me Card. Take great notes as this program will
- [You've Gotta See This!](https://trainretail.com/training/youve-gotta-see-this/) - Jim (Jimmy) DeGroot here, I have discovered some thing that you need to know about. I cover it in the 2 minute video. This program is a remote live on-line training. It is very cost-effective and the results will pay for the investment very quickly. I know you have heard this all before, but really
- [63 Your Store's Non-Negotiables](https://trainretail.com/training/63-your-stores-non-negotiables/) - It's a crucial thing in creating store cultures and providing a consistently EXCELLENT level of customer service. Today we visit our store non-negotiables with a little help from Lambeau Field. Here's the radio ad from J Anthony Jewelers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [Weekly Staff Training... DONE!](https://trainretail.com/training/weekly-staff-training-done/) - The reviews are in and after one year of developing this product, several jewelry stores across the country, Canada and Australia trust their weekly staff meetings to me and this video product. If you're not training your staff in all areas of your store operation from product to sales, marketing , repairs and operations team
- [64 Getting Rid of Your Old Jewelry (over 1 year old)](https://trainretail.com/training/64-getting-rid-of-your-old-jewelry-over-1-year-old/) - It's got to be done! That jewelry is costing you money sitting in that case not being sold. Today we discuss getting the team involved in making jewelry go away. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [Simple First Steps to Marketing Success](https://trainretail.com/training/simple-first-steps-to-marketing-success/) - Jewelry Business Advisor is a new publication that focuses solely on helping jewelers with great information about how to run their stores more successfully. I was asked to to be a marketing contributor. Check out the first of many articles about successful jewelry marketing. This link also allows you to see the full online
- [65 Spending your non-selling time wisely](https://trainretail.com/training/65-spending-your-non-selling-time-wisely/) - It's summer and sometimes business isn't hoppin' as much as we'd like. Today we discuss how to best utilize this time to make sure our customers keep coming through the door. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your
- [66 Hugs, Transactional & Relational Customers](https://trainretail.com/training/66-hugs-transactional-relational-customers/) - Today we begin going through Jack Mitchell's "Hug Your Customers". This will be a fantastic series to walk our stores through becoming more RELATIONAL, thus being exponentially more profitable. Also a Kwik tour of Kwik Trip and how they "hug" their customers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly
- [67 Customer-Centric Jewelry Stores](https://trainretail.com/training/67-customer-centric-jewelry-stores/) - Let's dive deeper into "Hug Your Customers" and look at our stores with a magnifying glass to see what we can do to make our store more customer friendly. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to]
- [New Features for Weekly Store Meetings!](https://trainretail.com/training/new-features-for-weekly-store-meetings/) - We've changed our login and sign up system to make things easier. I know, I know it's just like "We've moved to a new location to better serve you... Across town". But we really are changing to make things easier. Could you please do us a favor and check your email for instructions so that
- [68 The Mindset of Hugging](https://trainretail.com/training/68-the-mindset-of-hugging/) - Hugging is a mindset more than an actual physical action. Today we delve deeper into ways each individual on your team can hug in their own way. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]
- [69 September Hugging Opportunities](https://trainretail.com/training/69-september-hugging-opportunities/) - It's Free Bracelet month for many of us and a time when people are coming in for very specific items. Today we discuss maximizing add-on sales and hugging these customers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [70  The beauty of small things](https://trainretail.com/training/70-the-beauty-of-small-things/) - When do people begin to come into your jewelry store? This meeting discusses the importance of providing service to the entry-level jewelry customer who, in time will be a great customer. Let's not miss these opportunities to "Hug" these customers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to]
- [71 Selling BIG Things](https://trainretail.com/training/71-selling-big-things/) - Let's talk about how you can sell bigger, more expensive items. Sure, the smaller items are your staples and we're going to sell hundreds of them, but with customers already coming through our doors, let's WOW 'em with these things. We might even sell a few of them. [cc_show_to sku="guests"]To watch this video please login
- [72 Body Language](https://trainretail.com/training/72-body-language/) - This is a crucial part of your sales process. Today we discussing how you can read your customer's body language to help close more sales. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are
- [73 All Around Security](https://trainretail.com/training/73-all-around-security/) - We often forget or get lazy about it, so this week we discuss keeping your store safe from all angles. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your notes and quiz. Click
- [Christmas Ads That Sell Diamonds](https://trainretail.com/training/christmas-ads-that-sell-diamonds/) - It's that time of year when we all start looking for an effective way to advertise our stores and keep them top-of-mind for Christmas purchases. We at Create Edge are proud to offer national quality ads for an amazing price. We shot these to specifically target certain customers that you want in your door. Take
- [74 Antwerp & Decide to Execute](https://trainretail.com/training/74-antwerp-decide-to-execute/) - For those of us who travel to Antwerp, we're discussing how you as a store can push more diamond pre-sales. We Also talk about the 80/20 rule and how it's YOUR TIME to step up and execute a plan to grow as a Jewelry Sales Professional. [cc_show_to sku="guests"]To watch this video please login or sign
- [75 Maximize Christmas & Your Systems](https://trainretail.com/training/75-maximize-christmas-your-systems/) - This week we begin talking about how you can make this Christmas awesome! We also discuss your repair take-in systems to fix any problems. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your
- [76 Pandora Conversion & Fresh Faces](https://trainretail.com/training/76-pandora-conversion-fresh-faces/) - This week we discuss how to graduate Pandora and lower priced jewelry lines to YOUR DIAMOND JEWELRY. We also talk about the theory of bringing fresh customers into your store and how to communicate with your current ones. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to]
- [Go ahead.  Use me and abuse me..... for 30 days.](https://trainretail.com/training/go-ahead-use-me-and-abuse-me-for-30-days/) - It's time to make hay! Try our weekly video training for your staff to have a great Christmas season. We're just beginning our Maximize Christmas series and you can enjoy a video every week (plus 75 of my previous videos) to train your team. Click here to get the free 30 day trial. We'll talk about
- [77 What the Chains are Doing this Christmas](https://trainretail.com/training/77-what-the-chains-are-doing-this-christmas/) - This week we begin looking at what the chain stores are doing and what WE can do make our stores the preferred destination for holiday shoppers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here
- [Great Marketing Starts Inside Your Store](https://trainretail.com/training/great-marketing-starts-inside-your-store/) - As a writer for the Jewelry Business Adviser magazine, I record a video of my articles. Here's the December 2013 article.... live and in person. Well sorta.
- [#78 - Guys & Studs (A FREE Store Meeting!)](https://trainretail.com/training/78-guys-studs/) - Enjoy this FREE store meeting where we discuss the chain store's ability to capture guys and what we can do about it. Also we talk about your studs and how to sell more of 'em at Christmas. Here are your notes and quiz. Click here for the download page of this meeting. [divider] If you
- [I'll Do Your Radio Ads](https://trainretail.com/training/ill-do-your-radio-ads/) - One of my favorite things to do is write and record radio ads. I love to tell the wonderful story that is YOU. Many jewelers have asked me to do this so I'm offering it to you. I charge $100 to record and $100 to write the ads. If there's a story you want to
- [#79 - Close Close Close](https://trainretail.com/training/79-close-close-close/) - It's that time of year for 5 minute meetings and to be closing 90+% of our sales. Let's chat about that for a few minutes. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are
- [#80 - When They're Shopping for a Man](https://trainretail.com/training/80-when-theyre-shopping-for-a-man/) - People WILL be coming in shopping for guys. Let's discuss our options for closing these sales as well as important Add-Ons for the men. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your
- [#81 - Be Present](https://trainretail.com/training/81-be-present/) - In today's very short meeting, we discuss being fully there for the people who are coming in to see you. Everyone has a special story. Pull it out of them and be that person they need for that moment. Oh.... and stay healthy! No notes and quiz today. Just discuss the video. Sign up to
- [#82 Year End Attitude Check](https://trainretail.com/training/82-year-end-attitude-check/) - Remember Zig Ziglar? I love this guy. Today we do a little Zig exercise that will be great for all of our attitudes. Sign up to receive weekly store meetings. Click here for the download page of this meeting.
- [#83 - Year End Review & New Year Goals](https://trainretail.com/training/83-year-end-review-new-year-goals/) - We're going to take a good look at ourselves last year and do some goal setting for 2014. MOST people do not do this, so anything you do to evaluate and set goals will get you miles ahead. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [An Advertising Agency Only A Jeweler Could Love](https://trainretail.com/training/an-advertising-agency-only-a-jeweler-could-love/)
- [#84 - Being a Professional Salesperson](https://trainretail.com/training/84-being-a-professional-salesperson/) - Continuing on our Zig Ziglar series, today we discuss the greatness of being a professional salesperson, selling jewelry to our wonderful customers. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your notes and
- [#85 - What Worked & What Didn't](https://trainretail.com/training/85-what-worked-what-didnt/) - Inspired by Bill Becker, today's meeting focuses one more time on 2013 in order to make 2014 absolutely super dooper. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your notes and quiz. Click
- [#86 - Introverted Sales People](https://trainretail.com/training/86-introverted-sales-people/) - Still on our run with the amazing Zig Ziglar, today we discuss why introverted salespeople are amazing. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Here are your notes and quiz. Click here for the
- [#87 - Selling Financing](https://trainretail.com/training/87-selling-financing/) - It's a reality that independent jewelry stores are losing sales to the chains that offer financing like crazy. Today we discuss how to implement financing into our bridal presentations in order to capture more sales. [cc_show_to sku="guests"]To watch this video please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is
- [#88 - Selling the lines that don't sell](https://trainretail.com/training/88-selling-the-lines-that-dont-sell/) - We all have 'em, that jewelry line that sits there day after day, the one we take down and put out every day that doesn't sell. The 'Dogs' CAN be sold. Today we discuss a few ideas to make 'em go bye bye. Here are your notes and quiz. Click here for the download page
- [#89 - The Hawthorne Effect & Valentine's Day](https://trainretail.com/training/89-the-hawthorne-effect-valentines-day/) - Today we discuss how to employ the Hawthorne Effect in your store and why it works. Also we discuss you discussing what your store is doing for Valentine's Day. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to]
- [#90 - Sales Closing tips from Zig Ziglar](https://trainretail.com/training/90-sales-closing-tips-from-zig-ziglar/) - He's the guru. So why not talk about his great advice for closing sales. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page
- [#91 - How Successful Are Your Bridal Presentations?](https://trainretail.com/training/91-how-successful-are-your-bridal-presentations/) - We hopefully do bridal presentations every day. In this meeting we discuss how to maximize these presentations to turn them into sales rather than just customer education to go purchase somewhere else. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update
- [#92 - Your Diamond Presentation](https://trainretail.com/training/92-your-diamond-presentation/) - Let's talk about how you show loose diamonds. We discuss some new observations from jeweler's groups and how to discuss diamonds with your customers. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for
- [A FREE Diamond Video For You to Post](https://trainretail.com/training/a-free-diamond-video-for-you-to-post/) - At the Jewelry Marketing Guy studio, we created this video a year ago to celebrate April Diamond Month and sold this to jewelers. They posted it in their social media and well very well received. So this year I want to give it to you FREE. Please feel free to download it and post
- [3 Nuts in Atlanta](https://trainretail.com/training/3-nuts-in-atlanta/) - We're packing up for the Atlanta Jewelry Show to show off our new ads from Creative Edge Ads and Jewelry Store Video Training. We're just goofing off here. Please stop and visit us if you're in Atlanta. I'll need a break from these guys.
- [#93 Good Customer Communication](https://trainretail.com/training/93-good-customer-communication/) - This week my friend Doug Meadows talks about simple communications that we sometimes overlook when talking with customers. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here
- [For jewelers on TV or Cable](https://trainretail.com/training/for-jewelers-on-tv-or-cable/) - Perfect Christmas - Snow from Creative Edge Productions on Vimeo. For those of you that advertise on TV, Cable or Social Media. A jeweler approached me at the Atlanta Show and asked if we would create high quality jewelry ads for a group of jewelers. The idea being that great ads are pricey to produce
- [Sometimes you don't need a budget - Seth Godin](https://trainretail.com/training/sometimes-you-dont-need-a-budget-seth-godin/) - Here are some things you can do that don't cost any money (but they certainly require effort): Treat your employees with care and respect Be consistent in your actions Keep your promises Grant others their dignity Give credit Take responsibility When wrong, offer a heartfelt apology Don't be a jerk Take the time to actually
- [#94 - Greeting & "Just Looking"](https://trainretail.com/training/94-greeting-just-looking/) - It's always fun to go back to basics. Today we discuss how we greet customers and deal with "I'm just looking". [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and
- [#95 - The Be-Back Bus](https://trainretail.com/training/95-the-be-back-bus/) - We all get it. Sometimes we get it every day. In this meeting we discuss what to do about it and turn it into a positive. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click
- [#97 - Understanding Each Other](https://trainretail.com/training/97-understanding-each-other/) - This week we look at 4 people who work in our jewelry stores. We talk about their challenges and opportunities in order to grow our teamwork. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click
- [#98 - Facebook for Salespeople](https://trainretail.com/training/98-facebook-for-salespeople/) - Let's talk about how jewelry sales professionals can utilize Facebook to grow their personal business as well as the store's. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz.
- [#99 - Spring (or Fall) Cleaning](https://trainretail.com/training/99-spring-or-fall-cleaning/) - Once again it's time to give our stores a good "going through"and sparkle them up. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download
- [#100 - The importance of being a team](https://trainretail.com/training/100-the-importance-of-being-a-team/) - Today we discuss Carl and how he ruined a team and how the team recovered. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the
- [#101 - How to fight nice](https://trainretail.com/training/101-how-to-fight-nice/) - Probably THE MOST requested meeting topic. We discuss ways for the sales team to nicely discuss how to settle sales disputes. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and
- [Hero-Making Jewelry Store](https://trainretail.com/training/hero-making-jewelry-store/) - Doug Meadows wants to send a message to guys in the Atlanta market that his store is easy and relaxing to shop with no sales pressure. He let the Creative Edge crew come into his store with all of our toys and make this fun video. It's a nice departure from spinning jewelry and the
- [#102 - Cash Flow](https://trainretail.com/training/102-cash-flow/) - This meeting discusses steps owners, managers and sales staff can take to create healthy cash flow in their jewelry stores. Click here for your notes and quiz. Click here for the download page of this meeting. Click to sign up for Store Meetings Today!
- [#103 - Cash Flow II](https://trainretail.com/training/103-cash-flow-ii/) - What a great topic and thank you all for your responses to last week. We didn't finish the topic and this week we'll focus on one of they KEY elements to good cash flow... excitement. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your
- [#104 - Tell the Story](https://trainretail.com/training/104-tell-the-story/) - Just as Paul Harvey was so great at, we need to be telling the romantic story behind our jewelry. This is what the chain stores do so well and that we need to become better at. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account
- [SEO Done RIGHT for Jewelers](https://trainretail.com/training/seo-done-right-for-jewelers/) - If you're not found at the TOP of Google searches in your area, your business is invisible. My friends over at 4Spot Marketing have had great success with jewelers getting them to rank right up there, making them among the first to be clicked on. Learn more at http://4spotmarketing.com/jimmy
- [It's time for your jewelry store to go to the next level.](https://trainretail.com/training/its-time-for-your-jewelery-store-to-go-to-the-next-level/) - So many independent jewelers today are marketing and merchandising by the seat of their pants. They plan their advertising when the media rep walks in the door. In today's market, these are the types of jewelers who will soon be holding G.O.B. sales. My goal for this website is to give jewelers a WEEKLY marketing
- [Refreshing Gold Buying Ads](https://trainretail.com/training/refreshing-gold-buying-ads/) - Gold buying ads. You've seen them, I've seen them. What do they usually look like? Piles of gold jewelry and fists full of cash...but do you really want your jewelry store to come across like a cash advance store? I think you're a bit more classy than that. Here is a refreshing take on gold
- [The best 18 Minutes and 5 Seconds you’ll spend this week](https://trainretail.com/training/the-best-18-minutes-and-5-seconds-youll-spend-this-week/) - Why doesn’t everybody own a Tivo? It’s the best DVR out there and they were the first to hit the market. In this video, Simon Sinek tells us why. I’ll give you a hint, it’s all in the message. It’s time for your business to go deeper and win more customers! Whatever you’re doing for
- [You ARE buying gold, right?](https://trainretail.com/training/you-are-buying-gold-right/) - I hope you’re not afraid to buy gold, diamonds, coins and flatware. Many jewelers are. Here’s why; 1. I can’t see myself offering pennies on the dollar for jewelry I sold years ago. 2. I’m afraid I would insult my good customers. 3. I’m not exactly sure how to do it. 4. I don’t trust
- [Social media done right](https://trainretail.com/training/social-media-done-right/) - We all need to be on Facebook… right? Well I’m here to tell you that Facebook is for friends and if you’re thinking you’re going to advertise your way to a ton of friends then cancel your account. You MUST interact with people like a friend, anything else is like your buddy from college calling
- [Winter Park Christmas Engagment Ad](https://trainretail.com/training/winter-park-christmas-engagment-ad/) - What a great time to get engaged! Christmas. It's romantic, heartwarming and has so many wonderful feelings associated with it. I'm making this TV ad available to subscribers for $799 or you can get it for just above $400 if you buy a group of 6 ads for $2499. I think it rivals what the
- [Ladies Night.. Oh what a night.](https://trainretail.com/training/ladies-night-oh-what-a-night/) - Many of you have Ladies Nights coming up. I know you’re busier than a one legged man in a fanny kicking contest… so I’ll make this short and sweet. How to have a successful ladies night. Invite a lot of people. The best return on invitations I’ve seen is about 10%. Give goodie bags and
- [Going the Second Mile - A Wonderful Video](https://trainretail.com/training/going-the-second-mile-a-wonderful-video/) - The Bible tells a story in Matthew 5:41 about going an extra mile if you are asked to go one mile. If someone forces you to go one mile, go with him two miles. It was a Roman rule that a soldier could force any Jew to carry his pack and weapons one mile. Jesus
- [The Diamond Fairy](https://trainretail.com/training/the-diamond-fairy/) - I was working with Joe, Ben and Amy Ziemba over the holidays at J Anthony Jewelers in Neenah, WI. They shared this video with me and I just HAD to share it with you. This is an example of a fantastic promotion that Joel David of J David Jewelers in Oklahoma did. I'll learn more
- [Owning Bridal in Your Market - Part 2](https://trainretail.com/training/owning-bridal-in-your-market-part-2/) - Part 2 - Owning Bridal in Your Town CLICK HERE This is part 2 in my series about How to Own the Bridal Market in your Town. I created this as an answer to so many jewelers who sell one or two engagement rings a month while the guy down the road is
- [Why aren't my people Clientelling?](https://trainretail.com/training/why-arent-my-people-clientelling/) - One of the passions I have that directly ties to marketing is learning why people do what they do. I’m very interested in their motivations. This one is simple, but a surprising number of jewelry store owners refuse to get it. Why one of your staff would be so bold and forward as to pull
- [Owning Bridal in Your Market - Part 3](https://trainretail.com/training/owning-bridal-in-your-market-part-3/) - Here is my latest post on how you can own the diamond market in your town. If somebody already is the diamond king... perhaps being number 2 or 3 wouldn't be to bad. Or how about doubling your bridal sales. Enjoy! Brought to you by:
- [A Touching Mother's Day TV Spot](https://trainretail.com/training/a-touching-mothers-day-tv-spot/) - Here is a wonderfully emotional TV spot that we created for Mother's Day. This ad will tug at the heartstrings of your customers. Feel free to buy it directly from our website below. The price is $799 and you OWN the ad for a full year! We will customize it with your logo and tag
- [How to make your ads INSTANTLY work better](https://trainretail.com/training/how-to-make-your-ads-instantly-work-better/) - There is a gatekeeper in our brains. He’s there to ward off and ignore any boring, repetitive, useless messages. As soon as he encounters ad-speak, cliché or useless phrases he sticks them with a pitchfork and throws them right off into the burning pile of rubbish of advertising messages that go blah blah blah. The
- [OWN IT](https://trainretail.com/training/own-it/) - The biggest waste of money that I see with jewelers’ advertising is spreading their dollars over too many mediums and not dominating any of them. Actually the BIGGEST waste I see is jewelers who are guilted into charitable contributions (either money or product) that do not provide a good ROI, But that’s for another post.
- [#105 - Super Clientelling](https://trainretail.com/training/105-super-clientelling/) - This week we talk about Kelly. She has a phenomenal group of raving fans. We discuss the steps she takes every day to build such a loyal customer base. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to]
- [I'LL TELL 'EM THEIR BREATH STINKS](https://trainretail.com/training/ill-tell-em-their-breath-stinks/) - EVERYBODY’S GOT THAT ONE THING….. that they would love to address their staff with if only they could. Tell me what it is and I’ll create a custom store training video for you. Yup! I’ll tell them they need to dress better, show up on time, quit fighting over sales, lose the attitude or whatever
- [#106 - Hot & Buttery Turnovers](https://trainretail.com/training/106-hot-buttery-turnovers/) - This week we discuss sales turnovers in your store and how important they are. I admit this is a re-posting of one my earlier videos, but I'm on my way back from Vegas and couldn't get my video edited quick enough. Please forgive the repeat but it's never a bad idea to re-visit good practices.
- [#107 - Fun Stuff from JCK 2014](https://trainretail.com/training/107-fun-stuff-from-jck-2014/) - I did a man-on-the-street thing with my phone and share some of my highlights from the Vegas JCK Show. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click
- [#108 - Coaching on the sales floor](https://trainretail.com/training/108-coaching-on-the-sales-floor/) - Whether you have a sales manager or you're helping each other with the buddy system, we discuss sales floor coaching for improved sales. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your
- [#109 - Coaching on the sales floor II](https://trainretail.com/training/109-coaching-on-the-sales-floor-ii/) - Today we continue with how your team can help each other with daily sales floor coaching. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the
- [#110 - Getting more profit out of your repairs](https://trainretail.com/training/110-getting-more-profit-out-of-your-repairs/) - There's profit in them there repairs. Let's discuss how to get a bunch of it out of them.[cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. [/cc_show_to]
- [#111 - Fear](https://trainretail.com/training/111-fear/) - It creeps in every once in awhile no matter who we are. Today we discuss some ideas to get rid of fear and move forward. [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. [/cc_show_to]
- [How I found the right people and kept them](https://trainretail.com/training/how-i-found-the-right-people-and-kept-them/) - Sharon was a member of our FIT Group. This was a group of 12 jewelers who were accountable to each other and twice a year would gather at each other’s store to share everything from marketing to financials and everything else under the sun. Sharon called me one day and said “I want you to
- [#112 - What to do when you hear crickets](https://trainretail.com/training/112-what-to-do-when-you-hear-crickets/) - Here's what we do to get customers in our door during the quiet times. [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. [/cc_show_to]
- [Counter Etiquette #1](https://trainretail.com/training/counter-etiquette-1/) - This is the first in a series of videos done for Jeweller Magazine in Australia called Counter Etiquette. You'll enjoy this short introduction to great customer service for your jewelry store. Get weekly video training for your staff HERE.
- [#113 - Going Deeper into Eradicating Crickets](https://trainretail.com/training/113-going-deeper-into-eradicating-crickets/) - You wanted more detail, so this week we're further discussing how to activate customers and bring them through the door. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz.
- [#114 - Killer Jewelry Store Marketing #1](https://trainretail.com/training/114-killer-jewelry-store-marketing-1/) - We begin our series on Killer Marketing for your Jewelry Store. I'm going to walk you through how we tripled the volume of our stores through effective marketing. This series is for sales staff, managers, owners and marketing people. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to
- [#115 - Killer Jewelry Store Marketing 2 Exciting Broca](https://trainretail.com/training/115-killer-marketing-2-exciting-broca/) - There is real science behind great advertising. Today we discuss how to sneak past the gatekeeper of the brain to make your marketing sizzle. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for
- [What would you give me to deliver a million dollar producer?](https://trainretail.com/training/what-would-you-give-me-to-deliver-a-million-dollar-producer/) - What would you give me if I found you a million dollar producer? Seriously! What’s it worth to you if I send you a person that could sell that amount of jewelry in a year? $20,000? Perhaps $50,000? Of all the issues I talk with jewelers about, this one is right on top. “How
- [#116 - Killer Marketing #3](https://trainretail.com/training/116-killer-marketing-3/) - Budget OWN it! Just say No Your inventory [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. [/cc_show_to]
- [Brilliant!  Get the door swinging & till ringing.](https://trainretail.com/training/brilliant-i-had-to-pass-this-along/) - The thing I love most about David Geller is that he is fierce about getting rid of old inventory. Here is a BRILLIANT idea he is sharing from a jeweler friend of his. What a great way to get the door swinging in the middle of summer!
- [#117 - Killer Jewelry Store Marketing 4](https://trainretail.com/training/117-killer-jewelry-store-marketing-4/) - One of the most important parts of your marketing is your is the uncovery process of your story. This training will get you miles ahead of your competition in creating an effective marketing plan. Your team will have fun with it too. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly
- [#118 Killer Marketing #5](https://trainretail.com/training/118-killer-marketing-5/) - This week we look at the mediums and the features and benefits of each. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page
- [#119 Killer Jewelry Store Marketing #6 Final](https://trainretail.com/training/119-killer-jewelry-store-marketing-6-final/) - In this video we wrap it all up with a social media discussion as well a TO-DO list for you to get started creating Killer Marketing for your jewelry store. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [#120 - Closing sales by speaking their language #1](https://trainretail.com/training/120-closing-sales-by-speaking-their-language-1/) - This training is the first in a series of closing sales by speaking the language of the customer. We're going to increase your closing ratios by making you experts in speaking customer's language. And each one is different. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from
- [#121 - Close Sales, Speak their Language 2](https://trainretail.com/training/121-close-sales-speak-their-language-2/) - We continue discussing how to speak the language of the customer for PEACE and PERFECT Country people. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for
- [#122 - Speak THEIR Language #3](https://trainretail.com/training/122-speak-their-language-3/) - This is the last in our SPEAK THEIR LANGUAGE series. These three training sessions are perhaps the most important you could ever watch regarding your relationships and your customers. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to]
- [#123 - Advice for the new person](https://trainretail.com/training/123-advice-for-the-new-person/) - This is a training session for brand new hires, but also a great refresher course for those that have been there a million years. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for
- [#124 - Advice for the new person II](https://trainretail.com/training/124-advice-for-the-new-person-ii/) - We continue with our second in the series for the new people. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this
- [#125 - The Green Path](https://trainretail.com/training/125-the-green-path/) - George Fritz at Mills Jewelers did a little experiment with his staff for a week. Today we share it with you. Next week we talk with George to discuss his results.... very interesting. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please
- [#126 - Creating a WOW habit for your customers](https://trainretail.com/training/126-creating-a-wow-habit-for-your-customers/) - Here's a FREE TRAINING session we did with our friends in Lockport New York on creating new WOW habits for our customers. When George Fritz from Mills Jewelers sent me his "Take the Green Path" email about changing habits in his jewelry store, I had to share it with all of you. Here is the
- [#127 - All Around Security](https://trainretail.com/training/127-all-around-security/) - With the holidays approaching, I thought we'd brush up again on our security. Always a good thing to keep fresh in our minds. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your
- [#128 - Every Door Direct Mail with Doug Meadows](https://trainretail.com/training/128-every-door-direct-mail-with-doug-meadows/) - Doug Meadows started an Every Door Direct Mail (EDDM) campaign a year ago to capture a specific neighborhood near his store. He shares his very impressive results with us in this training. No notes this week. I just wanted to share this with you with Christmas coming soon. [cc_show_to sku="guests"]To watch this video, please login
- [#129 - Getting Ready for Christmas](https://trainretail.com/training/129-getting-ready-for-christmas/) - Here are some things to think about as you prepare for Christmas. Also a good look at that the chain stores are doing. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your
- [#130 - Maximize Christmas](https://trainretail.com/training/130-maximize-christmas/) - This week we visit an important training we did a year ago called Maximize Christmas. Let's get our systems sharpened now to maximize our opportunities. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here
- [#131 - Being Present for the Season](https://trainretail.com/training/131-being-present-for-the-season/) - This training session should transform your mindset for the Christmas season. It should also cause your customers to notice a little something different about your jewelry store. Enjoy! [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to
- [#132 - What the big guys are NOT doing](https://trainretail.com/training/132-what-the-big-guys-are-not-doing/) - Today's short training covers how we can best spend the next two weeks to make our Christmas sizzle! Watch this and get going. No notes or quiz today and for the rest of the month. Just an action plan. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to
- [#133 - It's Add-on Time](https://trainretail.com/training/133-its-add-on-time/) - Today we hear from Jodi, the master adder-onner. Just a quick training to boost your Christmas sales. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for the download page of this meeting. [/cc_show_to]
- [#134 - Closing Time](https://trainretail.com/training/134-closing-time/) - If we're not closing now, there's something seriously wrong. Here are a few tips on nailing down those Christmas sales. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for the download page of
- [#135 - Year-End Attitude Check](https://trainretail.com/training/135-year-end-attitude-check/) - This is our annual after Christmas training. Have fun with this one. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this
- [#136 - Looking Back and Looking Forward](https://trainretail.com/training/136-looking-back-and-looking-forward/) - Today we take a look back and give ourselves a grade on a few aspects of our jewelry careers. A little self analysis and discussion will set us up for a great new year. Here are your notes and quiz. Notes in PDF form. Click here for the download page of this meeting. [divider] If
- [#137 - Selling Custom](https://trainretail.com/training/137-selling-custom/) - With our wonderful ability to do custom now days, independent jewelers can utilize this as a differentiating marketing tool. We discuss your custom systems. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for
- [#138 - One at a time](https://trainretail.com/training/138-one-at-a-time/) - People are always asking me how to grow their stores and here's what it all comes down to. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here
- [#139 - People Skills 2.0 what NOT to do](https://trainretail.com/training/139-people-skills-2-0-what-not-to-do/) - This training deals both with people skills basics and my own additional input on what NOT to do. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here
- [#140 - Amethyst](https://trainretail.com/training/140-amethyst/) - Today we discuss the February gemstone in a fresh new way for your jewelry store. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download
- [#141 - Referrals](https://trainretail.com/training/141-referrals/) - With one simple question, we can learn a lot about what brought our customer in. We can also do a little bragging by doing it. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here
- [How to make money at Valentine's Day](https://trainretail.com/training/how-to-make-money-for-valentines-day/) - For years, jewelers have been looking for a solution to Valentine’s Day in the hopes of getting it in the ballpark of Christmas sales. Those who have succeeded realize a few key things: 1. V-Day is a $50 to $200 holiday. That’s it. You will get bigger sales, but you should shoot for those price
- [#142 - The Buddy System](https://trainretail.com/training/142-the-buddy-system/) - Here's a great system to grow your sales, grow repairs and serve your customers to the maximum. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for
- [#143 - Finding your Sweet Spot in the Business](https://trainretail.com/training/143-finding-your-sweet-spot-in-the-business/) - Let's discuss ways we can begin to move everyone toward what they enjoy and do best. Let's also discuss taking some things of owners' plates. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here
- [#144 - Engage Outside & Aquamarine](https://trainretail.com/training/144-engage-outside-aquamarine/) - The holidays are over and now we need to get serious about clientelling outside the store. We discuss some creative ways to do that and also the March birthstone, Aquamarine. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [#145 - The 5 Minute Pow Wow](https://trainretail.com/training/145-the-5-minute-pow-wow/) - We chat about that thing that you've always wanted to get started but never have. Or perhaps you started doing it and then it just sort of... stopped. Great jewelry stores are created with great habits. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account
- [#146 - Service to Sales FREE store training](https://trainretail.com/training/146-service-to-sales-free-store-training/) - How do we turn all that repair traffic into sales? This training discusses ways way can begin turning that traffic into sales. It all begins with changing behaviors. Click here for your notes and quiz. Click here for the download page of this meeting. [divider] If you aren't currently signed up for our weekly store
- [#147 - One Step at a Time](https://trainretail.com/training/147-one-step-at-a-time/) - So many of us never start to work on our issues because we have so many, it's just too insurmountable. We discuss a great way to begin conquering these mountains. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment
- [#148 - Get Started NOW](https://trainretail.com/training/148-get-started-now/) - Let's get starting doing things to grow our store NOW. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. New
- [#149 - Your Store's Sweet Spot](https://trainretail.com/training/149-your-stores-sweet-spot/) - [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. [/cc_show_to]
- [#150 - Think Like a Man](https://trainretail.com/training/150-think-like-a-man/) - If we gear our stores to men, the ladies will follow. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting.
- [#151 - Taking notes for Clientelling](https://trainretail.com/training/151-taking-notes-for-clientelling/) - A great first step to excellent clientelling. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting. [/cc_show_to]
- [#152 - Note taking next step - Google Calendar](https://trainretail.com/training/152-note-taking-next-step-google-calendar/) - . This is a fantastic tool that helps you stay accountable to you clientelling and customer follow-up. [cc_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings.[/cc_show_to] [cc_show_to sku="members"][cc_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cc_hide_from][/cc_show_to] [cc_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for
- [#153 - Birthdays & Anniversaries](https://trainretail.com/training/153-birthdays-anniversaries/) - A neat idea for how to maximize your customer relationships each month. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#154 - Countersketch Help with Liz](https://trainretail.com/training/154-countersketch-help-with-liz/) - The wonderful and fabulous Elizabeth Perkins from Vierks Fine Jewelry in Lafayette Indiana has some great input on how we can dust off the Countersketch and start putting it to work to make money. I'm sorry about the quality of this Skype recording, but look past that to the information she gives. Click here for
- [#155 - Add-On Sales](https://trainretail.com/training/155-add-on-sales/) - It's really really easy to increase the number of items per ticket. All it takes is a little practice and a little creativity. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#156 - Contests](https://trainretail.com/training/156-contests/) - Here are some ideas for you to have store contests to have some fun and get rid of some old jewelry. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#157 - Phone Calls & Videos](https://trainretail.com/training/157-phone-calls-videos/) - With summer upon us, these are easy, breezy phone calls to start conversations and keep the door swinging open. Also, Clay Nettles shows us some perfect videos for social media and websites. Click here for your notes and quiz. Click here for the download page of this meeting.
- [Preferred Jewelers International Warranty Program](https://trainretail.com/training/preferred-jewelers-international-warranty-program/) - This is a FREE store training video. This training was created for those of you who are involved with the Preferred Jewelers International warranty program or those who are looking for an option to offer their customers a better warranty than they can get anywhere else. i interviewed a great jeweler who is using it
- [#158 - Your Diamond Presentation](https://trainretail.com/training/158-your-diamond-presentation/) - Click here for your notes and quiz. Click here for the download page of this meeting.
- [#159 - Your List of Greatness](https://trainretail.com/training/159-your-list-of-greatness/) - Today we create your list of things that are great about YOUR jewelry store. We're going to use this list to create your reassurance closes that you will use throughout the sale. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#160 - Putting your sales presentation all together](https://trainretail.com/training/160-putting-your-sales-presentation-all-together/) - THIS IS YOUR SALES SANDWICH all put together neatly. We discuss your putting your sales presentation together with YOUR store benefits. With practice of this technique, your team will become much more fluent at closing sales. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#161 - Selling Jewelry to Millennials](https://trainretail.com/training/161-selling-jewelry-to-millennials/) - Here are a few interesting things stolen from a presentation by my friend George Prout on selling jewelry to Millennials. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#162 - Stuller First and Showcase](https://trainretail.com/training/162-stuller-first-and-showcase/) - Two fantastic services available from Stuller that every jeweler NEEDS to know about. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#163 Sales Floor Divas](https://trainretail.com/training/163-sales-floor-divas/) - Strong salespeople are great for our organizations. Today we discuss how to use this force for GOOD and not strife in our jewelry stores. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#164 - Eliminating Fear](https://trainretail.com/training/164-eliminating-fear/) - Lack of confidence causes fear. Public perceptions cause fear. We face it head-on! Click here for your notes and quiz. Click here for the download page of this meeting.
- [#165 - Talking Bridal Sales With Kim](https://trainretail.com/training/165-talking-bridal-sales-with-kim/) - You asked for it! Today we talk with Kim Gordon at DREAM by Thimke Jewelers about diamond sales and financing. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#166 - Talking Design Models, Prototypes, Live Catalogs](https://trainretail.com/training/166-talking-design-models-prototypes-live-catalogs/) - Whatever you call them in your store, here are some ideas to sell them better from a jeweler who uses them almost exclusively. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#167 - Getting Ready for 4th Quarter](https://trainretail.com/training/167-getting-ready-for-4th-quarter/) - Now is a great time to start making plans for 4th quarter marketing and merchandising.... before it's too late. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#168 - Your Store Culture](https://trainretail.com/training/168-your-store-culture/) - Every jewelry store has a culture whether you know what it is or not. We discuss bringing yours to the surface with Doug Meadows, owner of David Douglas Diamonds. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#169 - Diamond Cut](https://trainretail.com/training/169-diamond-cut/) - The one thing independent jewelers can focus on with customers that will differentiate them from the competition. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#170 - The Seven Questions & The Sales Sandwich](https://trainretail.com/training/170-the-seven-questions-the-sales-sandwich/) - You've asked me for a recap on this. So this week I put it all together for you. But you MUST practice this. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#171 - A Refreshing Look at Layaways](https://trainretail.com/training/171-a-refreshing-look-at-layaways/) - We talk with Jen Foster about how she turned a $500 sale into a $6,000 sale for a female self purchaser. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#172 - Society's Pendulum & Our Jewelry Stores](https://trainretail.com/training/172-societys-pendulum-our-jewelry-stores/) - This a look at the current "WE" cycle we're in and thoughts about how our jewelry stores can fit in. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#173 - Jake's Bridal Presentation](https://trainretail.com/training/173-jakes-bridal-presentation/) - Watch a sales presentation with Jake using the sales sandwich, features and benefits and the Flag Page. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#174 - The Importance of Practice](https://trainretail.com/training/174-the-importance-of-practice/) - There are only a few things that bring us from good to great. Practice is one of them. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#175 - Practice Turning Over the Sale](https://trainretail.com/training/175-practice-turning-over-the-sale/) - We all talk about it and hope for it and dream about it, but today we get down to business on turnovers. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#176 - Sales Floor Awareness](https://trainretail.com/training/176-sales-floor-awareness/) - We discuss a major issue of being aware of what's going on on our sales floors. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#177 - Getting Ready For The Day](https://trainretail.com/training/177-getting-ready-for-the-day/) - An introspective look at purposefully planning our day... even in retail. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#178 - Selling the Stuff That Doesn't Sell](https://trainretail.com/training/178-selling-the-stuff-that-doesnt-sell/) - We all have cases that just don't move. Here are some ideas for you on how to make this jewelry go bye bye. Click here for your notes and quiz. Click here for the download page of this meeting.
- [179 - The Importance of Signs In Your Cases](https://trainretail.com/training/179-the-importance-of-signs-in-your-cases/) - If the big guys are doing it, there's a darn good reason. It's time to get our cases nicely signed. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#180 - The Ulysses Contract](https://trainretail.com/training/180-the-ulysses-contract/) - An interesting look at why we need each other to reach our goals. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#181 - Make a list and check it twice](https://trainretail.com/training/181-make-a-list-and-check-it-twice/) - NOW is the time to begin your action plan to guarantee a great Christmas. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#182 - Maximize The Next 30 Days](https://trainretail.com/training/182-maximizethe-next-30-days/) - Click here for your notes and quiz. Click here for the download page of this meeting.
- [#183 - The First Week of December](https://trainretail.com/training/183-the-first-week-of-december/) - Short Short Short trainings this month. Keep your team focused and ready for this season. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#184 - 2nd Week of December "Think Suites"](https://trainretail.com/training/184-2nd-week-of-december-think-suites/) - Honing in on Christmas, let's focus on these basic principals to maximize our sales. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#185 - Third Week of December](https://trainretail.com/training/185-third-week-of-december/) - Click here for your notes and quiz. Click here for the download page of this meeting.
- [#186 - Christmas Week](https://trainretail.com/training/186-christmas-week/) - Click here for your notes and quiz. Click here for the download page of this meeting.
- [#187 - The Week After Christmas](https://trainretail.com/training/187-the-week-after-christmas/) - 187 The week after Christmas" target="_blank">Click here for your notes and quiz. Click here for the download page of this meeting.
- [#188 - What do we need to do different?](https://trainretail.com/training/188-what-do-we-need-to-do-different/) - This week we look at our stores and ourselves to see how we've done and what we need to change. 187 The week after Christmas" target="_blank">Click here for your notes and quiz. Click here for the download page of this meeting.
- [#189 - A Valentine's Day Success Story](https://trainretail.com/training/189-a-valentines-day-success-story/) - Today's training is a webinar with George Prout. George is extremely knowledgeable in the industry and understands the psychology of the Valentine's Day purchase. Please pardon the poor quality of the audio as this is a Webex recording. 187 The week after Christmas" target="_blank">Click here for your notes and quiz. Click here for the download
- [#190 - Sales Goals](https://trainretail.com/training/190-sales-goals/) - We all need something to shoot for, look forward to and measure ourselves against. These are my suggestions for your store sales goals. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#191 - Fun Promotional Ideas](https://trainretail.com/training/191-fun-promotional-ideas/) - A short discussion on some fun ideas for engaging with customers and being relevant and different than anyone else. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#192 - A New Passion For Colored Gemstones](https://trainretail.com/training/192-a-new-passion-for-colored-gemstones/) - You asked for it. I'm sharing fun things I found at the trade shows. David Artinian of Artinian Gems re-ignited my passion for colored gemstones. Maybe you'll catch the bug too. No notes today. Just David. http://www.artiniangems.com/ Click here for the download page of this meeting.
- [#193 - New Things from the Jewelry Show](https://trainretail.com/training/193-new-things-from-the-jewelry-show/) - Here are three great ideas you may want to look into for your store. Smart watches for independents, yehuda and Lab-grown diamonds and M-Fit Gents bands. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#194 - Internet Diamonds (Selling against them)](https://trainretail.com/training/194-internet-diamonds-selling-against-them/) - Click here for your notes and quiz. Click here for the download page of this meeting.
- [#195 - Your Feedback on Internet Diamonds](https://trainretail.com/training/195-your-feedback-on-internet-diamonds/) - I share the feedback I've gotten from you on our discussion of how to compete with internet diamonds. I could also label this training, "How to compete with the major chains" or "How to just compete in general". Click here for your notes and quiz. Click here for the download page of this meeting.
- [#196 - A talk by Hollywood stylist Joe Katz](https://trainretail.com/training/196-a-talk-by-hollywood-stylist-joe-katz/) - Joe spoke at the recent Preferred Jeweler's Institute and re-ignited our passion for fashion. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#197 - Joe Katz on Earrings, Rings Necklaces & Bracelets](https://trainretail.com/training/197-joe-katz-on-earrings-rings-necklaces-bracelets/) - I just had to give you more from Hollywood Stylist Joe Katz. He goes into more detail here on outfitting customers with the appropriate jewelry. Click here for the download page of this meeting.
- [#198 - Daily Accountability](https://trainretail.com/training/198-daily-accountability/) - What do you inspect daily? What daily accountability do your people have to each other? Themselves? You? This training is about daily analysis of things that you want to grow in your store. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#199 - Daily Accountability II](https://trainretail.com/training/199-daily-accountability-ii/) - We continue our discussion about daily measuring metrics for our sales teams. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#200 - Drive 'em Away or Bring 'em in](https://trainretail.com/training/200-drive-em-away-or-bring-em-in/) - What are the things that turn people away from our jewelry stores and brings them in and turns them into happy customers that come back again and again? Click here for your notes and quiz. Click here for the download page of this meeting.
- [#201 - Watchya Gonna Do?](https://trainretail.com/training/201-watchya-gonna-do/) - This is where rubber meets the road? We discuss your plan of action for the things you did last week. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#202 - Fixing Bad Attitudes](https://trainretail.com/training/202-fixing-bad-attitudes/) - This training hits the Bad Attitude nail right on the head. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#203 - Making Promotions Work](https://trainretail.com/training/203-making-promotions-work/) - Click here for your notes and quiz. Click here for the download page of this meeting.
- [#204 - Caseline Logic (Bridal Display)  Larry Johnson](https://trainretail.com/training/204-caseline-logic-bridal-display-larry-johnson/) - Larry Johnson is the guru of jewelry case design, layout and display. This is a 50 minute video of his presentation from the Smart Show in Chicago. Have a big notebook for notes on this talk. put these practices into action for more profitable showcases. Click here for the download page of this meeting.
- [#205 - Wisdom from Doug in Chicago](https://trainretail.com/training/205-wisdom-from-doug-in-chicago/) - This week we have a little fun. Doug Meadows and I were at the Smart Show in Chicago and he gives us meaty little tidbits from a few of the places we visited. Please pardon the sound and look for the gold nuggets in this training. Click here for your notes and quiz. Click here
- [#206 - Dealing With Difficult Customers](https://trainretail.com/training/206-dealing-with-difficult-customers/) - We hope it never happens, but it's important to discuss so we have a group understanding of how we'll deal with them. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#207 - Google Reviews](https://trainretail.com/training/207-google-reviews/) - Alan Berg (AlanBerg.com) spoke at the Smart Show and shared some great insights into Google Reviews. I took notes and share them with you. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#208 - Getting More Repeat Business](https://trainretail.com/training/208-getting-more-repeat-business/) - Get more Repeat Business, Develop Personal Trade and Get More Referrals. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#209 - Three Types of Customers](https://trainretail.com/training/209-three-types-of-customers/) - Going to buy, Tire Kickers & Not Going to Buy. What to do with each customer type. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#210 - Role Playing](https://trainretail.com/training/210-role-playing/) - The importance of weekly Role Playing in your store. How to do it without feeling weird. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#211 - Coaching Each Other](https://trainretail.com/training/211-coaching-each-other/) - A training session on how to coach members of your sales team. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#212 - Tracking Your Sales Goals](https://trainretail.com/training/212-tracking-your-sales-goals/) - We discuss 6 steps to track your sales goals from Daily to Annually Click here for your notes and quiz. Click here for the download page of this meeting.
- [#213 - Google Reviews Q&A](https://trainretail.com/training/213-google-reviews-qa/) - Thanks to Ben Whidby and some others, we answer some questions that came up about Training #207 Google Reviews. We talk with our local Google expert Jake Sleger. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#214 - The Details](https://trainretail.com/training/214-the-details/) - We take a step outside and look at the things we don't see every day. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#215 - Selling with a STORY](https://trainretail.com/training/215-selling-with-a-story/) - The art of selling with a STORY and why it's important. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#216 - Acts of Kindness](https://trainretail.com/training/216-acts-of-kindness/) - What goes around, comes around. You reap what you sow. Do unto others as you would have them do unto you. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#217 - Top Ten Trends for 2016](https://trainretail.com/training/217-top-ten-trends-for-2016/) - George Prout give us the top ten trends for fall 2016 nd also discusses the future of lab-grown diamonds. This training session was presented at RJO this last weekend and is over an hour long but the information is so good I just had to share this video with you. I recommend to start watching
- [#218 - When you hear crickets II](https://trainretail.com/training/218-when-you-hear-crickets-ii/) - A great training to get the door swinging again. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#219 - Top Ten Trends Part II](https://trainretail.com/training/219-top-ten-trends-part-ii/) - I'm re-posting this training because the video is 90 minutes long and many stores were not able to watch it in its entirety. If you have not seen it all, please continue with your team where you left off as this information is imperative to your store having a successful 4th quarter. Many positive reviews
- [#220 - Using Your Store Benefits for Closing](https://trainretail.com/training/220-using-your-store-benefits-for-closing/) - This is an exercise in realizing what you TRULY have going for you and how you can use it to close more sales. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#221 - More Profitable Repairs](https://trainretail.com/training/221-more-profitable-repairs/) - We discuss getting more from your repairs through daily habits and suggesting more comprehensive services. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#222 - Speaking THEIR Language 1 of 2](https://trainretail.com/training/222-speaking-their-language-1-of-2/) - Our First in a two-part series on speaking each other's language. A recap of my RJO Indianapolis talk for your team. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#223 - Speaking THEIR language 2 of 2](https://trainretail.com/training/223-speaking-their-language-2-of-2/) - We continue last week's training this week with how to use language that turns people on. Continue with your notes from last week. Click here for the download page of this meeting.
- [#224 - Fall Checklist](https://trainretail.com/training/224-fall-checklist/)
- [#225 - Getting Back to Basics](https://trainretail.com/training/225-getting-back-to-basics/) - Before we head into 4th quarter, let's refresh our daily routines. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#226 - Stay in The Selling Mode](https://trainretail.com/training/226-stay-in-the-selling-mode/) - So often we can lose our focus on the real reason we're all here... TO SELL JEWELRY. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#227 - Get More Out of YOU](https://trainretail.com/training/227-get-more-out-of-you/) - We discuss thinking about how to get more out of your daily routine Click here for your notes and quiz. Click here for the download page of this meeting.
- [#228 - The Wonders of Gold](https://trainretail.com/training/228-the-wonders-of-gold/) - We look at some of the incredible features and wonders of gold, including where it came from... the Heavens!
- [#229 - Overcome Objections With Stories](https://trainretail.com/training/229-overcome-objections-with-stories/) - If life is a story, let's stop trying to overcome objections with argument. Let a story do the work. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#230 - Christmas Clientelling](https://trainretail.com/training/230-christmas-clientelling/) - Now is the time to start. Make a plan, do the homework and let's get to work to make this Christmas rock! Click here for your notes and quiz. Click here for the download page of this meeting.
- [#231 - Christmas Buying Trends for 2016](https://trainretail.com/training/231-christmas-buying-trends-for-2016/) - We talk with George Prout of Gems One about the top ten hot items this Christmas. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#232 - Inviting Customers to Events](https://trainretail.com/training/232-inviting-customers-to-events/) - Successfully filling your event schedule can be easy. We talk with an expert to make the invitations stick. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#233 - Displaying for Holiday Sales](https://trainretail.com/training/233-displaying-for-holiday-sales/) - We talk again with Kristina about setting your cases up for great holiday sales. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#234 - Kristina's Bridal Presentation Part 1](https://trainretail.com/training/234-kristinas-bridal-presentation/) - We interview Kristina Taylor on how the chains tailor their bridal presentations. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#235 - Christmas Floor Awareness - 5 Minute Training](https://trainretail.com/training/235-christmas-floor-awareness-5-minute-training/) - A quick training to begin the Holiday Season about making sure we greet everyone and are 100% on our game for the busy times. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#236 - Kristina's Bridal Presentation Part 2](https://trainretail.com/training/236-kristinas-bridal-presentation-part-2/) - We finish up our interview with Kristina as she talks bridal sales and financing. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#236 1/2 - Know Your Hot Items](https://trainretail.com/training/236-know-your-hot-items/) - Know the first things you're going to show people who have no idea what they want. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#237 - No Calling in Sick!  We need You!](https://trainretail.com/training/237-no-calling-in-sick-we-need-you/) - A real quick common sense talk about staying healthy the next two weeks. Click here for the download page of this meeting.
- [#238 - Be IN THIS Moment - The reason we do what we do!](https://trainretail.com/training/238-be-in-this-moment-the-reason-we-do-what-we-do/) - This is our time to really be present for our team and customers. Click here for the download page of this meeting.
- [#239 - The week after Christmas](https://trainretail.com/training/239-the-week-after-christmas/) - This is our opportunity to WOW new people and turn on our A game. Click here for the download page of this meeting. There are no Notes for this week's video, just encouragement.
- [#240 - How To Become A Rainmaker 1](https://trainretail.com/training/240-how-to-become-a-rainmaker-1/) - We begin a series based on the book How to Become a Rainmaker by Jeffrey J. Fox Click here for your notes and quiz. Click here for the download page of this meeting.
- [#241 - How to be a Rainmaker #2](https://trainretail.com/training/241-how-to-be-a-rainmaker-2/) - Part 2 in our series on how to turn your staff into RAINMAKERS Click here for your notes and quiz. Click here for the download page of this meeting.
- [#242 - How to be a Rainmaker #3](https://trainretail.com/training/242-how-to-be-a-rainmaker-3/) - Part 3 in teaching your staff how to become Rainmakers. Based on the book from Jeffrey J Fox. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#243 - How To Be A Rainmaker #4](https://trainretail.com/training/243-how-to-be-a-rainmaker-4/) - we continue our series on making rainmakers of your team. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this
- [#244 - Coming Into The Sale](https://trainretail.com/training/244-coming-into-the-sale/) - A jeweler on the west coast asked for me to train on the issue of his experienced staff taking over the sale and how this should be handled. In this training video we talk directly to those people so that you win the sale for THE STORE and also create respect among the team. Click
- [#245 - How to Become a Rainmaker #5](https://trainretail.com/training/245-how-to-become-a-rainmaker-5/) - Planting seeds for the next sale, treating everyone like a customer and buying signals. We continue with Steven Fox's book How to Become a Rainmaker. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]
- [#246 - How to Become A Rainmaker #6](https://trainretail.com/training/246-how-to-become-a-rainmaker-6/) - In part six we cover the next three chapters, especially Killer Sales Question #3. Great stuff! [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here
- [#247 - How to Become a Rainmaker #7](https://trainretail.com/training/247-how-to-become-a-rainmaker-7/) - Making FRIENDS, Being on HIGH RECEIVE and ONIONIZE. More from this fantastic book. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#248 - Become a Rainmaker #8](https://trainretail.com/training/248-become-a-rainmaker-8/) - Present for Show, CLOSE for DOUGH. Also, advice from a babysitter and Killer Sales Question #4. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click
- [#249 - Become a Rainmaker #9](https://trainretail.com/training/249-become-a-rainmaker-9/) - Friday afternoon selling, Don't be afraid of Hotshots, No Icebreakers and Good Manners. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download
- [#250 - Become a Rainmaker #10](https://trainretail.com/training/250-become-a-rainmaker-10/) - Checklists, Killer Sales Question #5 and How to leave an amazing voicemail. Click here for your notes and quiz. Click here for the download page of this meeting.
- [#251 - Rainmaker WrapUp](https://trainretail.com/training/251-rainmaker-wrapup/) - Wrapping up with Business Cards, Killer Sales Question #6 and 8 Things you can do today to create business.
- [#252 - Romancing Diamonds VALUE, RARITY & CARAT](https://trainretail.com/training/252-romancing-diamonds-value-rarity-carat/) - In this series we approach how to TALK about diamonds in a way that gives them worth and value. Thanks to Doug and the gang at David Douglas Diamonds for letting me use their sales floor. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account
- [Learning with Passion and Enthusiasm](https://trainretail.com/training/learning-with-passion-and-enthusiasm/) - A wonderful video about learning and growing. I just wanted to share this with you as a bonus.
- [#253 - Romancing Diamonds COLOR and CLARITY](https://trainretail.com/training/253-romancing-diamonds-color-and-clarity/) - Discussing color and clarity while using more romance than we learned from the books. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page
- [#254 - Romancing Diamond  CUT](https://trainretail.com/training/254-romancing-diamond-cut/) - Discussing how to talk CUT differently than the competition. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download page of this meeting.
- [#255 - Delight, Romance & the Gatekeeper of the Brain](https://trainretail.com/training/255-delight-romance-the-gatekeeper-of-the-brain/) - The importance of Delight in our stores and how it can keep customers returning and referring. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here
- [#256 - Romance Everything](https://trainretail.com/training/256-romance-everything/)
- [#257 - Wrapping up Romance](https://trainretail.com/training/257-wrapping-up-romance/) - Click here for your notes and quiz. Click here for the download page of this training.
- [#258 - Create Raving Fans](https://trainretail.com/training/258-create-raving-fans/) - Call it CLIENTELLING. I call it CREATING RAVING FANS. We discuss a great method for building relationships. Click Here to Download your notes: 258 Create Raving Fans
- [#259 - The Importance of Closing Ratios](https://trainretail.com/training/259-the-importance-of-closing-ratios/) - Regularly tracking our closing ratios is to know the pulse of the business.
- [#260 - Selling with Financing 1 of 2](https://trainretail.com/training/260-selling-with-financing-1-of-2/) - The first of a two-part series on selling a ton more bridal with financing. Click here for your notes and quiz. Click here for the download page of this training.
- [#261 - Selling with Financing 2 of 2](https://trainretail.com/training/261-selling-with-financing-2-of-2/) - We end our financing discussion toady with George Prout of Gems One. I had George join us because he's studied jewelry financing for decades and has inside tips on the psychology of today's engagement customer. Today's training is audio only but please follow along on the notes provided. Click to Download MP3 261 Financing 202
- [#262 Jewelry Sales Professional #1 PERSONAL TRADE](https://trainretail.com/training/262-jewelry-sales-professional-1-personal-trade/) - Partnering with Brad Huisken, Jewelry Sales Professional Course #1 -The REAL Goal of a sales presentation is develop personal trade, get repeat business and obtain referral business, or better yet BUILD RELATIONSHIPS. Click here for your notes and quiz. Click here for the download page of this training.
- [#263 - Repeat & Referral Business   Jewelry Sales Professional #2](https://trainretail.com/training/263-repeat-referral-business-jewelry-sales-professional-2/) - Obtaining repeat and referral business from our personal trade customers featuring content from Brad Huisken's IAS training. Click here for your notes and quiz. Click here for the download page of this training.
- [#264 - Three Types of Customers](https://trainretail.com/training/264-three-types-of-customers/) - The 3 types of people that will walk through your door today; Going to Buy, Not Going To Buy and On The Edge. Here's what to do with each of them. Click here for your notes and quiz. Click here for the download page of this training.
- [#265 - Habits](https://trainretail.com/training/265-habits/) - We look at BAD habits and how to replace them with GOOD habits. Click here for your notes and quiz. Click here for the download page of this training.
- [#266 - Selling Yourself and Your Store](https://trainretail.com/training/266-selling-yourself-and-your-store/) - We need to tell our story in a quick concise way that adds trust and value to our sales discussions. Click here for your notes and quiz. Click here for the download page of this training.
- [#267 - Who Recommended Our Store?](https://trainretail.com/training/267-who-recommended-our-store/) - A KEY QUESTION for new customers. How to ask it and why it's important. Click here for your notes and quiz. Click here for the download page of this training.
- [#268 - Choice - Our customers have more choices than ever!](https://trainretail.com/training/268-choice-our-customers-have-more-choices-than-ever/) - How to make sure our customers choose US and not the competition. Click here for your notes and quiz. Click here for the download page of this training.
- [#269 - The Cost of Obtaining a New Customer](https://trainretail.com/training/269-the-cost-of-obtaining-a-new-customer/) - What does it actually cost to get a new customer in the door? [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01,vt-m2m01-30day,vt-m2m01-xfer,stm-1m o-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes and quiz. Click here for the download
- [#270 - The Circle of the Sale](https://trainretail.com/training/270-the-circle-of-the-sale/) - A successful sale includes these four steps. It's important to be able to come into the sale at any point of this process.
- [#271 - Eliminating Fear](https://trainretail.com/training/271-eliminating-fear/) - What fears our customers have and how we can eliminate them. Click here for your notes and quiz. Click here for the download page of this training.
- [#272 - Needs Assessment  "What's Important?"](https://trainretail.com/training/272-needs-assessment-whats-important/) - Finding out what's important to the person standing in front of you is crucial to the success of the sale. Click here for your notes and quiz. Click here for the download page of this training.
- [#273 - Your Responsibilities as a Salesperson 1 of 3](https://trainretail.com/training/274-your-responsibilities-1-of-3/) - Every person that holds a key and pulls a piece of jewelry out of the case has these three responsibilities. Anything less is a customer service clerk. Click here for your notes and quiz. Click here for the download page of this training.
- [#274 - Your Responsibilities as a Salesperson 2 of 3](https://trainretail.com/training/274-your-responsibilities-as-a-salesperson-20-of-3/) - Add-On Sales are the next of the three main responsibilities. Let's talk about doubling your profit!
- [#275 - Your Responsibilities 3 of 3](https://trainretail.com/training/275-your-responsibilities-3-of-3/) - Selling with integrity and honesty. Click here for your notes and quiz. Click here for the download page of this training.
- [#276 - Confidence](https://trainretail.com/training/276-confidence/) - We all need it. Confidence is the fuel that makes us great at what we do. Click here for your notes and quiz. Click here for the download page of this training.
- [#277 - Clientelling Habit #1](https://trainretail.com/training/277-clientelling-habit-1/) - Many if us have not solidified this habit. We need to revisit it and implement it. Click here for your notes and quiz. Click here for the download page of this training.
- [#278 - Clientelling Habit #2](https://trainretail.com/training/278-clientelling-habit-2/) - Habit #2 for successful clientelling. Click here for your notes and quiz. Click here for the download page of this training.
- [#279 - Clientelling Habit #3](https://trainretail.com/training/279-clientelling-habit-3/) - Yup! Good old fashioned BUSINESS CARDS! How many have we given out lately? No notes today. Just a new/old habit to get into.
- [#280 - Clientelling Habit #4 Wrap Up](https://trainretail.com/training/280-clientelling-habit-4-wrap-up/) - Clientelling is all about great habits. Here are the 10 habits to develop to have a great clientelling program. Click here for your notes and quiz. Click here for the download page of this training.
- [#281 - How to Come to Work](https://trainretail.com/training/281-how-to-come-to-work/) - You're gonna think I'm a little off my rocker on this one, but I created this training for stores who have staff that brings all the problems of home in to work. It really works though. I challenge you all to try it. Click here for your notes and quiz. Click here for the download
- [#282 - Dress and Appearance, a checkup](https://trainretail.com/training/282-dress-and-appearance-a-checkup/) - Surprisingly, this is one of the most difficult topics for jewelers to discuss. The important thing here is open communication. No Notes Today, only a good positive discussion. Click here for the download page of this training.
- [#283 - Customer Engagement & Up System](https://trainretail.com/training/283-customer-engagement-up-system/) - Engaging with your customers can't be done one single way. It needs to be as individual as the customer. However, we DO need a system for taking care of customers in an efficient manner. Click here for your notes and quiz. Click here for the download page of this training.
- [#284 - Keep Personal Problems out of the Store](https://trainretail.com/training/284-keep-personal-problems-out-of-the-store/) - This title says it all. Here are some ways we can deal with team members that like to spread negativity. Click here for your notes and quiz. Click here for the download page of this training.
- [#285 - Wish Lists](https://trainretail.com/training/285-wish-lists/) - Doug Meadows joins us in this discussion about getting wish lists for the Christmas season. Click here for your notes and quiz. Click here for the download page of this training.
- [#286 - Know Your Hot Items](https://trainretail.com/training/286-know-your-hot-items/) - You get two videos this week. This is a re-broadcast of last year's December 1st training. I am going to post another training from George Prout from Gems One on the hot items for this season. That video will post Tuesday morning. Click here for your notes and quiz. Click here for the download page
- [#287 - Christmas 2017 Jewelry Trends with George Prout](https://trainretail.com/training/287-christmas-2017-jewelry-trends-with-george-prout/) - At this time of year I love to interview George Prout from Gems One on the hot jewelry buying trends. He's the definitive expert on what the majors are doing and what we as independent's can take advantage of. There's still time to get our orders in. Video only today. Click here for the download
- [#288 - Christmas Readiness](https://trainretail.com/training/288-christmas-readiness/) - Let's do a little checkup on putting our best foot forward for Christmas. Click here for your notes and quiz. Click here for the download page of this training.
- [#289 - Sales Floor Awareness, Add-Ons & Bump Ups](https://trainretail.com/training/289-sales-floor-awareness/) - Most stores screw this up royally. If we simply have intensive floor awareness we'll give our customers an experience they'll get nowhere else. Click here for the download page of this training.
- [#290 - I Gotta Think About It](https://trainretail.com/training/290-i-gotta-think-about-it/) - Here's what we do for the people that HAVE TO THINK ABOUT IT during our holiday rush. Click here for the download page of this training.
- [#291 - Last Minute Holiday Advice](https://trainretail.com/training/291-last-minute-holiday-advice/) - Watch this before you open the doors this morning. It's some great advice to keep your sanity this week.
- [#292 - Making Your Life Happier](https://trainretail.com/training/292-making-your-life-happier/) - This is a fantastic video on how you can make things go smoother, happier and more enjoyable in your life.
- [#293 - A New Year a New Habit - Create the Conversation](https://trainretail.com/training/293-a-new-year-a-new-habit-create-the-conversation/) - The is the perfect habit to get into for the better management, inventorying and marketing of your jewelry store.
- [#294 - Embrace Technology](https://trainretail.com/training/294-embrace-technology/) - Some of us are still stuck in the dark ages. Here's a discussion on some areas we can improve efficiency and sales. Click here for your notes and quiz. Click here for the download page of this training.
- [#295 - Take Charge of your career on the sales floor](https://trainretail.com/training/295-take-charge-of-your-career-on-the-sales-floor/) - If you're on the sales floor, you need to have a TAKE CHARGE attitude about your job. Click here for your notes and quiz. Click here for the download page of this training.
- [#296 - Your Organization](https://trainretail.com/training/296-your-organization/) - Here's brief look at how your team roles should change as you grow OR desire to grow. Click here for your notes and quiz. Click here for the download page of this training.
- [#297 - Successful Valentine's Day](https://trainretail.com/training/297-successful-valentines-day/) - Don't throw in the towel on Valentine's Day. It's very important and can generate great cash flow... here's how. Click here for your notes and quiz. Click here for the download page of this training.
- [#298 - Getting Serious about Personal Trade](https://trainretail.com/training/298-getting-serious-about-personal-trade/) - Now that the easy selling season is over, we need to get serious and put a plan together to develop personal trade. Click here for your notes and quiz. Click here for the download page of this training.
- [#299 - Getting REALLY Serious about Personal Trade](https://trainretail.com/training/299-getting-really-serious-about-personal-trade/) - We answer some questions that have come up about creating a Personal Trade plan at your store. Click here for your notes and quiz. Click here for the download page of this training.
- [#300 - Top Ten List of the Happiest Jeweler Traits](https://trainretail.com/training/300-top-ten-list-of-the-happiest-jeweler-traits/) - Here is a list of the Top Ten traits of the happiest, most successful jewelry stores. Click here for your notes and quiz. Click here for the download page of this training.
- [301 - Some Miscellaneous Things](https://trainretail.com/training/301-some-miscellaneous-items/) - We cover a few odds and ends from the past few weeks and remember and refresh a few things. Click here for your notes and quiz. Click here for the download page of this training.
- [#302 - Personal Trade on Steroids](https://trainretail.com/training/302-personal-trade-on-steroids/) - It's a hot topic! What's the best use of my time building personal trade? Click here for your notes and quiz. Click here for the download page of this training.
- [#303 - Selling Lab-Created Diamonds](https://trainretail.com/training/303-selling-lab-created-diamonds/) - Many stores have a few of them but haven't yet figured out how to sell them or how to dive into selling a bunch of them. Hopefully these videos will get us selling tons! Click here for your notes and quiz. Click here for the download page of this training. Here are the two additional
- [#304 - Pre-Qualifying Customers](https://trainretail.com/training/304-pre-qualifying-customers/) - Of course we never do this, but.... do we? Click here for your notes and quiz. Click here for the download page of this training.
- [#305 - Weasel Words](https://trainretail.com/training/305-weasel-words/) - Way may use them from time to time and they MAY be killing our sales. Click here for your notes and quiz. Click here for the download page of this training.
- [#306 - Keep It Simple](https://trainretail.com/training/306-keep-it-simple/) - Keep industry jargon and shop talk out of your sales presentations. It only alienates customers. Click here for your notes and quiz. Click here for the download page of this training.
- [#307 - Open-Ended Questions](https://trainretail.com/training/307-open-ended-questions/) - Using these can make the sale for several reasons. Not using them can kill it quickly. Click here for your notes and quiz. Click here for the download page of this training.
- [#308 - Value](https://trainretail.com/training/308-value/) - If we fail to establish VALUE with the customer, the sale is lost. Here' the sure way to establish value. Click here for your notes and quiz. Click here for the download page of this training.
- [#309 - Added Value](https://trainretail.com/training/309-added-value/) - Here's how we get them to say "I've come to the right place!" Click here for your notes and quiz. Click here for the download page of this training.
- [#310 - Financing and Financing Turndowns](https://trainretail.com/training/310-financing-and-financing-turndowns/) - Can we save the sale when financing is turned down? Yup, we sure can. Click here for your notes and quiz. Click here for the download page of this training.
- [#311 _ Add-Ons are a Customer Service](https://trainretail.com/training/311-_-add-ons-are-a-customer-service/) - We start a mini series on Add-Ons, the key to profitability. Click here for your notes and quiz. Click here for the download page of this training.
- [#313 - Add-On Early and Often](https://trainretail.com/training/313-add-on-early-and-often/) - Continuing discussing the importance of WHEN to add-on during the sales process. Click here for your notes and quiz. Click here for the download page of this training.
- [#314 - The Assumptive  Add-On Close](https://trainretail.com/training/314-the-assumptive-add-on-close/) - This is a brilliant and beautiful close you need to use. Click here for your notes and quiz. Click here for the download page of this training.
- [#315 - Remind Me Add-On](https://trainretail.com/training/315-remind-me-add-on/) - Continuing with Add-Ons, here is another great one especially if we have more of a relationship with our customer> Click here for your notes and quiz. Click here for the download page of this training.
- [#316 WHAT to Add On](https://trainretail.com/training/316-what-to-add-on/) - Our last training on Add Ons and we focus on how to know what we should add-on. Click here for the download page of this training.
- [#317 Lab Created Diamond Update from JCK](https://trainretail.com/training/317-lab-created-diamond-update-from-jck/) - Lab created diamonds were the talk of this year's JCK show, so I thought I would share some updates. Click here for your notes and quiz. Click here for the download page of this training.
- [#318 - Handling Objections (Specifics)](https://trainretail.com/training/318-handling-objections-specifics/) - Objections are a natural part of the sales conversation. We discuss a few different types of objections and what we can do with them. Click here for your notes and quiz. Click here for the download page of this training.
- [#319 - Objections STALLS 1](https://trainretail.com/training/319-objections-stalls-1/) - Stalls are the most common type of objection. They're a bit more tricky so we'recovering it in 2 parts. Today is part 1. Click here for your notes and quiz. Click here for the download page of this training.
- [#320 Objections Stalls 2](https://trainretail.com/training/320-objections-stalls-2/) - Finishing up with stall objections. Click here for your notes and quiz. Click here for the download page of this training.
- [#321 Summer Things](https://trainretail.com/training/321-summer-things/) - Here's a few things to work on during the summer months to keep the door swinging. Click here for your notes and quiz. Click here for the download page of this training.
- [#322 - Price Objections](https://trainretail.com/training/322-price-objections/) - Here are some fantastic methods for overcoming price objections. Click here for your notes and quiz. Click here for the download page of this training.
- [#323 A Lesson in Store Culture](https://trainretail.com/training/323-a-lesson-in-store-culture/) - Today I have a very special guest, Suzanne Qualia of Qualia Inc. and we're discussing the first steps a jewelry store can take to create a desired corporate culture. Click here for your notes and quiz. Click here for the download page of this training.
- [#324 Selling Yourself and Your Store](https://trainretail.com/training/324-selling-yourself-and-your-store/) - One of the most important silver bullets to have in your sales presentations. Click here for your notes and quiz. Click here for the download page of this training.
- [#325 Dealing with Discounts](https://trainretail.com/training/325-dealing-with-discounts/) - Here's how to deal with discounting whether your store does discounting or not. Click here for your notes and quiz. Click here for the download page of this training.
- [#326 - Price (When to bring it up)](https://trainretail.com/training/326-price-when-to-bring-it-up/) - We discuss when and how talk price with the customer. [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,cbg_special,pj_special"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,cbg_special,pj_special"]
- [#327 - DRIVE - How to get it](https://trainretail.com/training/327-drive-how-to-get-it/) - More than one jeweler has expressed their desire to motivate staff that just doesn't have the drive. This video gets at our barriers to desiring greatness and how to overcome them. Click here for your notes and quiz. Click here for the download page of this training.
- [#328 - Preparation](https://trainretail.com/training/328-preparation/) - Some great advice for having a well prepared staff before the doors open. Click here for your notes and quiz. Click here for the download page of this training.
- [#329 - DRESS](https://trainretail.com/training/329-dress/) - A good review or perhaps a complete re-vamp of your dress code. Click here for your notes and quiz. Click here for the download page of this training.
- [#330 - Key Questions 1 of 2](https://trainretail.com/training/330-key-questions-part-one/) - The key questions essential for success in sales. This is part one of a short series.
- [#331 - Key Questions 2 of 2](https://trainretail.com/training/331-key-questions-2-of-2/) - The KEY QUESTIONS that lead you through the sale. This stuff is golden. Click here for your notes and quiz. Click here for the download page of this training.
- [#332 - UP System](https://trainretail.com/training/332-up-system/) - A discussion on how and why we should implement an UP System. Click here for your notes and quiz. Click here for the download page of this training.
- [#334 - 3 Ways to Increase Business](https://trainretail.com/training/334-3-ways-to-increase-business/) - If business is down or flat, here are 3 things to look at and work on. Click here for your notes and quiz. Click here for the download page of this training.
- [#335 - Gossip and Backbiting](https://trainretail.com/training/335-gossip-and-backbiting/) - A fantastic and easy way to get rid of Gossip and Backbiting in our stores. No Notes today. Your instructions are in the video. Click here for the download page of this training.
- [#336 - Messaging Campaigns with Phone, Email or Text](https://trainretail.com/training/336-messaging-campaigns-with-phone-email-or-text/) - We hate doing them and customers hate getting them. But here's a way to get customers to WANT you to contact them. Click here for your notes and quiz. Click here for the download page of this training.
- [#337 - Message Campaign Phone Calls](https://trainretail.com/training/337-message-campaign-phone-calls/) - More detail on making phone calls to invite customers to our events. Click here for your notes and quiz. Click here for the download page of this training.
- [#338 Holiday Sales Floor Awareness](https://trainretail.com/training/338-holiday-sales-floor-awareness/) - Brushing up on being 100% aware of our sales floor at all times. Click here for your notes and quiz. Click here for the download page of this training.
- [#339 What's Hot this Christmas 2018](https://trainretail.com/training/339-whats-hot-this-christmas-2018/) - A video chat with George Prout from Gems One about what we absolutely need to have in our cases for Christmas. Click here for your notes and quiz. Click here for the download page of this training.
- [#340 A little more on Setting Appointments](https://trainretail.com/training/340-setting-appointments-a-little-more/) - There's still time to create Christmas business BEFORE December 15th. Click here for your notes and quiz. Click here for the download page of this training.
- [#341 Christmas Questions](https://trainretail.com/training/342-christmas-questions/) - A quick review of the common questions people will ask. Click here for your notes and quiz. Click here for the download page of this training.
- [#342 It's Add-On Time!](https://trainretail.com/training/342-its-add-on-time/) - Don't stop with just one item, especially this time of year when men are in the BUYING MODE. No Notes this week. Click here for the download page of this training.
- [#343 Two Weeks Before Christmas](https://trainretail.com/training/343-two-weeks-before-christmas/) - Two things to do two weeks before Christmas. No Notes this week. Click here for the download page of this training.
- [#344 Last Minute Christmas Advice](https://trainretail.com/training/343-last-minute-christmas-advice/) - Definitely find a few minutes to watch this video ASAP! I'm sending this early so your team can watch it before the weekend. Click here for the download page of this training.
- [#345 - It's time to capture Christmas stories](https://trainretail.com/training/345-its-time-to-capture-christmas-stories/) - For the next two weeks, let's take advantage of this perfect opportunity to capture stories.
- [#346 - It's A Brand New Year](https://trainretail.com/training/346-its-a-brand-new-year/) - Starting out the new year right! Click here for your notes and quiz. Click here for the download page of this training.
- [#347 - Jewelry Sales Professional #1  Starting Your Day](https://trainretail.com/training/347-jewelry-sales-professional-1-starting-your-day/) - The beginning of our new curriculum for the jewelry sales professional.
- [#348 - SECURITY (Jewelry Sales Professional #2)](https://trainretail.com/training/348-security-jewelry-sales-professional-2/) - Click here for your notes and quiz. Click here for the download page of this training.
- [#349 RELATIONSHIP(Jewelry Sales Professional #3](https://trainretail.com/training/349-relationshipjewelry-sales-professional-3/) - Click here for your notes and quiz. Click here for the download page of this training.
- [#350 Key Questions Part 1 With Brad Huisken](https://trainretail.com/training/350-key-questions-part-1-with-brad-huisken/) - Click here for your notes and quiz. Click here for the download page of this training.
- [#351 Key Questions Part 2 with Brad Huisken](https://trainretail.com/training/351-key-questions-part-2-with-brad-huisken/) - Click here for your notes and quiz. Click here for the download page of this training.
- [#352 - Key Questions part 3 of 3](https://trainretail.com/training/352-key-questions-part-3-of-3/) - Finishing up with Key Questions with Brad Huisken Click here for your notes and quiz. Click here for the download page of this training.
- [#353 A Chat About Personal Trade](https://trainretail.com/training/353-a-chat-about-personal-trade/) - Something most of us are not doing but here is a tremendous opportunity.
- [#354 Your Morning Huddle](https://trainretail.com/training/354-your-morning-huddle/) - The most crucial form of communication for our jewelry stores. Click here for your notes and quiz. Click here for the download page of this training.
- [#355 Benchmarks for Productivity](https://trainretail.com/training/355-benchmarks-for-productivity/) - Click here for your notes and quiz. Click here for the download page of this training.
- [#356 - Be Coach-able](https://trainretail.com/training/356-be-coach-able/) - A little talk on remaining coach-able no matter how successful you are or how long you've been in the business. No notes today. Just a good chat. Click here for the download page of this training.
- [#357 - Romance Words](https://trainretail.com/training/357-romance-words/) - We need to speak differently about our products than our competition. Click here for your notes and quiz.
- [#358 - Passion for Colored Gemstones](https://trainretail.com/training/358-passion-for-colored-gemstones/) - Here's a great talk with David Artinian about colored gemstones and how to sell more of them. Click here for your notes and quiz. Click here for the download page of this training.
- [#359 - How to Have Amazing Events](https://trainretail.com/training/359-how-to-have-amazing-events/) - A great chat with David Artinian about inviting people to PARTIES. Click here for the download page of this training.
- [#360 Proper Communication](https://trainretail.com/training/360-proper-communication/) - A great talk on how we should communicate in the jewelry store. Managers will love this one. Click here for your notes and quiz. Click here for the download page of this training.
- [#361 Are You an Asset?](https://trainretail.com/training/361-are-you-an-asset/) - A talk that all managers and owners will love. Click here for the download page of this training. Brian Reagan, THE ME MONSTER; https://www.youtube.com/watch?v=fVWHa5cpMZo
- [#362 - Product Knowledge](https://trainretail.com/training/362-product-knowledge/) - Something we too often overlook or let go unattended.
- [#363 Customer Service Standards](https://trainretail.com/training/363-customer-service-standards/) - Beginning to set or revising your standards we have in place for every customer, every time. Click here for the download page of this training.
- [#364 Sales Standards](https://trainretail.com/training/364-sales-standards/) - Let's create Sales Standards for every customer, every visit.
- [#365 Know Your Competition](https://trainretail.com/training/365-know-your-competition/) - We rarely have a healthy conversation about our competition and how that conversation can help us.
- [#366 Speak Their Language CONTROL](https://trainretail.com/training/366-speak-their-language-1/) - Click here for your notes. Click here for your Motivations Worksheet. Click here for the download page of this training.
- [#367 Speak Their Language  FUN](https://trainretail.com/training/speak-their-language-fun/) - Click here for your notes.
- [#368 Speak their language PERFECT](https://trainretail.com/training/378-speak-their-language-perfect/) - Click here for your notes.
- [#369 Speak Their Language PEACE](https://trainretail.com/training/369-speak-their-language-peace/) - Click here for your notes.
- [#370 Speak their Language Wrap Up](https://trainretail.com/training/370-speak-their-language-wrap-up/) - Click here for your notes. Click here for the download page of this training.
- [#371 Female Self Purchasers](https://trainretail.com/training/371-female-self-purchasers/) - Click here for your notes. Click here for the download page of this training.
- [#372 What's Their Budget?](https://trainretail.com/training/372-whats-their-budget/) - Click here for your notes.
- [#373 Dignity in Selling](https://trainretail.com/training/373-dignity-in-selling/) - Click here for your notes. Click here for the download page of this training.
- [#374  How to sell when you don't feel like it](https://trainretail.com/training/374-how-to-sell-when-you-dont-feel-like-it/) - Click here for your notes. Click here for the download page of this training.
- [#375 Qualities of Great Sellers](https://trainretail.com/training/375-qualities-of-great-sellers/) - Click here for your notes.
- [#376 Greeting the Customer](https://trainretail.com/training/376-greeting-the-customer/) - Click here for your notes. Click here for the download page of this training.
- [#377 Three Types of Customers](https://trainretail.com/training/377-three-types-of-customers/) - Click here for your notes.
- [#378 Belligerent Customers](https://trainretail.com/training/378-belligerent-customers/) - Click here for your notes. Click here for the download page of this training.
- [#379 TurnOvers 1 of 2](https://trainretail.com/training/379-turnovers-1-of-2/) - Click here for your notes. Click here for the download page of this training.
- [#380 TurnOvers 2 of 2](https://trainretail.com/training/380-turnovers-2-of-2/) - Click here for your notes.
- [Selling Against the Internet](https://trainretail.com/training/selling-against-the-internet/) - A jeweler asked me this question and I thought I'd update it with a YouTube Live video. If you're not subscribed, you should right here. https://www.youtube.com/watch?v=i9yFDBn-ZvA
- [#381 Three Ways to Increase Sales](https://trainretail.com/training/381-three-ways-to-increase-sales/) - Click here for your notes. Click here for the download page of this training.
- [#382 Three Ways to Increase Sales Part 2](https://trainretail.com/training/382-three-ways-to-increase-sales-part-2/) - Click here for the download page of this training.
- [#383 Getting Serious about Closing Ratios](https://trainretail.com/training/383-getting-serious-about-closing-ratios/) - Click here for your notes. Click here for your Daily Activity Report Sample.
- [#384 Questions about Close Ratios](https://trainretail.com/training/384-questions-about-close-ratios/) - Click here for your notes. Click here for the download page of this training.
- [#385 Coaching & Being Coached](https://trainretail.com/training/385-coaching-being-coached/) - Click here for your notes. Click here for the download page of this training.
- [#386 Sales Contests](https://trainretail.com/training/386-sales-contests/) - Click here for the download page of this training.
- [#387 My First Sale](https://trainretail.com/training/387-my-first-sale/) - Click here for your notes.
- [#388 Your List of Duties](https://trainretail.com/training/388-your-list-of-duties/) - Click here for your notes.
- [#389 Holiday Preparation](https://trainretail.com/training/389-holiday-preparation/) - Click here for your notes. Click here for the download page of this training.
- [#390 The Miracle Close](https://trainretail.com/training/390-the-miracle-close/) - Click here for your notes. Click here for the download page of this training.
- [#391 - Holiday Event Success](https://trainretail.com/training/391-holiday-event-success/) - Click here for your notes. Click here for the download page of this training.
- [#392 Diamond Deposits](https://trainretail.com/training/392-diamond-deposits/) - Click here for your notes. Click here for the download page of this training.
- [#393 Creating Value](https://trainretail.com/training/393-creating-value/) - Click here for your notes. Click here for the download page of this training.
- [#394 Removing Buying Barriers](https://trainretail.com/training/394-removing-buying-barriers/) - Click here for your notes. Click here for the download page of this training.
- [#395 Holiday Profitability](https://trainretail.com/training/395-holiday-profitability/) - Click here for your notes.
- [#396 Last Minute Advice](https://trainretail.com/training/396-last-minute-advice/) - I'm publishing this training early so you can view it before the weekend. Click here for your notes.
- [#397 Get Those Beautiful Stories](https://trainretail.com/training/397-get-those-beautiful-stories/) - THERE ARE NO NOTES FOR THIS TRAINING Click here for the download page of this training.
- [#398  Taking Stock](https://trainretail.com/training/398-taking-stock/) - Click here for your notes. Click here for the download page of this training.
- [#399 Amazing First Impressions](https://trainretail.com/training/399-amazing-first-impressions/) - Click here for your notes. Click here for the download page of this training.
- [#400 How to Appear Credible to Anyone](https://trainretail.com/training/400-how-to-appear-credible-to-anyone/) - Click here for your notes. Click here for the download page of this training.
- [#401 Match Their Mood](https://trainretail.com/training/401-match-their-mood/) - Click here for your notes. Click here for the download page of this training.
- [#402 How to be great at small talk (non-business conversation).](https://trainretail.com/training/402-how-to-be-great-at-small-talk-non-business-conversation/) - Click here for your notes. Click here for the download page of this training.
- [#403 How to be even better at small talk (non-business conversation)](https://trainretail.com/training/403-how-to-be-even-better-at-small-talk-non-business-conversation/) - Click here for your notes. Click here for the download page of this training.
- [#404 Valentine's Day Success](https://trainretail.com/training/404-valentines-day-success/) - Click here for your notes. Click here for the download page of this training.
- [#405 - Role Playing, How to Actually Enjoy It.](https://trainretail.com/training/405-role-playing-how-to-actually-enjoy-it/) - Click here for your notes. Click here for the download page of this training.
- [#406 - Success Checklist](https://trainretail.com/training/406-success-checklist/) - Click here for your notes. Click here for the download page of this training.
- [#407 Lab-Created Debate](https://trainretail.com/training/407-lab-created-debate/) - Click here for your notes. Click here for the download page of this training.
- [#408 - How to Delight People](https://trainretail.com/training/408-how-to-delight-people/) - Click here for your notes. Click here for the download page of this training.
- [#409 - Don't Stop (Believing)](https://trainretail.com/training/409-dont-stop-believing/) - Click here for your notes. Click here for the download page of this training.
- [A New Management Master Course Begins April 6th](https://trainretail.com/training/a-new-management-master-course-begins-april-6th/) - This is the absolute perfect compliment to the Jewelry Store Training program, The Management Master Class is a multi-week course taking your manager through the proven best practices for retail management used by major retailers worldwide. Brad Huisken and I take them through a step-by-step, weekly course where your manager will learn the principles and
- [410 - CoronaVirus Activities](https://trainretail.com/training/410-coronavirus-activities/) - Click here for your notes. Click here for the download page of this training. https://youtu.be/obKwQXwUbo4 You are invited to a Zoom meeting. When: Mar 18, 2020 12:00 PM Central Time (US and Canada) Register in advance for this meeting: https://zoom.us/meeting/register/vp0scOCrrD8ubF94eQFoJDP1vChfmr-dNw After registering, you will receive a confirmation email containing information about joining the meeting.
- [#411 Moving Forward](https://trainretail.com/training/411-moving-forward/) - Click Here to watch my re-cap of our conference call on Wednesday with small businesses. Click here for the download page of this training. Non-Negotiable Sales and Customer Service Standards are trainings #363 & #364 SPEAK THEIR LANGUAGE: Trainings #366 through #370
- [#412 A chat with Izzy at Atlanta Diamond](https://trainretail.com/training/412-a-chat-with-izzy-at-atlanta-diamond/) - I'm encouraging you to keep taking one step forward in growth. Here are a few conversations I've had recently. I want you to know I'm committed to navigating this crisis with you. I'll be sending thing out more sporadically, but I want to get it to you asap. This is a very encouraging conversation with
- [#413 Reaching out in time of crisis](https://trainretail.com/training/413-reaching-out-in-time-of-crisis/)
- [#414 The DO & the BE](https://trainretail.com/training/414-the-do-the-be/) - Click here to download this video..
- [#415 Ignite your passion for color.](https://trainretail.com/training/414-ignite-your-passion-for-color/) - This is a webinar we did with David Artinian where we played and learned about some fantastic colored gemstones. Click here to watch the webinar. Click HERE to register and join us for next week's COLORED GEMSTONE WEBINAR.
- [#416 Beautiful Inspiration](https://trainretail.com/training/416-beautiful-inspiration/)
- [#417 Planning our New Normal](https://trainretail.com/training/417-planning-our-new-normal/) - Click here for your notes. Click here to download this video..
- [#418 Get Smart](https://trainretail.com/training/418-get-smart/) - Click here for your notes. Click here to download this video..
- [#419 Getting Your Message Out There](https://trainretail.com/training/419-getting-your-message-out-there/) - Click here for your notes. Click here to download this video..
- [#420  We're Coming Out DAZZLING!](https://trainretail.com/training/420-were-coming-out-dazzling/)
- [Make it Easy to Get to You](https://trainretail.com/training/make-it-easy-to-get-to-you/) - Click here to download this video..
- [#422 - Rise up to Extraordinary](https://trainretail.com/training/422-rise-up-to-extraordinary/) - This one is a little longer but the content, times and subject warrant it. https://youtu.be/A0EPoNNftus
- [#423 - Mastering Personal Trade](https://trainretail.com/training/423-mastering-personal-trade/) - Today's training is a 45 minute webinar recorded for AGS Jewelers on Tuesday May 12, 2020 with Brad Huisken & Jimmy DeGroot. Click here for your notes. Click here to download this video..
- [#424 Our New Mission](https://trainretail.com/training/424-our-new-mission/) - Click here for your notes. Click here to download this video..
- [#425 A neat story from Sean Bradford](https://trainretail.com/training/425-a-neat-story-from-sean-bradford/) - Click here to download this video..
- [#426 - Kelli Mayfield, Wirt's Jewelers](https://trainretail.com/training/426-kelli-mayfield-wirts-jewelers/) - Click here for your notes. Click here to download this video..
- [#427 - Floor Awareness and Security, Heather @ Mill's Jewelers](https://trainretail.com/training/427-floor-awareness-and-security-heather-mills-jewelers/) - Click here for your notes. Click here to download this video..
- [#428 - Britani's Story of a Widower](https://trainretail.com/training/428-britanis-story-of-a-widower/) - Click here for your notes. Click here to download this video..
- [#429 - Upgrading the Center Diamond with Gwen](https://trainretail.com/training/429-upgrading-the-center-diamond-with-gwen/) - Click here for your notes. Click here to download this video..
- [#430 - Adam Funk - Ya never know what's in the boot](https://trainretail.com/training/430-adam-funk-ya-never-know-whats-in-the-boot/) - Click here for your notes. Click here to download this video..
- [#431 - Amy Klug, Self Purchasers](https://trainretail.com/training/431-amy-klug-self-purchasers/) - Click here for your notes. Click here to download this video..
- [#432 - Joe Ziemba, We'll Always Be Needed](https://trainretail.com/training/432-joe-ziemba-well-always-be-needed/) - Click here for your notes. Click here to download this video..
- [#433 - The Million Dollar Diamond Sale - Lori Koehler](https://trainretail.com/training/433-the-million-dollar-diamond-sale-lori-koehler/) - This is the biggest single sale I've ever been a part of. Click here to download this video..
- [#434 - Ben Ziemba  Swingin' for the Fences](https://trainretail.com/training/434-ben-ziemba-swingin-for-the-fences/) - Click here for your notes. Click here to download this video..
- [#435 - VIP Summer Tidbits](https://trainretail.com/training/435-vip-summer-tidbits/) - Please to send me the email addresses of ALL of your people so they can watch these videos if you do not have a weekly store meeting. Click here for your notes. Click here to download this video..
- [#436 - Selling from the heart](https://trainretail.com/training/436-selling-from-the-heart/) - This could be the most vital training video you ever watch. We're diving deep into the human science of selling. Click here for your notes. Click here to download this video..
- [#437 - The Importance of Team Coherence](https://trainretail.com/training/437-the-importance-of-team-coherence/) - Click here for your notes. Click here to download this video..
- [#438 - Selling Colored Gemstones with David Artinian](https://trainretail.com/training/438-selling-colored-gemstones-with-david-artinian/) - This is a 20 minute training video on the benefits of selling color and how to do it. Click here for your notes. Click here to download this video..
- [#439 - Creating Raving Fans](https://trainretail.com/training/439-creating-raving-fans/) - David Artinian and I discuss Ken Blanchard's Book "Raving Fans" Click here for your notes. Click here to download this video..
- [#440 - The Magic of 5 in Clientelling](https://trainretail.com/training/440-the-magic-of-5-in-clientelling/) - Practice this habit daily and it will transfigure your career and your store. Click here to download this video..
- [#441 - More Magic of 5 in Clientelling](https://trainretail.com/training/441-more-magic-of-5-in-clientelling/) - Setting ourselves up for success if we're truly planning on reaching out to 5 people per day. Click here for your notes. Click here to download this video..
- [#442 - Selling Against the Internet](https://trainretail.com/training/442-selling-against-the-internet/) - We discuss your silver bullets in dealing with internet sales. Click here for your notes. Click here to download this video..
- [#443 - Contact Accountability](https://trainretail.com/training/443-contact-accountability/) - We're taking the 5 contacts per day to the next step. Click here for your notes. Click here to download this video..
- [#444 - Fall Promotion Changes](https://trainretail.com/training/444-fall-promotion-changes/) - How we should approach our 4th quarter promotions. Click here for your notes. Click here to download this video..
- [#445 - Your Reviews](https://trainretail.com/training/445-your-reviews/) - Some good practices in handling your reviews Click here for your notes. Click here to download this video..
- [#446 - THEIR Reason](https://trainretail.com/training/446-their-reason/) - We discuss focusing on THEIR EMOTIONAL REASON for coming in. Click here for your notes. Click here to download this video..
- [#447 - Let 'em sit in the Ferrari!](https://trainretail.com/training/447-let-em-sit-in-the-ferrari/) - [cm_show_to sku="guests"]To watch this video, please login or sign up to receive weekly store meetings. [cm_show_to sku="members"][cm_hide_from sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"]Your account is expired! Please update your payment information.[/cm_hide_from] [cm_show_to sku="vt-m2m01,jllr_sp_2014_au,jst-m2m-99,vt-m2m01-30day,vt-m2m01-xfer,stm-1mo-free,sjta-99-mo,promo_marketing_1yr,2017_fresh,brad_show_special,cbg_special,pj_special,new-beginnings"] Click here for your notes. Click here to download this video..
- [#448 - Christmastime is here](https://trainretail.com/training/448-christmastime-is-here/) - Yup! It's time to get into Christmas selling mode. We can have a fantastic season getting going right now. Click here for your notes. Click here to download this video..
- [#449 Big Styles for Holiday](https://trainretail.com/training/449-big-styles-for-holiday/) - We take a look at what the chains are promoting for the holidays. Click here for your notes. Click here to download this video..
- [#450 Holiday Sales Floor Awareness](https://trainretail.com/training/450-holiday-sales-floor-awareness/) - Brad Huisken and I are posting all Holiday Trainings now for you to watch. This is the first of 4. Click here for your notes. Click here to download this video..
- [#451 There's Still Time for Personal Trade for Holiday](https://trainretail.com/training/451-theres-still-time-for-personal-trade-for-holiday/) - The second of 4 in our Holiday series. Click here for your notes. Click here to download this video..
- [#452 Holiday Turnovers Part 1](https://trainretail.com/training/452-holiday-turnovers-part-1/) - Part one of two videos discussing why we get the sale for THE STORE. Click here for your notes. Click here to download this video..
- [#453 Holiday Turnovers Part 2](https://trainretail.com/training/453-holiday-turnovers-part-2/) - Click here for your notes. Click here to download this video..
- [#454 Holiday Add-Ons](https://trainretail.com/training/354-holiday-add-ons/) - The KEY to profitability for the holidays and all year long. This is AMAZING habit to build. Click here for your notes. Click here to download this video..
- [#455 Be Present](https://trainretail.com/training/455-be-present/) - One of the best things we can do to be our best the next two weeks... and always! NO NOTES THIS WEEK, JUST THE SHORT VIDEO. Click here to download this video..
- [#456 Get & Record Customer Stories](https://trainretail.com/training/456-get-record-customer-stories/) - A re-run from last year but extremely relevant today. NO NOTES for today's training, just the short video. Click here to download this video..
- [#457   After Christmas Follow Up](https://trainretail.com/training/457-after-christmas-follow-up/) - Click here for your notes. Click here to download this video..
- [#458 - How to Do Valentine's Day Right (Long Term)](https://trainretail.com/training/458-how-to-do-valentines-day-right-long-term/) - Let's get going on this to make Valentine's Day profitable both for the week and especially in the months following. Click here for your notes. Click here to download this video.. 
- [#459 Social Media Updates](https://trainretail.com/training/459-social-media-updates/) - Click here for your notes. Click here to download this video.. Click here to learn about our upcoming SALES MANAGER MASTER CLASS
- [#460 TAKE CHARGE!](https://trainretail.com/training/460-take-charge/) - Click here for your notes. Click here to download this video..
- [#461 Your Bridal Presentation](https://trainretail.com/training/461-your-bridal-presentation/) - Let's take a look at how purposeful the team is in showing bridal. Click here for your notes.
- [#462 Valentine Ready](https://trainretail.com/training/462-valentine-ready/) - Click here for your notes.
- [#463 - A Healthy Approach to Dated Inventory](https://trainretail.com/training/463-a-healthy-approach-to-dated-inventory/) - Click here for your notes.
- [#465 - Definition of a Salesperson](https://trainretail.com/training/465-definition-of-a-salesperson/) - Click here for your notes.
- [#466 Deeper into Key Questions](https://trainretail.com/training/466-deeper-into-key-questions/) - Click here for your notes.
- [#467 - Key Questions 5, 6 & 7](https://trainretail.com/training/467-key-questions-5-6-7/) - Click here for your notes.
- [#468 - Mastering Virtual Customer Visits](https://trainretail.com/training/468-mastering-virtual-customer-visits/) - Click here for your notes.
- [#469 - Mining Questions](https://trainretail.com/training/469-mining-questions/) - A key in the art of persuasion. Click here for your notes.
- [#470 - Mirroring Really Really Works](https://trainretail.com/training/470-mirroring-really-really-works/) - Click here for your notes.
- [#471 - Who's the better salesperson?](https://trainretail.com/training/471-whos-the-better-salesperson/) - Click here for your notes.
- [#472 - How to take a GREAT break](https://trainretail.com/training/472-how-to-take-a-great-break/) - Click here for your notes. Click here to download this video..
- [#473 - Getting their budget with class](https://trainretail.com/training/473-getting-their-budget-with-class/) - Click here for your notes. Click here to download this video..
- [#474 Going Deeper Into Turnovers](https://trainretail.com/training/474-going-deeper-into-turnovers/) - Click here for your notes. Click here to download this video..
- [#475 Turnovers Part II](https://trainretail.com/training/475-turnovers-part-ii/) - Click here for your notes. Click here to download this video..
- [#476 Getting the Conversation Going](https://trainretail.com/training/476-getting-the-conversation-going/) - Click here for your notes. Click here to download this video..
- [#477 Include Everybody in the Party](https://trainretail.com/training/477-include-everybody-in-the-party/) - Click here for your notes. Click here to download this video..
- [#478 Clientelling Checkup](https://trainretail.com/training/478-clientelling-checkup/) - Click here for your notes. Click here to download this video..
- [Sales Management Master Class Answers](https://trainretail.com/training/sales-management-master-class-answers/) - We're offering a special discount for Jewelry Store Training video subscription customers at $1,799 rather than $1,999. Click right here to get in on this class which starts June 15th.
- [#479 - Keys To Success](https://trainretail.com/training/479-keys-to-success/) - Click here for your notes. Click here to download this video..
- [#480 Lab-Created Diamonds](https://trainretail.com/training/480-lab-created-diamonds/) - Click here for your notes. Click here to download this video..
- [#481 - Bill Warren's Clientelling Magic](https://trainretail.com/training/481-what-bill-warren-does/) - Click here for your notes. Click here to download this video..
- [#482 Career Etiquette #1 MINDSET](https://trainretail.com/training/482-career-etiquette-1-mindset/) - Click here for your notes. Click here to download this video.. As we hire new people, it's important to have the proper mindset as they start their new career in sales.
- [#483 Career Etiquette #2 Dress (Men)](https://trainretail.com/training/483-career-etiquette-2-dress-men/) - Click here for your notes. Click here to download this video..
- [#484 Career Etiquette #3 Presentation for Women](https://trainretail.com/training/484-career-etiquette-3-presentation-for-women/) - This training is close to 15 minutes. Our guests Sarah and Holly discuss professional presentation for ladies. Click here for your notes. Click here to download this video..
- [#485 Getting Reviews with Jason Druxman](https://trainretail.com/training/485-getting-reviews-with-jason-druxman/) - We chat with Jason from Avenue Jewelers in Appleton WI with over 1600 reviews on how they get them. Click here for your notes. Click here to download this video..
- [#486 - ADD-ONS 1 of 2 Key to Profitability](https://trainretail.com/training/486-add-ons-1-of-2-key-to-profitability/) - Click here for your notes. Click here to download this video..
- [#487 - ADD-ONS 2 of 2](https://trainretail.com/training/487-add-ons-2-of-2/) - Click here for your notes. Click here to download this video..
- [#488 Know when to STOP selling](https://trainretail.com/training/488-know-when-to-stop-selling/) - Contradictory to a sales training course, I know. But there are time we can actually KILL the sale by rambling on and on. Click here for your notes. Click here to download this video..
- [#489 How to Show Diamonds & Bridal Part 1 of 2](https://trainretail.com/training/489-how-to-show-diamonds-bridal-part-1-of-2/) - A new look at presenting diamonds and bridal. Click here for your notes.
- [#490 How to Show Diamonds & Bridal 2 of 2](https://trainretail.com/training/490-how-to-show-diamonds-bridal-2-of-2/) - Click here for your notes.
- [#491 Know when to cut the conversation](https://trainretail.com/training/491-know-when-to-cut-the-conversation/) - Click here for your notes.
- [#492 How good is your teamwork?](https://trainretail.com/training/492-how-good-is-your-teamwork/) - Today's video is a bit longer than normal, but in this case it is extremely worth it. Trust me. Click here for your notes.
- [#493 - Discounting 1 of 2](https://trainretail.com/training/493-discounting-1-of-2/) - Brad and I take an in-depth look at dealing with discounting both from the perspective of stores that DO and DO NOT discount. Click here for your notes.
- [#494 - Discounting 2 of 2](https://trainretail.com/training/494-discounting-2-of-2/) - This training is for stores that DO allow discounting. Click here for your notes.
- [#495 - A Touch of STYLE](https://trainretail.com/training/495-a-touch-of-style/) - We all need to examine our personal styling and see if we might need some improving. Click here for your notes.
- [#496 - Refuse the Status Quo](https://trainretail.com/training/496-refuse-the-status-quo/) - No Notes Today - Just words to contemplate and discuss.
- [#499 - Making it Better Together](https://trainretail.com/training/499-making-it-better-together/) - Click here for your notes.
- [#500 - START HERE!  The #1 Goal of a Sales Professional](https://trainretail.com/training/500-start-here-the-1-goal-of-a-sales-professional/) - Click here for your notes.
- [#502 - Setting The Stage](https://trainretail.com/training/502-setting-the-stage/) - Click here for your notes.
- [#503 - Greeting and First Questions](https://trainretail.com/training/503-greeting-and-first-questions/) - Click here for your notes.
- [#504 - Key Questions Part 1](https://trainretail.com/training/504-key-questions-part-1/) - Click here for your notes.
- [Closing Christmas Sales Faster 1](https://trainretail.com/training/closing-christmas-sales-faster-1/) - Click here for your notes.
- [Closing Christmas Sales Faster 2](https://trainretail.com/training/closing-christmas-sales-faster-2/) - Click here for your notes.
- [3 Minutes of Confidence & Add-ons](https://trainretail.com/training/3-minutes-of-confidence-add-ons/) - No notes today
- [Last Minute Floor Awareness](https://trainretail.com/training/last-minute-floor-awareness/) - NO NOTES TODAY
- [Week After Christmas Engagement Ring Contest](https://trainretail.com/training/week-after-christmas-engagement-ring-contest/) - No Notes This Week.
- [#505 Key Questions Finale](https://trainretail.com/training/505-key-questions-finale/) - Click here for your notes.
- [#506 Closing the Sale Part 1 of 2](https://trainretail.com/training/506-closing-the-sale-part-1-of-2/) - Click here for your notes.
- [#507 Closing the Sale Part 2 of 2](https://trainretail.com/training/507-closing-the-sale-part-2-of-2/) - Click here for your notes.
- [#508 When you can't close the sale today](https://trainretail.com/training/508-when-you-cant-close-the-sale-today/) - Click here for your notes.
- [#509 The Art of the Sales Turnover](https://trainretail.com/training/509-the-art-of-the-sales-turnover/) - Click here for your notes.
- [#510 Client Outreach #1](https://trainretail.com/training/510-client-outreach-1/) - Click here for your notes.
- [#511 Client Outreach #2](https://trainretail.com/training/511-client-outreach-2/) - Click here for your notes.
- [#512 - Client Outreach #3](https://trainretail.com/training/512-client-outreach-3/) - Click here for your notes.
- [#513 Client Outreach #4 CAMPAIGNS](https://trainretail.com/training/513-client-outreach-4-campaigns/) - Click here for your notes.
- [#514 - Client Outreach #5 TOOLS](https://trainretail.com/training/514-client-outreach-5-tools/) - Click here for your notes.
- [#515 - The Four Aspects of Sales Knowledge](https://trainretail.com/training/515-the-four-aspects-of-sales-knowledge/) - Click here for your notes.
- [#516 Three Types of Customers](https://trainretail.com/training/516-three-types-of-customers/) - Click here for your notes.
- [518 Communication](https://trainretail.com/training/518-communication/) - Click here for your notes.
- [519 The Science & Circle of the Sale](https://trainretail.com/training/519-the-science-circle-of-the-sale/) - Click here for your notes.
- [522 Needs Assessment - KEY QUESTIONS](https://trainretail.com/training/522-needs-assessment-key-questions/) - Click here for your notes.
- [523 ADDING ON AS A CUSTOMER SERVICE](https://trainretail.com/training/523-adding-on-as-a-customer-service/) - Click here for your notes.
- [#497 Lab-Grown Selling Options 1 of 2](https://trainretail.com/training/497-lab-grown-selling-options-1-of-2/) - Click here for your notes.
- [#498 - Lab-Grown Selling Options 2 of 2](https://trainretail.com/training/498-lab-grown-selling-options-2-of-2/) - Click here for your notes.
- [#501 - Sales Professional Mindset](https://trainretail.com/training/501-sales-professional-mindset/) - Click here for your notes.
- [520 Beginning the Needs Assessment](https://trainretail.com/training/520-beginning-the-needs-assessment/) - Click here for your notes.

## Categories

- [Uncategorized](https://trainretail.com/category/uncategorized/)
- [Store Meetings](https://trainretail.com/category/storemeetings/)

## Tags

- [bridal](https://trainretail.com/tag/bridal/)
- [jewelry](https://trainretail.com/tag/jewelry/)
- [market](https://trainretail.com/tag/market/)
- [https://news.centurionjewelry.com/sales-strategy/detail/jimmy-degroot-november-crew-check](https://trainretail.com/tag/https-news-centurionjewelry-com-sales-strategy-detail-jimmy-degroot-november-crew-check/)

## Product categories

- [Store Meetings](https://trainretail.com/product-category/store-meetings/) - Store Meeting Post
- [Uncategorized](https://trainretail.com/product-category/uncategorized/)